Satoyume Co., Ltd., a Regional Revitalization Producer, to Take Over the Accommodation Facility "Shimanto no Yado" in Shimanto City, Kochi Prefecture from the JR Shikoku Group
Key facts
- Satoyume Co., Ltd., a Regional Revitalization Producer, to Take Over the Accommodation Facility "Shimanto no Yado" in Shimanto City, Kochi Prefecture from the JR Shikoku Group
- Satoyume Co., Ltd. announced that it will take over the business of the accommodation facility "Shimanto no Yado," operated by the JR Shikoku Group, effective April 1, 2027, and transition to a new management structure.
- Source: PR Times
- Date: June 10, 2026
Direct answer
Satoyume Co., Ltd. announced that it will take over the business of the accommodation facility "Shimanto no Yado," operated by the JR Shikoku Group, effective April 1, 2027, and transition to a new management structure.
- Citation
- Satoyume Co., Ltd., a Regional Revitalization Producer, to Take Over the Accommodation Facility "Shimanto no Yado" in Shimanto City, Kochi Prefecture from the JR Shikoku Group (June 10, 2026), PR Times
- Source
- PR Times
- Date
- June 10, 2026
Satoyume Co., Ltd. announced that it will take over the business of the accommodation facility "Shimanto no Yado," operated by the JR Shikoku Group, effective April 1, 2027, and transition to a new management structure.
📋 Article Processing Timeline
- 📰 Published: June 10, 2026 at 23:00
- 🔍 Collected: June 10, 2026 at 14:21
- 🤖 AI Analyzed: June 10, 2026 at 19:15 (4h 54m after Collected)
Satoyume Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director and CEO: Shunpei Shimada; hereinafter "the Company"), which produces regional revitalization projects across Japan, announces that it will take over the business of the accommodation facility "Shimanto no Yado" (Shimanto City, Kochi Prefecture), currently owned by Shikoku Railway Company (Headquarters: Takamatsu City, Kagawa Prefecture; Representative Director and President: Kazuyuki Shinomiya; hereinafter "JR Shikoku") and operated by JR Shikoku's consolidated subsidiary, Shikoku Kaihatsu Kensetsu Co., Ltd. (Headquarters: Takamatsu City, Kagawa Prefecture; Representative Director and President: Naoki Takase; hereinafter "Shikoku Kaihatsu Kensetsu"), effective April 1, 2027, and will transition to a new management structure.
In the future operation of the facility, a new company that the Company plans to establish in Shimanto City will take the lead in building a sustainable management system rooted in the region.
From left in the photo: JR Shikoku Managing Director Mr. Hirata, Satoyume Representative Director and CEO Shimada, Shikoku Kaihatsu Kensetsu Representative Director and President Mr. Takase
■ Background of the Business Transfer and Thoughts on "Regional Revitalization"
Since its opening in July 2002, "Shimanto no Yado" has been operated by the JR Shikoku Group together with the adjacent facility "Shimanto Iyashi no Sato" owned by Shimanto City. As a landmark embraced by the rich natural environment at the mouth of the Shimanto River, it has been disseminating the region's charm and playing a role in tourism promotion for 24 years.
On the other hand, as the challenges faced by rural areas become more diverse with the changing times, in order to further draw out the potential of the area and enhance its regional value, approaches that go beyond just facility management are required. These include "community development integrated with the region" starting from this facility, "creation of related population," and "circulation of the regional economy."
Against this backdrop, the Company, which has been developing hotel operations utilizing regional resources, specialty product development, and comprehensive regional revitalization projects across the country under the mission of "making hometown dreams come true," has decided to take over this business as a successor operator to fully invest its track record and know-how.
■ Future Facility Management
It has been decided that the name "Shimanto no Yado," which has been loved for many years, will continue after the business transfer. The Company plans to start operations under the new system on April 1, 2027, and will work to create new value by respecting its history and charm while combining its expertise in regional revitalization production.
