[Sendenkaigi] Launch of 'Branded Content Studio', a Content Creation and Integrated Support Service

Sendenkaigi Co., Ltd. (Headquarters: Minato-ku, Tokyo; President: Tomoya Takahashi) has launched 'Sendenkaigi Branded Content Studio,' a new content creation support service designed to solve corporate marketing challenges. Leveraging the 'editorial power,' 'power of words,' and 'creativity' cultivated through years of working alongside the advertising industry and creators, we support the creation of high-quality content that shapes corporate visions and is chosen by both consumers and AI. With the spread of AI, we have entered an era where anyone can easily produce large volumes of content. However, companies are increasingly facing challenges such as 'information being buried' and an 'increase in content lacking reliability or originality.' To be chosen by search engines and users in this AI era, it is essential to have not just a list of information, but the company's unique 'primary information' and the 'high-level editorial power' to convey it in the correct context. Sendenkaigi has been engaging with words in the advertising and marketing industry for many years. Our foundation lies in the 'words' and 'creativity' we have cherished throughout that process, as well as the 'interviewing skills' to draw out expert knowledge and the 'editorial power' to design information in the optimal form. We launched 'Branded Content Studio' to contribute to the long-term brand value improvement of companies, ensuring they remain visible and possess both originality and reliability even in the AI era. The service features three key aspects: appealing to targets with 'authentic words' that move people, 'assetizing content' by working backward from results, and adapting to marketing in the AI era (AIO measures). Our service lineup includes website construction, video production, book publishing, document/article creation, and event planning.