What is the 'SEED Children's Eyes Future Project'?

It is a project that aims to realize a society where children can create the joy of diverse 'vision', and it addresses issues related to children's eye health, such as the increasing prevalence of myopia at younger ages. Parents, ophthalmologists, specialists, and our company form a team to protect and nurture children's eye health.

Why is children's eye health important?

In recent years, myopia among elementary school students has become a concern, with a trend towards younger onset. We believe it is important to protect children's eyes as they are essential for their healthy growth and future. Protecting 'eyes' leads to nurturing future 'buds'.

What specific activities does the project undertake?

We conduct awareness activities related to children's eye health through information dissemination on our website featuring original characters, providing content for parents and children to learn together, and offering a 'Children's Eye SOS Sign Check'. In the future, we aim to support children worldwide through continuous information dissemination and awareness activities, going beyond just product provision.

Aiming to Realize a Society Where Children Can Create the Joy of Diverse 'Vision'

Published Apr 1, 2026 9:00 AM ・ Updated Jun 28, 2026 7:46 PM ・ 6 min read ・ Source: PR TIMES

SEED Announces 'SEED Children's Eyes Future Project' to Address Childhood Myopia.

We support April Dream*. This press release is a dream from SEED Co., Ltd.

SEED Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo, President and Representative Director: Takao Sato), a manufacturer and seller of contact lenses, aims to realize a society where children can create the joy of diverse 'vision'.

SEED Children's Eyes Future Project

In recent years, it is said that one in three elementary school students has myopia, with uncorrected visual acuity below 1.0, and the trend of myopia appearing at younger ages is a concern. *Source: Ministry of Education, Culture, Sports, Science and Technology 'Fiscal Year 2023 School Health Statistics'

We aim to support the healthy daily lives and growth of children through their 'eyes'. We believe that 'Protecting 'eyes' is nurturing future 'buds'' and are working on the 'SEED Children's Eyes Future Project'. This project is based on the concept of parents, ophthalmologists, specialists, and our company forming a team to watch over and nurture the future of each child. Moving forward, we will not only provide products but also continue to disseminate information and conduct awareness activities to protect children's eye health through this project, supporting children worldwide.

As one of the initiatives of this project, we have launched a website. Original characters 'Memamon' and 'Manae' appear, and various information about children's eyes, the mechanism of vision, and common eye conditions are introduced in a fun way with illustrations and stories. We also offer content for parents to learn about 'eyes' together, and a 'Children's Eye SOS Sign Check' to help notice signs of eye discomfort in children. Through small daily actions and changes, we aim to support early detection of abnormalities in children's 'eyes' and facilitate consultation with ophthalmologists at the appropriate time.

We believe that disseminating knowledge and conveying the importance of our precious eyes will lead to a bright future for children...

What we aim for is 'to realize a society where children can create the joy of diverse 'vision''.

*'April Dream' is a project by PR TIMES where companies announce their dreams that they hope to achieve someday on April 1st. We are aiming to achieve this dream.

SEED Co., Ltd. Company Profile Representative: Takao Sato, President and Representative Director Headquarters: 2-40-2 Hongo, Bunkyo-ku, Tokyo 113-8402 Phone: 03-3813-1111 (General) Established: October 9, 1957 Capital: 3.53231 billion yen Business Activities: (1) Contact Lens Business (2) Contact Lens Care Business (3) Other Businesses (Pharmaceuticals, Ophthalmic Medical Devices, etc.) Homepage: https://www.seed.co.jp SEED Corporate X (Official): https://x.com/SEED_koho SEED Public Relations TikTok (Official): https://www.tiktok.com/@seed_koho SEED YouTube (Official): https://www.youtube.com/channel/UCOCIN1Lb3yq6T_LiHDB4YVA SEED LinkedIn (Official): https://www.linkedin.com/company/seedcontactlens

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Source: PR TIMES
Category: News

Aiming to Realize a Society Where Children Can Create the Joy of Diverse 'Vision'

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