Museum to Host "Kimodameshi" After Closing? Popular Night Event "Night Museum" Extended Through Summer Break!

The Yokai Museum (Director: Chuhei Yagyu) will extend its popular night event "Night Museum" into the summer season due to high demand. The event was originally held from April 29 to June 28, 2026 (26 days total).

"Night Museum" offers a "kimodameshi" (test of courage) experience perfect for summer nights. In the dimly lit museum, eerie sounds echo, and yokai suddenly appear. It's a special nighttime experience that combines thrilling fear with the excitement of solving mysteries.

Participants will explore the quiet museum after closing, armed with flashlights, searching for yokai that only appear at night while gathering clues hidden within the museum. Participants will receive an original "ofuda sticker" as a gift.

Over 100 People Participated in the Spring Event!

The "Night Museum" event, held on weekend nights, holidays, and during Golden Week in the spring, was a popular event with over 100 participants. The immersive and extraordinary atmosphere unique to nighttime, completely different from daytime, was highly praised, and enjoyed by a wide range of generations, from children to adults.

[Participant Feedback] "It was a little scary, but I enjoyed it as a test of courage." "Building No. 2 was particularly scary." "The world view at night was different and interesting compared to the daytime."

Reference: Starting Night Museum, Limited to GW & Weekend/Holiday Nights: Do Yokai Come Alive After Closing? A Mystery-Solving Event to Seal Away Yokai

A Tourism Experience Unique to Shodoshima Nights, Created by Yokai

Approximately 70% of tourists visiting Shodoshima (about 1 million visitors annually) are day-trippers, and increasing the number of overnight stays is a regional challenge. The Yokai Museum has been working to address this issue by boosting Shodoshima's nighttime tourism through its limited-night events.

Past Night Events 2023: Summer is Yokai! Test Your Courage at the Night Museum! "Yokai Kimodameshi in the Maze Town" Held from Friday, July 14, 2023 to Sunday, August 27, 2023 2024: Special Nighttime Exhibition! Enjoy a "Tsurubeotoshi" Yokai Test of Courage at the Yokai Museum's Night Museum! 2025: Enjoy a Chilling Summer Night! "Yokai Kimodameshi Festival" Held! From Saturday, July 19, 2025 to Sunday, August 31, 2025

A slightly scary and mysterious night experience that can only be created by yokai. Please come and visit the museum at night where the yokai await.

[Night Museum Event Details] ■ Dates

Saturday, July 4 & Sunday, July 5, 2026 Saturday, July 11 & Sunday, July 12, 2026

And during the summer break: Saturday, July 18 to Monday, August 31, 2026

Time: 18:30 - 21:00 (Last admission 20:00)

Admission Fee: Adults ¥3,500, Junior/Senior High School Students ¥1,750, Elementary School Students ¥900 (Parental accompaniment required)

Bonus: "Ofuda Sticker" present (while supplies last)

Night Museum Special Website: https://meipam.net/night-museum/index.html

*With a Night Museum ticket, you can also enter during daytime business hours (9:00 - 18:00) on the same day or the following day. Enjoy two different Yokai Museums, day and night.

[About the Yokai Museum]

A museum located in the Maze Town of Shodoshima, Kagawa Prefecture, exhibiting and preserving over 1000 yokai sculptures and paintings. Visitors explore four old folk houses scattered throughout the town using a smartphone guide app, with a surprising secret mechanism at the end. It allows visitors to learn and appreciate yokai from their origins to modern times in an enjoyable way. The director is Chuhei Yagyu, a yokai painter born on Shodoshima.

"Yokai (=YOKAI) to the World"

By accepting absurd events and living flexibly, we can bring a little harmony to a diverse society. If yokai culture, which fosters such tolerance, spreads, the world may become a little more peaceful. Through yokai, the Yokai Museum conveys the spirit of diversity and tolerance that lives in Japan to the world.

Yokai Museum, 398 Ko, Tonosho-cho, Shozu-gun, Kagawa Prefecture, 0879-62-0221, mail@meipam.net

[About the Operating Company: Shodoshima Healthy Land Co., Ltd.]

Shodoshima Healthy Land Co., Ltd., based in Shodoshima, Setouchi, is engaged in the research, development, manufacturing, and sales of products that promote mental and physical well-being, utilizing the whole olive tree, known as the "Tree of Life," starting with olive cultivation. Aiming to achieve "Hyakunen Tokowaka" (eternal youth for 100 years), where everyone remains mentally and physically youthful throughout their lives, the company strives to contribute to society through the power of olives. In recent years, based on the concept of "Longevity," the company has been proposing sustainable lifestyles that include mental, physical, and cultural richness.

*"Hyakunen Tokowaka" is a concept advocated by our company.

Company Name: Shodoshima Healthy Land Co., Ltd.

Location: 2721-1 Ko, Tonosho-cho, Shozu-gun, Kagawa Prefecture

President and Representative Director: Toshihiro Yagyu

Established: 1985

HP: https://shl-olive.co.jp/