Hilax, a Multi-location Rehabilitation-focused Day Service, Introduces 'Shisei Karte' AI Posture Analysis
Sapeet Inc.'s AI posture analysis system, 'Shisei Karte,' has been implemented across 11 locations of the 'Hilax' rehabilitation-focused day service. The system is used during visitor tours to objectively visualize a person's posture, helping to explain their physical condition and the necessity of rehabilitation. This has led to an improved tour experience, increased trust with care managers, and a stable increase in new client acquisitions.
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- 📰 Published: April 14, 2026 at 20:00
- 🔍 Collected: April 14, 2026 at 11:31
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Sapeet Inc. (Headquarters: Minato-ku, Tokyo; CEO: Eiji Tsukiyama), developer and operator of the AI posture analysis system "Karte Shisei Karte" (hereinafter "Shisei Karte"), has been introduced in 11 locations of "Hilax," a rehabilitation-focused day service operated by SPS Co., Ltd. (Headquarters: Kamakura City, Kanagawa; Representative Director: Yuji Ishida).
Background of Introduction
Hilax is a rehabilitation-focused day service that features body care by judo therapists. It is expanding through franchising, primarily in Tokyo and Kanagawa, while standardizing services and growing the business.
Generally, in day services, once a contract is signed, users rarely move to other facilities, making the contract rate for new users more critical than the retention rate. Therefore, how clearly the facility's value can be communicated during the "tour," which is the entry point for new contracts, significantly impacts the contract rate.
In response to this challenge, Shisei Karte was adopted because it was evaluated as a way to differentiate from other facilities by visualizing posture as objective data on the spot, making it easy to explain the body's condition and the need for rehabilitation.
How It's Used
At Hilax, posture analysis is primarily conducted before and after body care by a judo therapist during tours. The analysis results are provided in combination with a custom-created "Health Guidebook," which is shared not only with users but also with their families and care managers. This process is designed to promote understanding of the facility's initiatives and build trust. After the contract is signed, regular posture analysis is also used to propose points for improvement in daily life.
Main Effects of Introducing Shisei Karte
After introducing Shisei Karte, Hilax has seen effects such as improved quality of the tour experience, building trust with related parties, and an increase in new client acquisitions.
Improved Tour Experience Quality
During tours, visitors can experience posture analysis, and staff can explain their physical condition and the need for rehabilitation based on objective data. As a result, visitors and their families can understand the facility's value with a sense of conviction.
Building Trust with Care Managers
It has been recognized as a "unique initiative different from other facilities," leading to an increase in referrals of new customers.
Stabilization of New Visitor Numbers
After including information about Shisei Karte in their brochures, the number of tours stabilized at 5-10 per month, up from 1-4. Even when the facility is at full capacity, there has been an increase in people saying, "I still want to take a tour," allowing the facility to differentiate itself from others thanks to Shisei Karte.
Comment from Mr. Hiroki Horikawa, General Manager, SPS Co., Ltd.
"I feel that Shisei Karte is a tool that strengthens relationships with users, their families, and care managers by transforming our on-site efforts into a 'communicable format.' A significant change was that by enhancing the value of the tour experience, we were able to clearly showcase our facility's strengths. In the future, we want to expand these initiatives across the board and strengthen our value proposition in a reproducible manner."
Sapeet will continue to evolve its services and enhance support by leveraging its AI technology and expertise to provide a better customer service experience for both on-site staff and clients, and will partner with various companies to support their further business expansion.
System Overview
■ Karte Shisei Karte
This is a system where AI analyzes posture and visualizes it in an easy-to-understand format with scores and graphs, simply by taking a few full-body photos with a tablet. This product was developed as a starting point for initiatives to enhance the value provided on-site by translating the knowledge and customer service know-how of veteran staff into a reproducible AI format.
By consistently supporting everything from posture visualization to proposals and customer behavior change, it contributes to business results such as improved retention rates.
AI Posture Analysis "Karte Shisei Karte" Homepage: https://kartie-cloud.jp/shisei-karte/
About SPS Co., Ltd.
While operating its own day service and home-visit massage businesses, the company provides business startup support, franchise development, and operational support specializing in the nursing care industry. Based on practical know-how cultivated in the field, it supports stable business operations and profitability.
Company Name: SPS Co., Ltd.
Location: 2-3-6 Omachi, Kamakura City, Kanagawa Prefecture
Representative: Yuji Ishida, Representative Director
URL: https://spskaigo.com/
About Sapeet Inc.
Sapeet is a venture from the University of Tokyo that operates the Expert AI business, which analyzes the unique expert knowledge of companies with AI to amplify and expand the value of core operations that lead to a competitive advantage. It provides communication AI and body analysis AI as easy-to-use systems, supporting companies in building a collaborative structure between AI and humans.