Going forward, the Company will promote mechanisms to create employment through the establishment of a new company, return profits to the region, and spread tourism consumption throughout the area. Starting from "Shimanto no Yado," it will co-create the future of the Shimanto region and contribute to further sustainable revitalization.
■ Facility Overview of "Shimanto no Yado"
Facility Name: Shimanto no Yado
Building Scale: Reinforced concrete structure, 3 stories
Total Floor Area: Approx. 1,160㎡
Number of Guest Rooms (Current): 30 rooms
17 Western-style rooms, 4 Japanese-style rooms, 4 Japanese-Western style rooms with open-air baths, 4 Japanese-Western style rooms with lofts, 1 barrier-free Western-style room
Ancillary Facilities: Cafe & Bar "Bodaiju"
Exterior of "Shimanto no Yado"
Japanese-Western style room with open-air bath at "Shimanto no Yado"
[Company Overview of Satoyume Co., Ltd.]
Satoyume is a hands-on business production company specializing in regional revitalization, with a corporate identity of "Local Business Incubator ~A company that creates businesses in regions starting from people~." It accompanies regions in over 50 areas nationwide, from planning to business launch and operation.
The company is engaged in various business creation initiatives starting from people, such as "NIPPONIA Kosuge Genryu no Mura" (Kosuge Village, Yamanashi Prefecture) with the concept of "A village of 700 people becomes one hotel," the "Iyashi no Mori Project" (Shinano Town, Nagano Prefecture) for creating resort areas through collaboration between the region and companies, and the town's own antenna shop and regional trading company business "Kahokurashi" (Kahoku Town, Yamagata Prefecture).
Location: Villa Apex Ichigaya 801, 3-4-5 Kudan Minami, Chiyoda-ku, Tokyo
Established: April 17, 2012
Business: Business production specializing in regional revitalization, hands-on consulting
URL: https://satoyume.com/
[Company Overview of Shikoku Railway Company] https://www.jr-shikoku.co.jp
Company Name: Shikoku Railway Company (JR Shikoku)
Location: 8-33 Hamano-cho, Takamatsu City, Kagawa Prefecture
Established: April 1, 1987
Capital: 3.5 billion yen
Representative: Representative Director and President Kazuyuki Shinomiya
Number of Employees: 2,050 (as of April 2026)
Business: Passenger railway business, travel business, and other related businesses
[Company Overview of Shikoku Kaihatsu Kensetsu Co., Ltd.] https://www.jr-shikoku.co.jp/kaihatsu/
Company Name: Shikoku Kaihatsu Kensetsu Co., Ltd.
Location: 27-10 Shinkita-cho, Takamatsu City, Kagawa Prefecture
Established: February 1, 1989
Capital: 30 million yen
Representative: Representative Director and President Naoki Takase
Number of Employees: 209 (as of April 2026)
Business: Construction, hotel business, restaurant business, and other related businesses
For JR Shikoku's news release, please see their official website as they have announced it today. (JR Shikoku HP: https://www.jr-shikoku.co.jp/)
In the future operation of the facility, a new company that the Company plans to establish in Shimanto City will take the lead in building a sustainable management system rooted in the region.
From left in the photo: JR Shikoku Managing Director Mr. Hirata, Satoyume Representative Director and CEO Shimada, Shikoku Kaihatsu Kensetsu Representative Director and President Mr. Takase
■ Background of the Business Transfer and Thoughts on "Regional Revitalization"
Since its opening in July 2002, "Shimanto no Yado" has been operated by the JR Shikoku Group together with the adjacent facility "Shimanto Iyashi no Sato" owned by Shimanto City. As a landmark embraced by the rich natural environment at the mouth of the Shimanto River, it has been disseminating the region's charm and playing a role in tourism promotion for 24 years.
