Seijo Ishii to Hold "Spring World Noodle Journey" Fair Featuring Global Noodle Dishes from Central Kitchen Chefs, Offering a "World Trip at the Dinner Table" Theme, Starting April 3rd (Fri) at All Stores!
Seijo Ishii will hold the "Seijo Ishii Spring World Noodle Journey" fair at all its stores from April 3rd to April 29th, 2026. The fair will offer 16 types of one-meal noodle dishes (including 10 new products) crafted by professional chefs from Seijo Ishii's Central Kitchen, allowing customers to easily enjoy a feeling of world travel at home during their busy new lifestyles.
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- 📰 Published: April 2, 2026 at 23:00
- 🔍 Collected: April 2, 2026 at 19:37
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Seijo Ishii Co., Ltd. (Head Office: Minatomirai, Nishi-ku, Yokohama, Kanagawa; Representative Director & President: Katsumoto Goto) will hold the "Seijo Ishii Spring World Noodle Journey" fair at all 228 Seijo Ishii stores* from Friday, April 3, 2026, to Wednesday, April 29, 2026, proposing convenient one-meal noodle dishes for busy new spring lifestyles.
*Number of stores as of the start of the fair (April 3).
TOPICS
- From Friday, April 3, the "Seijo Ishii Spring World Noodle Journey" will be held at all stores under the theme of "A World Trip at the Dinner Table"!
- During the busy spring, we propose 16 types of convenient and delicious one-meal noodle dishes (including 10 new products) that can simply be heated. Enjoy a travel feeling easily at home!
- The skills of professional chefs at "Seijo Ishii Central Kitchen," who know the deliciousness of the world, shine through! While incorporating local seasonings and methods, the flavors are also tailored to suit Japanese customers' palates.
- The official app will feature a "Noodle Passport" project where customers can collect stamps to receive coupons, and a present campaign to win bowls and renge (ladles).
## Easily Enjoy a Travel Feeling with "One-Meal Noodle Dishes" that can be Heated for Busy New Lifestyles!
April is a season of significant changes, such as entering new schools, starting new jobs, or transferring. Many people may find themselves unable to spend much time on meals amidst their hectic new lives, or wishing for some refreshment despite the busyness. Therefore, with the desire for people to enjoy a travel feeling through convenient one-meal noodle dishes even during such times, the "Seijo Ishii Spring World Noodle Journey" will be held at all Seijo Ishii stores from Friday, April 3, under the theme of "A World Trip at the Dinner Table." In fact, a noodle-themed fair held at the same time last year was well-received for its convenience as a one-meal dish and its authentic taste, recording sales approximately 150% higher than initially planned. This year's fair will feature a total of 16 varieties of global noodle dishes. The development was handled by professional chefs from "Seijo Ishii Central Kitchen" (hereinafter, CK), who have extensive experience at famous hotels and restaurants and possess a deep knowledge of world cuisine. At CK, experienced chefs lead the development of private brand products, pursuing an ideal balance of taste, quality, and price based on knowledge and experience cultivated over many years. By leveraging the scale merit of over 220 stores to procure raw materials, they achieve affordable prices while meticulously experimenting with ingredient selection, blending ratios, preparation methods, and appearance, ensuring uncompromising product development. This fair delivers exquisite products that can only be offered because every process, from development to manufacturing and plating, is carefully carried out at CK. Whether for a change of pace or as a strong ally on days when you don't feel like cooking. Why not enjoy a travel feeling easily at home with noodle dishes that combine the convenience of simply heating them with delicious taste?
## The Rich Lineup Showcases the Arrangements and Innovations of Central Kitchen Chefs.
This fair features dishes like the short pasta "Orecchiette" and seafood fried noodles "Hokkien Mee," which are still unfamiliar in Japan.
*Number of stores as of the start of the fair (April 3).
TOPICS
- From Friday, April 3, the "Seijo Ishii Spring World Noodle Journey" will be held at all stores under the theme of "A World Trip at the Dinner Table"!
- During the busy spring, we propose 16 types of convenient and delicious one-meal noodle dishes (including 10 new products) that can simply be heated. Enjoy a travel feeling easily at home!
- The skills of professional chefs at "Seijo Ishii Central Kitchen," who know the deliciousness of the world, shine through! While incorporating local seasonings and methods, the flavors are also tailored to suit Japanese customers' palates.
- The official app will feature a "Noodle Passport" project where customers can collect stamps to receive coupons, and a present campaign to win bowls and renge (ladles).
## Easily Enjoy a Travel Feeling with "One-Meal Noodle Dishes" that can be Heated for Busy New Lifestyles!
April is a season of significant changes, such as entering new schools, starting new jobs, or transferring. Many people may find themselves unable to spend much time on meals amidst their hectic new lives, or wishing for some refreshment despite the busyness. Therefore, with the desire for people to enjoy a travel feeling through convenient one-meal noodle dishes even during such times, the "Seijo Ishii Spring World Noodle Journey" will be held at all Seijo Ishii stores from Friday, April 3, under the theme of "A World Trip at the Dinner Table." In fact, a noodle-themed fair held at the same time last year was well-received for its convenience as a one-meal dish and its authentic taste, recording sales approximately 150% higher than initially planned. This year's fair will feature a total of 16 varieties of global noodle dishes. The development was handled by professional chefs from "Seijo Ishii Central Kitchen" (hereinafter, CK), who have extensive experience at famous hotels and restaurants and possess a deep knowledge of world cuisine. At CK, experienced chefs lead the development of private brand products, pursuing an ideal balance of taste, quality, and price based on knowledge and experience cultivated over many years. By leveraging the scale merit of over 220 stores to procure raw materials, they achieve affordable prices while meticulously experimenting with ingredient selection, blending ratios, preparation methods, and appearance, ensuring uncompromising product development. This fair delivers exquisite products that can only be offered because every process, from development to manufacturing and plating, is carefully carried out at CK. Whether for a change of pace or as a strong ally on days when you don't feel like cooking. Why not enjoy a travel feeling easily at home with noodle dishes that combine the convenience of simply heating them with delicious taste?
## The Rich Lineup Showcases the Arrangements and Innovations of Central Kitchen Chefs.
This fair features dishes like the short pasta "Orecchiette" and seafood fried noodles "Hokkien Mee," which are still unfamiliar in Japan.