Seven-Eleven's Fried Delicacies Introduce Two 'Red' and 'Black' Spring Rolls! 'Shrimp and Squid Seafood Spring Roll' Wrapped in Red Skin & 'Black Sukiyaki-style Spring Roll' in Jet Black
Seven-Eleven Japan will sequentially launch two new visually striking fried deli items nationwide from May 12 (Tuesday): the 'Shrimp and Squid Seafood Spring Roll' wrapped in red skin, and the re-release of the popular 'Black Sukiyaki-style Spring Roll' which gained attention during Black Friday in 2025. Both offer impactful visuals and a commitment to delicious ingredients.
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- 📰 Published: May 8, 2026 at 22:00
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Seven-Eleven Japan Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President: Tomohiro Akutsu) will sequentially launch a new visually vibrant fried deli product, the 'Shrimp and Squid Seafood Spring Roll,' at Seven-Eleven stores nationwide starting May 12 (Tuesday). Additionally, the 'Black Sukiyaki-style Spring Roll,' which became a hot topic when it appeared during Black Friday in 2025, will also be re-released in limited quantities on the same day.
The 'Shrimp and Squid Seafood Spring Roll,' wrapped in red skin, generously uses shrimp and squid, allowing customers to fully enjoy the rich umami of seafood. The 'Black Sukiyaki-style Spring Roll,' available in limited quantities, is a fragrant spring roll with sukiyaki ingredients stir-fried in a direct-flame pot. Both products boast impactful visuals while also focusing on the deliciousness of their ingredients, aiming to provide surprise and satisfaction to everyone.
Enjoy popular seafood flavors in a spring roll
■ Shrimp and Squid Seafood Spring Roll
Price: 167 yen (180.36 yen including tax)
Release Date: Sequentially from May 12 (Tuesday)
Sales Area: Nationwide
This seafood spring roll is generously filled with shrimp and squid, wrapped in a vibrant red skin, and fried to a crisp. You can easily enjoy the authentic umami of seafood in a spring roll.
The 'Jet Black Spring Roll' that was a hit last year during Black Friday is back!
■ Black Sukiyaki-style Spring Roll
Price: 139 yen (150.12 yen including tax)
Release Date: Sequentially from May 12 (Tuesday)
Sales Area: Nationwide
*Limited quantity
The 'Black Sukiyaki Spring Roll,' which was released as a limited-edition product during last year's 'Black Friday' and became a hot topic, is now making a long-awaited re-appearance. Ingredients such as beef, onions, and vermicelli, seasoned with a sweet and savory sukiyaki sauce, are stir-fried in a direct-flame pot, wrapped in a crispy black skin, and fried until fragrant. It offers a luxurious taste where the umami of sukiyaki spreads with every bite.
Comment from the person in charge:
In response to the recent increase in demand for 'seafood flavors,' we have developed a product that allows customers to easily enjoy authentic seafood umami. This lineup features impactful 'red' and 'black' visuals, while also thoroughly focusing on the texture and umami of the ingredients inside. Please enjoy them according to your mood or by comparing them.
*Prices may vary by store.
*Tax-included prices are shown with an 8% consumption tax, subject to reduced tax rates.
*Products may no longer be available at stores if planned quantities are sold out or due to various circumstances.
*Some stores may not carry certain products, or product names and specifications may differ.
*Images are for illustration purposes only.
*For sales area divisions related to products, please refer here: https://www.sej.co.jp/products/area/
*Information is current as of now. Please check the website for the latest information.
The 'Shrimp and Squid Seafood Spring Roll,' wrapped in red skin, generously uses shrimp and squid, allowing customers to fully enjoy the rich umami of seafood. The 'Black Sukiyaki-style Spring Roll,' available in limited quantities, is a fragrant spring roll with sukiyaki ingredients stir-fried in a direct-flame pot. Both products boast impactful visuals while also focusing on the deliciousness of their ingredients, aiming to provide surprise and satisfaction to everyone.
Enjoy popular seafood flavors in a spring roll
■ Shrimp and Squid Seafood Spring Roll
Price: 167 yen (180.36 yen including tax)
Release Date: Sequentially from May 12 (Tuesday)
Sales Area: Nationwide
This seafood spring roll is generously filled with shrimp and squid, wrapped in a vibrant red skin, and fried to a crisp. You can easily enjoy the authentic umami of seafood in a spring roll.
The 'Jet Black Spring Roll' that was a hit last year during Black Friday is back!
■ Black Sukiyaki-style Spring Roll
Price: 139 yen (150.12 yen including tax)
Release Date: Sequentially from May 12 (Tuesday)
Sales Area: Nationwide
*Limited quantity
The 'Black Sukiyaki Spring Roll,' which was released as a limited-edition product during last year's 'Black Friday' and became a hot topic, is now making a long-awaited re-appearance. Ingredients such as beef, onions, and vermicelli, seasoned with a sweet and savory sukiyaki sauce, are stir-fried in a direct-flame pot, wrapped in a crispy black skin, and fried until fragrant. It offers a luxurious taste where the umami of sukiyaki spreads with every bite.
Comment from the person in charge:
In response to the recent increase in demand for 'seafood flavors,' we have developed a product that allows customers to easily enjoy authentic seafood umami. This lineup features impactful 'red' and 'black' visuals, while also thoroughly focusing on the texture and umami of the ingredients inside. Please enjoy them according to your mood or by comparing them.
*Prices may vary by store.
*Tax-included prices are shown with an 8% consumption tax, subject to reduced tax rates.
*Products may no longer be available at stores if planned quantities are sold out or due to various circumstances.
*Some stores may not carry certain products, or product names and specifications may differ.
*Images are for illustration purposes only.
*For sales area divisions related to products, please refer here: https://www.sej.co.jp/products/area/
*Information is current as of now. Please check the website for the latest information.