[Free on April 16] LIVE BOARD and Osaka Metro Adela Explain 'The Transformation Brought by the Healthification of p-DOOH Transactions'

Digital InFact, Inc. (Headquarters: Bunkyo-ku, Tokyo, President: Tomoyuki Noshita), a subsidiary of Seed Planning, Inc. (Headquarters: Bunkyo-ku, Tokyo, President: Yoshio Umeda), which operates ExchangeWireJAPAN, will hold a free online event 'ThoughtLeaders' starting at 17:00 on Thursday, April 16, 2026.

● Event Registration https://peatix.com/event/4928977/view

◆ What is ThoughtLeaders? 'ThoughtLeaders' is a free virtual mini-live event brought to you by the ExchangeWireJAPAN editorial department and industry-influential experts, featuring presentations on key topics, Q&A talks, and panel discussions.

The 9th event will be held from 17:00 on Thursday, April 16, under the theme of 'The Transformation Brought by the Healthification of Programmatic DOOH Transactions.'

This time, we will invite Ms. Natsuko Fukunaga, Leader of the Media Department at LIVE BOARD, Inc., Mr. Ahmed Albadawy, Leader of the Client Services Department at LIVE BOARD, Inc., and Mr. Yoshinao Miyamoto, Assistant Manager of the Digital Solutions Department and Marketing Office at Osaka Metro Adela, Inc., to further explain the contents of the interview article featuring LIVE BOARD and Adela published in February 2026 in an easy-to-understand manner.

The discussion will focus on the operational methods that combine three commercial flows: pure ads, SSP commercial flows, and ad server commercial flows, as well as the 'healthification' LIVE BOARD is undertaking to build a foundation to revitalize programmatic transactions. It will clarify the conditions for a trusted platform chosen by various advertisers and present a future vision for the further development of the DOOH market.

*Article URL The Transformation Brought by the 'Healthification' of Programmatic DOOH Transactions. Conditions for a Trusted Platform Realized by Adela and LIVE BOARD [Interview Part 1 / Part 2] Part 1: https://www.exchangewire.jp/2026/02/26/interview-liveboard-adera01/ Part 2: https://www.exchangewire.jp/2026/02/26/interview-liveboard-adera02/