7 Case Studies of BtoB Marketing Strategies that Increased Leads and Business Negotiations with Minimum Resources
SHANON Inc. will participate in a webinar hosted by OTSUNAGI Inc., showcasing "7 Case Studies of BtoB Marketing Strategies that Increased Leads and Business Negotiations with Minimum Resources." The event, scheduled for April 22nd and 23rd, will bring together 7 leading BtoB marketing companies to present practical frameworks focused on AI automation, content strategy, and strategic outsourcing to address common BtoB marketing challenges. This webinar offers executives and department heads crucial insights to enhance their marketing strategies.
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- 📰 Published: April 9, 2026 at 21:30
- 🔍 Collected: April 9, 2026 at 13:00
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SHANON Inc. will be speaking at the webinar "7 Case Studies of BtoB Marketing Strategies that Increased Leads and Business Negotiations with Minimum Resources" hosted by OTSUNAGI Inc. on Tuesday, April 14th.
Click here for details and application
https://form.otsunagi.co/webinar20260422?utm_source=shanon
■Webinar Content
"We have measures we want to implement, but no one to execute them." "We have a house list, but it doesn't lead to business negotiations."...
This challenge, faced by many BtoB companies, has passed the stage where it can be solved by sheer willpower or simply increasing headcount.
What successful companies consistently achieve now is the integration of three key elements into their systems: "thorough automation using AI," "a content strategy that maximizes the use of a single piece of material," and "strategic utilization of professionals (outsourcing)."
This conference brings together 7 accomplished companies at the forefront of various BtoB marketing domains.
We will unveil 7 concrete, highly effective case studies of strategies—previously kept confidential—demonstrating "how to dramatically increase leads and business negotiations with minimum resources."
This is not mere theory, but a presentation of "effective frameworks" condensed into 15-minute segments from each company, designed to transform organizational operations starting tomorrow.
"Continuing with current methods will lead to resource limitations."
For executives and department heads who feel this way, we hope this will be a crucial opportunity to update their strategies for future challenges.
■Event Outline
Title: 7 Case Studies of BtoB Marketing Strategies that Increased Leads and Business Negotiations with Minimum Resources
Date and Time: April 22nd (Wednesday) 14:00-16:00, April 23rd (Thursday) 14:00-16:00 *Simulated live broadcast
Participation Fee: Free
Application URL: https://form.otsunagi.co/webinar20260422?utm_source=shanon
■About SHANON Inc.
SHANON provides products, solutions, and services that solve corporate marketing challenges, with cloud technology at its core. SHANON's marketing cloud, which enables digi-analog marketing combining digital and analog, and offers everything from events, seminars, marketing automation, to CMS, is utilized in diverse scenarios, from large-scale to small and medium-sized businesses, regardless of industry such as manufacturing, finance, real estate, IT services, trading companies, and public organizations.
Company Name: SHANON Inc.
Stock Code: 3976 (TSE Growth)
Representative: CEO Hirofumi Yamazaki
Location: JEI Hamamatsucho Building 7F, 2-2-12 Hamamatsucho, Minato-ku, Tokyo
Business Activities: Planning, development, sales, and support of cloud-based marketing solutions, and provision of marketing-related consulting and services.
URL: https://www.shanon.co.jp/
■Contact for this News Release
SHANON Inc. Marketing Department
TEL: 03-6743-1565
E-mail: marketing@shanon.co.jp