Kasho Sanzen Co., Ltd. (Head Office: Aoba-ku, Sendai), the manufacturer and seller of Sendai's famous "Hagi no Tsuki" confection, today released a new commercial featuring Yuno Kazama (かざま ゆの) of the Takarazuka Revue's Moon Troupe as the image character.

The new commercial will begin airing on terrestrial TV in the Miyagi region on July 2, 2026 (Thu), and on Takarazuka Sky Stage on July 9, 2026 (Thu).

Yuno Kazama has served as the image character for Sendai's famous "Hagi no Tsuki" since last year, 2025. This new commercial expresses the "tradition" and "innovation" of Hagi no Tsuki, inspired by Yuno Kazama's image.

It will be delivered with soft visuals that evoke the light of the moon.

Please pay attention to the initiatives of Kasho Sanzen and Yuno Kazama, whose future success is highly anticipated.

"Hagi no Tsuki 2026: Thousands of Trajectories Edition"

Surpassing thousands of selves. Arriving at beauty.

Yuno Kazama captivates many fans with her overwhelming stage presence and vivid expressiveness.

Kasho Sanzen also continues to evolve while preserving the unchanging deliciousness of Hagi no Tsuki, and strives daily to create confections that satisfy our customers.

In this work, Yuno Kazama depicts "tradition" and "innovation" through her graceful physical expression, which she has cultivated over time.

[Kasho Sanzen] Hagi no Tsuki Official CM Gallery: https://youtu.be/8rwPqAzew7k

Profile of Yuno Kazama

Place of Origin: Shinagawa-ku, Tokyo

Birthday: May 1

Height: 169cm

Nicknames: Odachin, Yuno, Kazama

<Major Stage Performances>

2014: First performance in "Takarazuka Odori." Assigned to the Moon Troupe the following year.

2018: First starring role in a Newcomer Performance at Takarazuka Grand Theater for "Company - Effort, Passion, and Friends - "

2019: Starring role in a Newcomer Performance at Takarazuka Grand Theater for "Mugen Musou"

2021: First starring role at Takarazuka Bow Hall for "LOVE AND ALL THAT JAZZ"

2024: Starring role at Tokyo Metropolitan Theatre Playhouse / Takarazuka Bow Hall for "BLUFF"

2026: Currently appearing in Tokyo Takarazuka Theater for "RYOFU" and "Crystal Palace" (until July 19)

<Upcoming Schedule>

Starring in "Inazuma Kaikatan"

September 13, 2026 - September 22, 2026 (Hyogo Performing Arts Center Hankyu Nakahall)

October 4, 2026 - October 10, 2026 (KAAT Kanagawa Arts Theatre)

Sendai's Famous Confection "Hagi no Tsuki"

Turning sincerity into form. With gratitude for deliciousness.

Hagi no Tsuki is a famous confection shaped like the full moon floating in the sky over Miyagino, where hagi flowers bloom in abundance.

It is made with plenty of mellow and gentle original custard cream, wrapped in fluffy castella sponge cake.

<Company Overview>

Company Name: Kasho Sanzen Co., Ltd.

Head Office Location: 2-14-18 Omachi, Aoba-ku, Sendai City, Miyagi Prefecture

Main Business: Manufacturing and sales of confections including "Hagi no Tsuki," "Royal Terraces," and "Zunda Saryo," as well as research and development.

Representative: Hideshi Tanaka

Date of Establishment: October 15, 1947

URL: http://www.sanzen.co.jp

Official X: https://x.com/kashosanzen

Official Instagram: https://www.instagram.com/kashosanzen/

Official Tiktok: https://www.tiktok.com/@kashosanzen

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  • Source: PR TIMES
  • Category: 広告