Street Brand "SEAPORT" from Tsuruga City, Fukui Prefecture, to Begin Online Pre-orders for First Collection on July 5 (Sun) at 9:00 PM.

SEAPORT, a street apparel brand based in Tsuruga City, Fukui Prefecture, will launch its first collection with pre-order acceptance starting at 9:00 PM on July 5, 2026, via its official online store.

SEAPORT develops a unique image strategy that focuses on the quality of the products themselves and the culture of the city behind them.

The first collection, with "LOCAL PRIDE" as its main theme, will feature a lineup of 6 items in 3 series, incorporating the unique atmosphere and historical icons of regional cities into modern streetwear.

First Collection 6 Lineups

Three Product Series Embodying the City's Story

This launch will feature items that blend the classic street styles of workwear, college, and minimalist aesthetics with the scenery of Tsuruga.

1. THE THUNDERBOLT SERIES

A work & street style characterized by a large, faded "LOCAL PRIDE" logo on the back and rugged graphics inspired by containers and lightning.

NIGHT MIST PIER: A color inspired by the rugged pier shrouded in night mist.

ANCHORED MIST: A color expressing a heavy anchor that endures rough waves and stays in place.

NIGHT MIST PIER ANCHORED MIST

2. VINTAGE ARCH SERIES

A signature item that samples the local symbol, the "Kehi Jingu Grand Torii," in a college style, blending respect for historical tradition.

PASSION GATE (Red): A vivid red expressing the solemnity of the torii and passion for the streets.

SACRED STONE (Gray): A gray that harmonizes with military tastes, carrying a message for the enduring presence supporting the torii from below.

PASSION GATE SACRED STONE

3. THE ESSENTIAL LOGO SERIES

The most sophisticated city-street style, featuring a minimalist graphic on the chest.

CLEAN DOCK (White): A clean white expressing the tranquility and freshness of a harbor morning.

HIGH TIDE (Acid Blue): An exquisite nuanced color reminiscent of the high tide sea, which also harmonizes exceptionally well with tech-style outfits.

CLEAN DOCK HIGH TIDE

"Thorough Attention to Detail" on Par with Select Shops

All items are packed with meticulous attention to detail, comparable to imported wear and domestic brands.

Engraved Tsuruga Coordinates: The coordinates "35.65°N, 136.06°E," indicating the geographical center of Tsuruga, the brand's origin, are sharply placed on the items.

Tagless Original Name: A printed label is used at the neck to eliminate discomfort during wear, with the message "DESIGNED IN TSURUGA" engraved.

Original Pip Name: An original pip name, the brand's icon, is placed on the cuffs to refine the overall silhouette.

Tagless Original Name Original Pip Name

"Pre-Try-On Event" Held on July 4 (Sat) at Tsuruga Station Front Shopping Street

On July 4 (Sat), the day before the online pre-order begins, a pre-try-on event will be held at the "Ekimai Tanabata Ennichi Matsuri" (Station Front Star Festival Fair) in the Tsuruga Station Front Shopping Street, where you can see and try on the first collection. This will be a valuable opportunity to directly experience the detailed craftsmanship and sizing.

SEAPORT will exhibit only on July 4

About Pre-order Acceptance

Start Date and Time: July 5, 2026 (Sun) 9:00 PM ~

Sales Platform: SEAPORT Official Online Store

[Brand Overview]

Brand Name: SEAPORT

Base of Operations: Tsuruga City, Fukui Prefecture

Official TikTok: @seaport_tsuruga

Official Instagram: @seaport.local.pride