Company Name: Sapeet Inc.
Location: 8th Floor, Ichigo Mita Building, 5-13-18 Shiba, Minato-ku, Tokyo
Representative: Eiji Tsukiyama, President and CEO
Stock Market: Tokyo Stock Exchange, Growth (Securities Code: 269A)
URL: https://sapeet.com/
We offer email delivery of IR information. If you are interested, please register at the link below.
https://sapeet.com/ir/newsletter
Background of Introduction
Hilax is a rehabilitation-focused day service that features body care by judo therapists. It is expanding through franchising, primarily in Tokyo and Kanagawa, while standardizing services and growing the business.
Generally, in day services, once a contract is signed, users rarely move to other facilities, making the contract rate for new users more critical than the retention rate. Therefore, how clearly the facility's value can be communicated during the "tour," which is the entry point for new contracts, significantly impacts the contract rate.
In response to this challenge, Shisei Karte was adopted because it was evaluated as a way to differentiate from other facilities by visualizing posture as objective data on the spot, making it easy to explain the body's condition and the need for rehabilitation.
How It's Used
At Hilax, posture analysis is primarily conducted before and after body care by a judo therapist during tours. The analysis results are provided in combination with a custom-created "Health Guidebook," which is shared not only with users but also with their families and care managers. This process is designed to promote understanding of the facility's initiatives and build trust. After the contract is signed, regular posture analysis is also used to propose points for improvement in daily life.
Main Effects of Introducing Shisei Karte
After introducing Shisei Karte, Hilax has seen effects such as improved quality of the tour experience, building trust with related parties, and an increase in new client acquisitions.
Improved Tour Experience Quality
During tours, visitors can experience posture analysis, and staff can explain their physical condition and the need for rehabilitation based on objective data. As a result, visitors and their families can understand the facility's value with a sense of conviction.
Building Trust with Care Managers
It has been recognized as a "unique initiative different from other facilities," leading to an increase in referrals of new customers.
Stabilization of New Visitor Numbers
After including information about Shisei Karte in their brochures, the number of tours stabilized at 5-10 per month, up from 1-4. Even when the facility is at full capacity, there has been an increase in people saying, "I still want to take a tour," allowing the facility to differentiate itself from others thanks to Shisei Karte.
Comment from Mr. Hiroki Horikawa, General Manager, SPS Co., Ltd.
"I feel that Shisei Karte is a tool that strengthens relationships with users, their families, and care managers by transforming our on-site efforts into a 'communicable format.' A significant change was that by enhancing the value of the tour experience, we were able to clearly showcase our facility's strengths. In the future, we want to expand these initiatives across the board and strengthen our value proposition in a reproducible manner."
Sapeet will continue to evolve its services and enhance support by leveraging its AI technology and expertise to provide a better customer service experience for both on-site staff and clients, and will partner with various companies to support their further business expansion.
System Overview
■ Karte Shisei Karte
This is a system where AI analyzes posture and visualizes it in an easy-to-understand format with scores and graphs, simply by taking a few full-body photos with a tablet. This product was developed as a starting point for initiatives to enhance the value provided on-site by translating the knowledge and customer service know-how of veteran staff into a reproducible AI format.
By consistently supporting everything from posture visualization to proposals and customer behavior change, it contributes to business results such as improved retention rates.
AI Posture Analysis "Karte Shisei Karte" Homepage: https://kartie-cloud.jp/shisei-karte/
About SPS Co., Ltd.
While operating its own day service and home-visit massage businesses, the company provides business startup support, franchise development, and operational support specializing in the nursing care industry. Based on practical know-how cultivated in the field, it supports stable business operations and profitability.
Company Name: SPS Co., Ltd.
Location: 2-3-6 Omachi, Kamakura City, Kanagawa Prefecture
Representative: Yuji Ishida, Representative Director
URL: https://spskaigo.com/
About Sapeet Inc.
Sapeet is a venture from the University of Tokyo that operates the Expert AI business, which analyzes the unique expert knowledge of companies with AI to amplify and expand the value of core operations that lead to a competitive advantage. It provides communication AI and body analysis AI as easy-to-use systems, supporting companies in building a collaborative structure between AI and humans.
Company Name: Sapeet Inc.
Location: 8th Floor, Ichigo Mita Building, 5-13-18 Shiba, Minato-ku, Tokyo
Representative: Eiji Tsukiyama, President and CEO
Stock Market: Tokyo Stock Exchange, Growth (Securities Code: 269A)
URL: https://sapeet.com/
We offer email delivery of IR information. If you are interested, please register at the link below.
https://sapeet.com/ir/newsletter