Shimamura, Birthday, and Chambre to Open a Limited-Time POP UP STORE at JR Omiya Station from April 8 (Wednesday)! Featuring a lineup centered on children's clothing and miscellaneous goods!
Shimamura Co., Ltd. will open a limited-time pop-up store at JR Omiya Station from April 8th to April 21st, 2026. The store will feature a curated selection of children's clothing and miscellaneous goods from their popular brands: Fashion Center Shimamura, Birthday (baby and children's goods), and Chambre (variety goods and fashion). New product lineups will be introduced on April 11th, 15th, and 18th, and only cashless payments will be accepted.
📋 Article Processing Timeline
- 📰 Published: April 2, 2026 at 18:10
- 🔍 Collected: April 2, 2026 at 14:31
- 🤖 AI Analyzed: April 17, 2026 at 10:34 (356h 2m after Collected)
Shimamura Co., Ltd. (Headquarters: 1-602-1 Kitabukurocho, Omiya Ward, Saitama City, Saitama Prefecture; Representative Director: Yuichiro Takahashi) will open a limited-time POP UP STORE by Fashion Center Shimamura, Baby & Children's Goods Birthday, and Variety Goods & Fashion Chambre at JR Omiya Station starting from April 8 (Wednesday). We have prepared a wide range of products, focusing on children's clothing and miscellaneous goods, and sincerely look forward to your visit.
■Shimamura, Birthday, and Chambre simultaneously open at JR Omiya Station!
Fashion Center Shimamura, Baby & Children's Goods Birthday, and Variety Goods & Fashion Chambre will open simultaneously. They will sell popular products such as children's clothing, character goods, influencer collaborations, original brands, and NB (National Brands). New product lineups will be available on April 11 (Saturday), April 15 (Wednesday), and April 18 (Saturday) during the event period.
■POP UP STORE Outline
Event Period: April 8 (Wednesday) to April 21 (Tuesday), 2026
Location: Within JR Omiya Station premises
Business Hours: 10:00〜20:00
*On the first day, operations are scheduled to begin around 15:00 once setup is complete. (Opening time may vary.)
*On April 21 (Tuesday), operations will close at 15:00.
*Admission may be restricted depending on crowd conditions.
Payment Methods: Purchases can be made using cashless payment, including credit cards and barcode payments.
*Cash payment is not accepted.
For details on products for sale, please check the official Shimamura Instagram account (＠grshimamura),
Birthday official account (＠grbirthday), and Chambre official account (＠grchambre) for real-time updates. *Please note that some products are available in limited quantities.
■Shimamura Group Official App/SNS here
https://www.shimamura.gr.jp/sns/
■Shimamura Group Online Store "Shimamura Park"
https://www.shop-shimamura.com/
■Find a store near you here
https://www.shimamura.gr.jp/shop/?corp=1
■Contact Information
＜For inquiries regarding interviews/public relations＞ Inquiry Form https://www.shimamura.gr.jp/faq/contact
＜Other inquiries＞ Representative Phone 048-631-2111 (Reception hours: Weekdays 10:00～17:00)