SherLOCK Inc. (Headquarters: Minato-ku, Tokyo; CEO: Teresa Tsukiji; hereinafter "the Company") is pleased to announce the renewal of its corporate logo, coinciding with the further expansion of its AI security and AI governance advancement support business, and a refresh of its brand strategy to align with technological trends evolving into the era of AI agents and physical AI.
Expansion of Provided Solutions: Covering everything from Generative AI to Physical AI
The Company comprehensively covers not only traditional generative AI risk countermeasures but also the protection of autonomous AI agents, the "AI Native Application Security Platform" that holistically safeguards their environment, security for physical AI operating in the real world such as robots, drones, and autonomous machines, and the "AI-SOC Service" for 24-hour monitoring and operation of these systems. As the scope of what needs protection expands from the digital to the physical world, we have established a system to protect them integrally.
Transformation of Risks in the Age of AI Agents and Physical AI: From Reputation to "Actual Business Damage," the Necessity of Security Infrastructure to Break Through Adoption Barriers
AI in business has evolved from the phase of generative AI that responds to instructions to "AI agents" that autonomously perform tasks. Along with this, the nature of risk has transformed from reputational issues such as hallucinations and confidential information leaks to "actual business damage" such as economic losses and business suspension.
In fact, OECD surveys (AIM) show a doubling of related incidents in one year, and the "misuse of legitimate authority," which cannot be prevented by conventional measures, has become a new management challenge. Meanwhile, according to the Ministry of Internal Affairs and Communications' "2024 Information and Communications White Paper," Japan's adoption rate lags behind Europe, the US, and China, with concerns about risks being the biggest barrier to widespread adoption.
AI is rapidly expanding from "an entity that answers" to "an entity that executes tasks," and further, through robotics, drones, etc., to "physical AI" that operates in the physical world. Now that the scope of what needs protection is expanding from the digital to the physical world, security is the very infrastructure that supports business and societal growth.
Implementation of "Proactive Security Infrastructure" Based on International Standards: Security by Design from the Design Stage, from Japan to the World
The Company possesses international-standard expertise cultivated through its support for the Japanese government's Japan AISI (AI Safety Institute), participation in the development of OWASP Top 10 for LLM guidelines, and research in academia, including the Artificial Intelligence Society. Based on this, we provide companies with a "security by design" approach that incorporates safety from the design stage.
Under the strategy "UnLOCK AI Potential, Be Human Centric," we focus on "people" rather than technology and work alongside CIOs, CDOs, and governance promotion departments to address their questions. We redefine security not as a "defensive cost" but as "proactive infrastructure" that accelerates utilization, aiming to become an unwavering foundation of trust for society in an uncertain era, and to challenge the global market as a Japan-origin, world-class company. With this strong will for growth, we have renewed our logo.
Origin of the New Logo
The newly renewed logo symbolizes its role as both a "shield" to accelerate AI utilization and a "gateway" supporting secure data flow. SherLOCK is the "key" to unlocking the vast potential of AI, and an entity that guarantees its safety.
The two overlapping rings embody the will to connect two worlds – digital and physical, offense and defense, humans and AI – and to consolidate the security functions necessary for the AI era into a single foundation. What we provide is not mere restriction, but "confidence" for companies to accelerate their business with peace of mind.
Comment from Teresa Tsukiji, Representative Director and CEO of SherLOCK Inc.
"In 2026, AI transitioned from being 'an entity that answers' to 'an entity that executes tasks.' Vulnerabilities in AI agents responsible for payment and order management directly translate into management risks.
Attackers can 'guide' AI agents with legitimate authority through words, causing actual damage through misoperation, without even needing to penetrate the system. However, hesitating to utilize AI in the face of this risk is tantamount to abandoning a company's competitiveness.
The domain that needs protection is now expanding from generative AI to AI agents, and further to physical AI such as robots. Instead of patching individual threats point by point, we have established a platform that comprehensively protects AI-native environments and are deploying the 'AI-SOC Service' with 24-hour monitoring. Armed with expertise from Japan that meets world standards, we aim to create new standards in the global market – that is our vision.
The new logo embodies our determination to provide security as robust infrastructure, creating a world where companies can confidently delegate authority to AI and accelerate their business. With objective third-party evaluations and solid technology, we will transform management's lonely anxiety about 'who bears responsibility' into confidence, and SherLOCK will continue to redefine societal trust.
Company Overview
Company Name: SherLOCK Inc.
Representative: Teresa Tsukiji, Representative Director and CEO
Date of Establishment: January 2024
Location: 5F, Garden Plaza B, Azabudai Hills, 5-9-1 Toranomon, Minato-ku, Tokyo 105-0001 (within TOKYO VENTURE CAPITAL HUB)
Business Activities: Development and sales of AI security/safety solutions, advancement support for AI governance, and related R&D support
URL: https://shlck.com/
【Contact Information】
For more information about SherLOCK or product demonstrations, please contact the following PR representative:
SherLOCK Website: https://shlck.com/
SherLOCK Note Site: https://note.com/sherlock_ai
SherLOCK Inquiry Form:
https://docs.google.com/forms/d/1OkfraaepTQmGb_jFkwZVLDDDdHKXSChhxEJQ40gpfCw/viewform?edit_requested=true#responses
SherLOCK Inquiry Email: contact@shlck.com
FACT BOX
- Source: PR TIMES
- Category: 企業情報
- Organizations: Japan AISI / OWASP / OECD