Firmly Absorbs Water Even from Long Hair! Frictionless, Gentle on Hair, and Cute Even While Drying ♡ Shobido Launches Sanrio Characters Limited Design 'Hair Thoughtful Hair Dry Cap'

SHOBIDO Corporation (Headquarters: Minato-ku, Tokyo; President and CEO: Masahide Terada; hereinafter Shobido), a company engaged in the planning, manufacturing, and sales of cosmetics, beauty accessories, fashion accessories, and character goods, as well as the planning and sales of contact lenses, released the Sanrio characters limited design of the 'Hair Thoughtful Hair Dry Cap '—which firmly absorbs water and dries hair quickly—on Wednesday, April 15, 2026. The new product is a Sanrio characters limited design of the 'Hair Thoughtful Hair Dry Cap'. It is designed to be gentle on the hair, suppressing friction by absorbing water without rubbing. It adopts a cut-pile finish using fluffy marshmallow-touch material, making it less likely to catch on hair. It firmly absorbs water even from long hair, shortening the time needed for heat application and hair drying. The lineup features 4 character designs: 'My Melody', 'Pompompurin', 'Pochacco', and 'Cinnamoroll'. A charming feature is its unique shape, with long 'ear-like' towel sections on both sides of the cap, allowing you to dress up as each character. You can spend the often tedious hair-drying time cutely and enjoyably. Product Overview ■ Product Name: Hair Thoughtful Hair Dry Cap TC ■ Price: 2,200 yen each (tax included) ~Regular versions also on sale~ ■ Product Name: Hair Thoughtful Hair Dry Cap ■ Price: 1,980 yen (tax included) ■ Product Name: Hair Thoughtful Hair Dry Cap PK *Shobido EC limited color ■ Price: 1,980 yen (tax included) ■ Product Name: Hair Thoughtful Hair Dry Towel ■ Price: 1,100 yen (tax included) These products can be purchased at variety stores, discount stores, and drugstores nationwide, as well as at the Shobido official online store. [Shobido ONLINE STORE] Sanrio characters limited design: https://www.sho-bionlinestore.jp/c/character/MM72584 Regular version: https://x.gd/I1CjI * The release date and time are subject to change due to unforeseen circumstances. * Depending on the store handling the products, the release date may differ. Shobido Corporation With the mission to 'support the beauty and health of the mind and body' of individuals worldwide, Shobido is a comprehensive planning manufacturer handling a wide range of products including cosmetics, beauty accessories, fashion accessories, character goods, and contact lens-related items through its own brands and OEM. Its strength lies in being able to complete everything from planning and production to sales (for retail stores and the e-commerce market) in-house. Its sales channels are diverse, including drugstores, discount stores, dollar stores, variety stores, general supermarkets, and online shopping. The company started its contact lens business in April 2013. In addition, in January 2025, it brought Picomonte Japan Co., Ltd., which undertakes OEM manufacturing of cosmetics, under its umbrella to embark on the expansion of its OEM business.