SETAGAYA UNITED is pleased to announce that it will continue its main partnership agreement with RED CARD TOKYO for the 2026 season, following the 2025 season. This partnership, which began in the 2024 season, will enter its third year in 2026. Throughout the 2025 season, we collaborated in various ways, including events, content, and community activities, by combining the different fields of sports and fashion. In the third year, the 2026 season, we will further develop these initiatives to promote the creation of a new community where sports and fashion intersect. Background of the partnership: SETAGAYA UNITED operates as a local innovation club that connects regions and people through football. Meanwhile, RED CARD TOKYO is a Japanese denim brand that has gained support both domestically and internationally, delivering new value in the fields of fashion and lifestyle. Based on the shared value of fusing sports and lifestyle, both parties began collaborating as main partners in the 2024 season. Through these efforts, mutual understanding and empathy for each other's activities and visions have deepened, leading to the decision to continue the partnership into the 2026 season. Key initiatives: Brand exposure as a main partner of SETAGAYA UNITED, implementation of collaborative projects in team activities and events, and planning and distribution of content that combines sports and fashion. SETAGAYA UNITED and RED CARD TOKYO will continue to develop initiatives that create community and culture through the fusion of sports and lifestyle.
FACT BOX
- Source: PR TIMES
- Category: Partnership
- Organizations: SETAGAYA UNITED / RED CARD TOKYO