The jewelry can badge brand M925, founded in Harajuku in 2025 by copywriter and creative director Ryo Nakagawa, has partnered with the popular manga 'Left-Handed Eren' for a limited-quantity release of pure silver can badges. The manga, which has accumulated 250 million page views, is a creator youth ensemble drama. The collaboration coincides with the anime adaptation of 'Left-Handed Eren,' which started airing on the TV Tokyo network on April 7th at midnight and streaming on Prime Video from April 7th at 24:30, with other services following from April 12th at 24:30. The can badges feature a significant quote from the manga, 'クソみたいな日にいいもんつくるのがプロだ,' and its English counterpart, 'MAKE GOOD EVEN ON SHITTY DAYS.' As part of the collaboration, an exclusive illustration by the manga's original author, Kappy (CEO of Natsuyasumi Inc.), depicts the character Yusuke Kamiya wearing an M925 badge. A talk event featuring Kappy and Ryo Nakagawa is also scheduled.

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  • Source: PR TIMES
  • Category: New Product/Event/コラボレーション