Joining B.LEAGUE Toyama Grouses as a Partner Club Gold
Sen Corporation, operator of 'Hai Cheese!', became a Gold Partner of B.League's Toyama Grouses to photograph children at their basketball schools.
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- 📰 Published: April 24, 2026 at 20:00
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Sen Corporation (Headquarters: Chiyoda-ku, Tokyo, President and Representative Director: Nobuaki Chiba, hereinafter 'our company'), which provides the comprehensive childcare tech service 'Hai Cheese!' aiming to create children's happiness through the power of photography and food, is pleased to announce that it has joined as a Partner Club Gold of the Toyama Grouses, a B.League team operated by Toyama Grouses Co., Ltd. (Headquarters: Toyama City, Toyama Prefecture, President and Representative Director: Koichi Takado).
Background of Joining the Partner Club
Under the corporate slogan 'May everyone smile', Sen Corporation has been delivering moments of children's growth to families through photographs. By recording and sharing the serious expressions and smiles that children show during their daily activities, we connect irreplaceable memories to the future.
Toyama Grouses is promoting activities for popularization, strengthening, and development to play a role in the development of basketball in Toyama Prefecture and Japan. In addition to the top team's activities, they are actively working on developing the next generation, such as running schools. Strongly empathizing with their stance of nurturing children's dreams through basketball and contributing to the revitalization of the local community, we have recently decided to join as a Partner Club Gold.
Through this partnership, utilizing the photography and sales know-how our company has cultivated so far, we will photograph and record the activities of children attending the schools.
We will record their dedication to sports through photography and support the dreams of the children.
About Toyama Grouses
Toyama Grouses is a professional basketball team belonging to the B.League, with Toyama City, Toyama Prefecture as its hometown.
To create players who compete globally from Toyama, they are working on fostering the local sports culture in Toyama. In addition to the activities of the top team, they contribute to the promotion of the healthy growth of local children and the revitalization of the local community through their academy and school businesses.
Toyama Grouses Official Website: https://grouses.jp/
About Hai Cheese!
'Hai Cheese! (https://sencorp.co.jp/service)' is a comprehensive childcare tech service based on the concept of 'Peace for Children', aiming to foster children's happiness together with facilities that care for children, such as nursery schools and kindergartens, as well as parents.
Including 'Hai Cheese! Photo', an internet photo sales service specialized in photography that provides total support from shooting photos of seasonal events like sports days and recitals to sales and customer inquiries, we preserve children's memories and records with childcare ICT 'Hai Cheese! System', album creation 'Hai Cheese! Album', and video shooting 'Hai Cheese! Movie'. Through the school lunch and food education service 'Hai Cheese! Veggie', we support children's healthy growth. We provide services that approach both the mind and body so that the lives of children, our future, will be richer and full of happiness.
Sen Corporation Company Overview
President and Representative Director: Nobuaki Chiba
Headquarters: Tokyo Garden Terrace Kioicho Kioi Tower 14F, 1-3 Kioicho, Chiyoda-ku, Tokyo
Established: October 2004
HP: https://sencorp.co.jp
Hai Cheese! is a registered trademark of Sen Corporation.
Sen Corporation
[Contact for media inquiries regarding this matter]
Sen Corporation Public Relations Group Contact: Yoshitake, Kabasawa
TEL: 03-6266-6662 E-mail: pr@sencorp.co.jp
Background of Joining the Partner Club
Under the corporate slogan 'May everyone smile', Sen Corporation has been delivering moments of children's growth to families through photographs. By recording and sharing the serious expressions and smiles that children show during their daily activities, we connect irreplaceable memories to the future.
Toyama Grouses is promoting activities for popularization, strengthening, and development to play a role in the development of basketball in Toyama Prefecture and Japan. In addition to the top team's activities, they are actively working on developing the next generation, such as running schools. Strongly empathizing with their stance of nurturing children's dreams through basketball and contributing to the revitalization of the local community, we have recently decided to join as a Partner Club Gold.
Through this partnership, utilizing the photography and sales know-how our company has cultivated so far, we will photograph and record the activities of children attending the schools.
We will record their dedication to sports through photography and support the dreams of the children.
About Toyama Grouses
Toyama Grouses is a professional basketball team belonging to the B.League, with Toyama City, Toyama Prefecture as its hometown.
To create players who compete globally from Toyama, they are working on fostering the local sports culture in Toyama. In addition to the activities of the top team, they contribute to the promotion of the healthy growth of local children and the revitalization of the local community through their academy and school businesses.
Toyama Grouses Official Website: https://grouses.jp/
About Hai Cheese!
'Hai Cheese! (https://sencorp.co.jp/service)' is a comprehensive childcare tech service based on the concept of 'Peace for Children', aiming to foster children's happiness together with facilities that care for children, such as nursery schools and kindergartens, as well as parents.
Including 'Hai Cheese! Photo', an internet photo sales service specialized in photography that provides total support from shooting photos of seasonal events like sports days and recitals to sales and customer inquiries, we preserve children's memories and records with childcare ICT 'Hai Cheese! System', album creation 'Hai Cheese! Album', and video shooting 'Hai Cheese! Movie'. Through the school lunch and food education service 'Hai Cheese! Veggie', we support children's healthy growth. We provide services that approach both the mind and body so that the lives of children, our future, will be richer and full of happiness.
Sen Corporation Company Overview
President and Representative Director: Nobuaki Chiba
Headquarters: Tokyo Garden Terrace Kioicho Kioi Tower 14F, 1-3 Kioicho, Chiyoda-ku, Tokyo
Established: October 2004
HP: https://sencorp.co.jp
Hai Cheese! is a registered trademark of Sen Corporation.
Sen Corporation
[Contact for media inquiries regarding this matter]
Sen Corporation Public Relations Group Contact: Yoshitake, Kabasawa
TEL: 03-6266-6662 E-mail: pr@sencorp.co.jp