Bar Hotel Hakone Kazan Bartender Heads to Shibuya: One-Night-Only Premium Guest Bartender Session at Private Membership Bar 'Unin'
On June 6, 2026, bar hotel Hakone Kazan will host a one-night-only guest bartender event at the private, members-only bar 'Unin' in Shibuya, with support from Campari Japan. This initiative aims to bring the hotel's unique atmosphere to the city through exclusive cocktails and spatial design, serving as a prelude to a follow-up event in Hakone.
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- 📰 Published: May 27, 2026 at 12:00
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Shimada House Co., Ltd. (Shibuya-ku, Tokyo; Representative Director: Kazunari Shimada), which operates bar hotel Hakone Kazan (Kowakudani, Hakone-machi, Kanagawa Prefecture), will participate in a one-night-only premium guest bartender event on Saturday, June 6, 2026, at 'Unin,' a private, members-only bar in Shibuya, Tokyo, with the cooperation of the global spirits group 'Campari Japan.'
This project goes beyond the framework of traditional hotel events, representing a new attempt at brand communication where 'bar hotel Hakone Kazan leaps outside.' It proposes a moment of rest, vividly detached from daily life, allowing guests to enjoy the deep forests of Hakone and the silent atmosphere of the hotel through their five senses while remaining in a private urban space.
With the cooperation of 'Campari Japan,' known for brands like Campari, Aperol, and Wild Turkey, we will provide exclusive original cocktails and spatial staging for this day only.
■ Expressing 'Hakone-ness' in Shibuya
▪ Exclusive Original Cocktails
We will offer limited-edition cocktails themed around Hakone, using craft gin 'LUO' and the craft bottled cocktail 'Kaoru Ume.' Participating bartenders will each create two exclusive original cocktails for this night only. (Includes two drinks; additional drinks from 1,300 yen.)
Craft Gin 'LUO'
Produced by Unin owner Tomoya Fujiwara, 'LUO' is a craft gin inspired by the memories of the forest. Its scent helps regulate breathing, slows down the flow of time, and creates a quiet space in a busy daily life.
Craft Bottled Cocktail 'Kaoru Ume'
Born from a collaboration with Far Yeast Brewing, a craft beer maker in Yamanashi Prefecture, this is the first bottled cocktail from bar hotel Hakone Kazan. Based on gin, it features plums representative of the Hakone-Odawara region as the key flavor, offering a sweet, sour, and deep taste.
■ August 4, 2026: The Story Continues in Hakone
This event is the prologue to a story connecting Shibuya and Hakone. On Tuesday, August 4, 2026, we plan to move the stage to bar hotel Hakone Kazan for a linked event featuring guest bartenders. We propose a special flow that connects the brand's vision, completing the 'Hakone' experience felt in Shibuya with an authentic stay in the deep forests of the local area.
This project goes beyond the framework of traditional hotel events, representing a new attempt at brand communication where 'bar hotel Hakone Kazan leaps outside.' It proposes a moment of rest, vividly detached from daily life, allowing guests to enjoy the deep forests of Hakone and the silent atmosphere of the hotel through their five senses while remaining in a private urban space.
With the cooperation of 'Campari Japan,' known for brands like Campari, Aperol, and Wild Turkey, we will provide exclusive original cocktails and spatial staging for this day only.
■ Expressing 'Hakone-ness' in Shibuya
▪ Exclusive Original Cocktails
We will offer limited-edition cocktails themed around Hakone, using craft gin 'LUO' and the craft bottled cocktail 'Kaoru Ume.' Participating bartenders will each create two exclusive original cocktails for this night only. (Includes two drinks; additional drinks from 1,300 yen.)
Craft Gin 'LUO'
Produced by Unin owner Tomoya Fujiwara, 'LUO' is a craft gin inspired by the memories of the forest. Its scent helps regulate breathing, slows down the flow of time, and creates a quiet space in a busy daily life.
Craft Bottled Cocktail 'Kaoru Ume'
Born from a collaboration with Far Yeast Brewing, a craft beer maker in Yamanashi Prefecture, this is the first bottled cocktail from bar hotel Hakone Kazan. Based on gin, it features plums representative of the Hakone-Odawara region as the key flavor, offering a sweet, sour, and deep taste.
■ August 4, 2026: The Story Continues in Hakone
This event is the prologue to a story connecting Shibuya and Hakone. On Tuesday, August 4, 2026, we plan to move the stage to bar hotel Hakone Kazan for a linked event featuring guest bartenders. We propose a special flow that connects the brand's vision, completing the 'Hakone' experience felt in Shibuya with an authentic stay in the deep forests of the local area.
FAQ
Why is a Hakone hotel hosting an event in Shibuya?
It is a promotional strategy to bring the hotel's unique atmosphere to urban customers and encourage future stays in Hakone.