Kasho Sanzen Launches Official Mobile App "Sanzen Smile App" Today, Stage-Based Point System Starts!

Kasho Sanzen launches its official mobile app "Sanzen Smile App" today, introducing a free stage-based point system for purchases.

📋 Article Processing Timeline

  • 📰 Published: April 2, 2026 at 19:00
  • 🔍 Collected: April 2, 2026 at 14:30
  • 🤖 AI Analyzed: April 17, 2026 at 07:08 (352h 37m after Collected)

Kasho Sanzen Co., Ltd. (Headquarters: Aoba-ku, Sendai City), which manufactures and sells Sendai's famous confection "Hagi no Tsuki," will begin offering its official mobile app "Sanzen Smile App" today and introduce a point system with no admission fee or annual membership fee.

The long-awaited point system, along with various information such as Kasho Sanzen's initiatives and new products, are finally integrated into a mobile app.

Kasho Sanzen, which delivers peace of mind and excitement through sweets, is now closer to you.

The "Sanzen Smile App" enriches and brightens your daily life.

Special site: https://www.sanzen.co.jp/smileapp/

App download: https://yappli.plus/kashosanzen_pr

Sanzen Smile App

Kasho Sanzen, anytime, anywhere, closer to you.

By downloading the app and registering as a "Sanzen Smile Member," you can earn "Sanzen Smile Points" when shopping at eligible stores or the online shop, and when using the app.

Accumulated points can be used to exchange for "shopping coupons" for discounts at stores, discounts at the online shop, and other benefits.

Also, the stage rank is updated according to the total number of points awarded over one year.

Benefits are available for each stage.

*If you only register as a member of the Kasho Sanzen official online shop, points can only be awarded and used at the online shop.

To use in-app functions and benefits, app download and linkage with online shop member registration are required.

"Sanzen Smile App" Release Commemorative Gift

To commemorate the release of the "Sanzen Smile App," customers who visit an eligible store, download the app, and register as a "Sanzen Smile Member" will receive one "Sendai Coffee Caramel Sand" as a gift.

Period: April 2, 2026 (Thursday) - April 14, 2026 (Tuesday)

Sendai Coffee Caramel Sand

*Limited to one per person.

*Limited to in-store pickup, online shop use is not eligible.

*Quantities are limited. The offer will end once the estimated quantity is reached, even if it is within the period.

About Point Accrual

■Purchase Points

Equivalent to 2% of the purchase amount (tax-included product price).

*Some items are excluded from points (Sendai Premium series, lucky bags, assorted bags)

*Shipping fees and handling fees are not eligible for point accrual.

■When purchasing in-store

Birthday month (once only), full moon day, days with a '3'

*Applies to stores in the Tohoku region, excluding some. Kanto and Kansai areas will be launched sequentially.

In addition, point-earning content is available within the app.

About Point Usage

In addition to using points for shopping at stores and online shops, it is possible to donate to charitable organizations.

Various other benefits are also available.

About the "Sanzen Smile Member" Stage System

The stage rank is updated according to the total number of Smile Points awarded annually.

This system provides benefits for each stage.


【Company Overview】
Company Name: Kasho Sanzen Co., Ltd.

Headquarters: 2-14-18 Omachi, Aoba-ku, Sendai City, Miyagi Prefecture

Main Business: Manufacturing, sales, research, and development of confectionery including "Hagi no Tsuki," "Royale Terrasse," and "Zunda Saryo"

Representative: Hidenori Tanaka

Date of Establishment: October 15, 1947

URL: http://www.sanzen.co.jp

Official X: https://x.com/kashosanzen

Official Instagram: https://www.instagram.com/kashosanzen/

Official Tiktok: https://www.tiktok.com/@kashosanzen

FAQ

What can I do with the Sanzen Smile App?

You can earn points from purchases, use them at the online shop, or exchange them for coupons at stores. Tiered benefits are also available.

How do I earn points?

You earn 2% of your purchase amount, plus points for in-store purchases during your birthday month, on full moon days, and on days with a '3'. You can also earn points through in-app content.

What is the period for the app launch commemorative gift?

From April 2, 2026 (Thursday) to April 14, 2026 (Tuesday), but it may end earlier if quantities run out.