On the other hand, as the challenges faced by rural areas become more diverse with the changing times, in order to further draw out the potential of the area and enhance its regional value, approaches that go beyond just facility management are required. These include "community development integrated with the region" starting from this facility, "creation of related population," and "circulation of the regional economy."
Against this backdrop, the Company, which has been developing hotel operations utilizing regional resources, specialty product development, and comprehensive regional revitalization projects across the country under the mission of "making hometown dreams come true," has decided to take over this business as a successor operator to fully invest its track record and know-how.
■ Future Facility Management
It has been decided that the name "Shimanto no Yado," which has been loved for many years, will continue after the business transfer. The Company plans to start operations under the new system on April 1, 2027, and will work to create new value by respecting its history and charm while combining its expertise in regional revitalization production.
Going forward, the Company will promote mechanisms to create employment through the establishment of a new company, return profits to the region, and spread tourism consumption throughout the area. Starting from "Shimanto no Yado," it will co-create the future of the Shimanto region and contribute to further sustainable revitalization.
■ Facility Overview of "Shimanto no Yado"
Facility Name: Shimanto no Yado
Building Scale: Reinforced concrete structure, 3 stories
Total Floor Area: Approx. 1,160㎡
Number of Guest Rooms (Current): 30 rooms
17 Western-style rooms, 4 Japanese-style rooms, 4 Japanese-Western style rooms with open-air baths, 4 Japanese-Western style rooms with lofts, 1 barrier-free Western-style room
Ancillary Facilities: Cafe & Bar "Bodaiju"
Exterior of "Shimanto no Yado"
Japanese-Western style room with open-air bath at "Shimanto no Yado"
[Company Overview of Satoyume Co., Ltd.]
Satoyume is a hands-on business production company specializing in regional revitalization, with a corporate identity of "Local Business Incubator ~A company that creates businesses in regions starting from people~." It accompanies regions in over 50 areas nationwide, from planning to business launch and operation.
The company is engaged in various business creation initiatives starting from people, such as "NIPPONIA Kosuge Genryu no Mura" (Kosuge Village, Yamanashi Prefecture) with the concept of "A village of 700 people becomes one hotel," the "Iyashi no Mori Project" (Shinano Town, Nagano Prefecture) for creating resort areas through collaboration between the region and companies, and the town's own antenna shop and regional trading company business "Kahokurashi" (Kahoku Town, Yamagata Prefecture).
Location: Villa Apex Ichigaya 801, 3-4-5 Kudan Minami, Chiyoda-ku, Tokyo
Established: April 17, 2012
Business: Business production specializing in regional revitalization, hands-on consulting
URL: https://satoyume.com/
[Company Overview of Shikoku Railway Company] https://www.jr-shikoku.co.jp
Company Name: Shikoku Railway Company (JR Shikoku)
Location: 8-33 Hamano-cho, Takamatsu City, Kagawa Prefecture
Established: April 1, 1987
Capital: 3.5 billion yen
Representative: Representative Director and President Kazuyuki Shinomiya
Number of Employees: 2,050 (as of April 2026)
Business: Passenger railway business, travel business, and other related businesses
[Company Overview of Shikoku Kaihatsu Kensetsu Co., Ltd.] https://www.jr-shikoku.co.jp/kaihatsu/
Company Name: Shikoku Kaihatsu Kensetsu Co., Ltd.
Location: 27-10 Shinkita-cho, Takamatsu City, Kagawa Prefecture
Established: February 1, 1989
Capital: 30 million yen
Representative: Representative Director and President Naoki Takase
Number of Employees: 209 (as of April 2026)
Business: Construction, hotel business, restaurant business, and other related businesses
For JR Shikoku's news release, please see their official website as they have announced it today. (JR Shikoku HP: https://www.jr-shikoku.co.jp/)
FAQ
What kind of company is Satoyume?
It is a hands-on business production company specializing in regional revitalization.
When will the business succession take place?
It will take effect on April 1, 2027.
Will the name 'Shimanto no Yado' change?
No, it will continue to be used.