Sendenkaigi Co., Ltd., a specialized publisher in advertising and marketing (Headquarters: Minato Ward, Tokyo; Representative Director and President: Tomoya Takahashi), and Koto City, Tokyo, held the awards ceremony for the "Koto City Message Movie Award," commonly known as "KMA," and announced the winning entries.

This award was launched with the aim of widely disseminating the charm of Koto City and increasing "fans of Koto City," by soliciting messages conveying the charm of Koto City and video works within 60 seconds.

A large number of applications were received from all over the country, with 6,091 entries in the Message Division and 114 entries in the Movie Division. After strict judging by professional copywriters, commercial planners, and guest judges, one Grand Prix work was selected for the Message Division, and a total of eight works, including the Grand Prix, were selected for the Movie Division.

At the awards ceremony, the charm of Koto City, captured from diverse perspectives such as everyday scenery, human activities, history, and a gaze towards the future, was introduced, creating a great buzz in the venue. Hiroko Ogura, a freelance announcer from Koto City who served as a guest judge, commented, "I was able to reaffirm that I was born and raised in such a wonderful town!" providing an opportunity for participants to re-recognize the charm and pride of Koto City.

The award-winning works will be utilized in various promotional measures for Koto City in the future and will be sequentially released on the official website and social media.

By leveraging the diverse works created through this award, Koto City will continue to connect with new charm dissemination and fan creation.

■ Award Results

### Message Division

* **Grand Prix**: Tokyo's a little east. Very now. (Minamisuna Itchome-san)

This Grand Prix message has been designed and can be used by anyone for the purpose of conveying the charm of Koto City.

**Design Data Manual**: https://www.city.koto.lg.jp/011506/documents/message_manual.pdf

### Movie Division

* **Grand Prix**: Koto City, where our youth is packed (Minori Okada-san)

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: KMA