'Iki-Iki Lab' bras and girdles exceed 600,000 cumulative sales! Collaboration products are further expanded!
Shimamura's PB 'Iki-Iki Lab' bras and girdles surpassed 600,000 units in cumulative sales. They are expanding collaboration products with brands like Phiten.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 18:10
- 🔍 Collected: April 1, 2026 at 13:39 (19h 29m after Published)
- 🤖 AI Analyzed: April 22, 2026 at 02:25 (492h 46m after Collected)
Shimamura Co., Ltd. (Headquarters: 1-602-1 Kitabukuro-cho, Omiya-ku, Saitama City, Saitama Prefecture; Representative Director: Iichiro Takahashi) is pleased to announce that the cumulative sales of bras and girdles from the private brand 'Iki-Iki Lab', available at Fashion Center Shimamura stores nationwide, have exceeded 600,000 units.
■ 'Iki-Iki Lab' bras and girdles exceed 600,000 cumulative sales!
'Iki-Iki Lab' is a series born in response to the rising awareness of health and wellness. Under the catchphrase 'Lively Days', we are rolling out products that support health maintenance activities from our PBs 'CLOSSHI' and 'CLOSSHI PREMIUM'. The 'Iki-Iki Lab' bras and girdles, which went on sale starting in fiscal 2025, surpassed 600,000 cumulative sales in the 13 months since their launch.
Due to strong sales, we will expand the product lineup and store sales areas. In particular, we will further enhance and sell the highly popular collaboration products with 'Phiten' and 'Karada Factory'.
▼ Click here for the 'Iki-Iki Lab' special page
https://www.shimamura.gr.jp/shimamura/sp/ikiiki-lab-minmin-lab/
■ About 'Iki-Iki Lab' x 'Phiten' collaboration products
These are collaboration products developed using Phiten's unique technology. They are recommended as daily items that are easy to incorporate into various scenes, from long hours of desk work and standing jobs to fitness, and are easy to naturally continue using.
They will be rolled out from 'CLOSSHI PREMIUM'.
Product Lineup
- Posture support half top (M, L, LL, 3L): 1,419 yen including tax
- Posture support inner with cups (M, L, LL, 3L): 1,639 yen including tax
■ About 'Iki-Iki Lab' x 'Karada Factory' collaboration products
Collaboration products between Iki-Iki Lab and 'Bodywork & Pelvis...
■ 'Iki-Iki Lab' bras and girdles exceed 600,000 cumulative sales!
'Iki-Iki Lab' is a series born in response to the rising awareness of health and wellness. Under the catchphrase 'Lively Days', we are rolling out products that support health maintenance activities from our PBs 'CLOSSHI' and 'CLOSSHI PREMIUM'. The 'Iki-Iki Lab' bras and girdles, which went on sale starting in fiscal 2025, surpassed 600,000 cumulative sales in the 13 months since their launch.
Due to strong sales, we will expand the product lineup and store sales areas. In particular, we will further enhance and sell the highly popular collaboration products with 'Phiten' and 'Karada Factory'.
▼ Click here for the 'Iki-Iki Lab' special page
https://www.shimamura.gr.jp/shimamura/sp/ikiiki-lab-minmin-lab/
■ About 'Iki-Iki Lab' x 'Phiten' collaboration products
These are collaboration products developed using Phiten's unique technology. They are recommended as daily items that are easy to incorporate into various scenes, from long hours of desk work and standing jobs to fitness, and are easy to naturally continue using.
They will be rolled out from 'CLOSSHI PREMIUM'.
Product Lineup
- Posture support half top (M, L, LL, 3L): 1,419 yen including tax
- Posture support inner with cups (M, L, LL, 3L): 1,639 yen including tax
■ About 'Iki-Iki Lab' x 'Karada Factory' collaboration products
Collaboration products between Iki-Iki Lab and 'Bodywork & Pelvis...