SHEGLAM Launches New "Marshmallow Puff Lip Blur Pen" with Marshmallow-Like Texture and Lasting Moisture, Featuring 12 Colors, Available from April 30, 2026 (Thursday)!

URL: https://www.sheglam.com/ja/product/Marshmallow-Puff--13084364394382080 Global cosmetics brand "SHEGLAM," operating in over 150 countries and regions, will begin selling its new lip product, "Marshmallow Puff Lip Blur Pen," from Thursday, April 30, 2026. This product is a lip item that achieves a soft, marshmallow-like texture and a naturally blurred lip look in a single application, as if professionally applied. While offering vibrant color, it doesn't appear heavy, providing a light and smooth finish. It is also luxuriously formulated with moisturizing ingredients such as seed oil and shea butter. Its smooth application moisturizes the lips, protecting them from dryness and keeping them soft. Furthermore, it features a triangular curved applicator that perfectly fits the lip contours, enabling precise and comfortable application in one swipe. It comes in a wide range of 12 color variations, from trendy muted tones to skin-friendly nude shades. Among them, the exquisite nuanced "muted colors" create a fashionable look with a single application, instantly giving a sophisticated impression. Why not update your daily lip makeup to be more uniquely you and more appealing with the "Marshmallow Puff Lip Blur Pen," which provides a fluffy texture, vivid color, and lasting moisture in one product? ■Product Information "Marshmallow Puff Lip Blur Pen" Gotcha Dream Date Milk Fluff Soft Bounce High key Blush Whip Rose Crème Red Teddy Berry Mousse Sunset Melt Brûlée S'more Night ・Price: ¥977 each (tax included) ・Color Variations: 12 colors in total ・Product Codes: Gotcha: sb260407153487575140409 Dream Date: sb260407153641231290762 Milk Fluff: sb260407153731217576817 Soft Bounce: sb260407153984411283008 High key: sb260407154329731436097 Blush Whip: sb260407154459372612101 Red Teddy: sb260407154552942916395 Berry Mousse: sb260407154671056623418 Sunset Melt: sb260407154696518170606 Brûlée: sb260407154787620858769 S'more Night: sb260407154707521990651 Rose Crème: sb260407154011913213444 ・Purchase Location: SHEGLAM Official Website https://www.sheglam.com/ja/product/Marshmallow-Puff--13084364394382080 Remarks: *Prices may vary depending on campaign status and exchange rates. *Quantities are limited, so please understand if items are sold out. ■Introduction to 'SHEGLAM' SHEGLAM was founded in 2019 by Sylvia Fu and is a global beauty brand that offers high-quality makeup at affordable prices. Characterized by diverse product lines and rich color variations, its commitment to creativity and innovation has quickly gained popularity among Gen Z and Millennials. We believe in the power of our community with customers and strive to improve and refine products based on customer feedback. SHEGLAM currently has a strong presence in the beauty community, attracting millions worldwide through social media. Furthermore, we are committed to ethical practices and have obtained Leaping Bunny Approval from Cruelty Free International, an animal protection and advocacy organization in the UK, certifying that no animal testing is conducted during manufacturing or development. Official Website: https://www.sheglam.com/ Official Instagram: https://www.inst