SCO Group Named Main Sponsor of 'Premier League U-11', One of Japan's Largest Youth Soccer Leagues
SCO Group has been appointed as the main sponsor for the 'Premier League U-11', one of Japan's largest youth development leagues.
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- 📰 Published: March 28, 2026 at 16:41
- 🔍 Collected: March 28, 2026 at 21:59 (5h 17m after Published)
- 🤖 AI Analyzed: April 15, 2026 at 09:53 (419h 53m after Collected)

SCO Group Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Chairman: Yusuke Tamai; hereinafter "SCO Group") is pleased to announce that it will become the main sponsor of the "Premier League U-11," operated by the Premier League U-11 Association (Representative: Kenichi Kono), starting in April 2026.
Through this partnership, both organizations will contribute to the further evolution of growth environments for the next generation and the development of Japanese sports culture, based on our shared value of "maximizing children's potential."
■ Background of the Partnership
Since its inception in 2015, the Premier League U-11 has operated under the philosophy of "providing more match opportunities" and "fostering player autonomy." It has grown into one of Japan's largest youth leagues, with approximately 11,000 players participating across 39 prefectures.
SCO Group's mission is to create environments where children can immerse themselves in their passions and unlock their infinite potential. We strongly resonate with the Premier League U-11's commitment to seriously addressing development environments by integrating competition, education, and technology, leading to our decision to join them as a main sponsor.
■ Main Objectives of the Initiative
This sponsorship goes beyond simple financial support; we will work together to enhance the league's value and upgrade its environment through the use of technology.
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Utilization and Support of Digital Platforms
We will provide strong technical and operational support for the "Premier League U-11 Official App," which is set to be released in the 2026 fiscal year. -
Promoting DX in Development Environments
By visualizing match results and accumulating player data, we aim to build an environment where parents, coaches, and players can connect more deeply, creating rich growth experiences through sports. -
Accelerating Next-Generation Development
To realize the vision of "developing players who challenge the world from Japan," we will support the development of environments where players can perform at their best.
■ Comment from Yusuke Tamai, Chairman of SCO Group
"I am deeply honored to participate as a main sponsor for the Premier League U-11, an organization with which we share the same aspirations. The sight of children chasing a ball with such seriousness holds the power to change the future. By fusing the power of technology and sports, we hope to work with everyone involved in the league to create an environment where children can take on challenges proactively. Please look forward to our new journey starting in April 2026."
◼︎ About SCO Group
With a vision of "Creating a '105-year life' through technology," SCO Group develops and provides next-generation operational systems that support the future of dental care. We provide multifaceted and practical solutions to dental clinics nationwide, including support for the introduction of cashless payments, operational efficiency, and medical equipment procurement, thereby supporting dentists, dental hygienists, and staff in their service to patients.