SANYOCOAT 80th Anniversary Special: Launching an Embroidered Trench Coat Featuring Floral Cutwork

To celebrate its 80th anniversary, SANYOCOAT has released a special trench coat featuring intricate floral cutwork embroidery. This piece combines the expertise of lace artisans in Ishikawa Prefecture with the refined tailoring of the Sanyo Sewing Aomori Factory. It is priced at 330,000 yen (including tax).
product_launchNQ 63/100出典:PR Times

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  • 📰 Published: March 28, 2026 at 00:20
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Sanyo Shokai's coat-specialty brand, 'SANYOCOAT,' celebrates its 80th anniversary this year. Marking this milestone, the brand has launched the 'Embroidery Trench Coat,' which features floral cutwork embroidery on the classic '100-Year Coat' gabardine fabric. The fabric was processed by an embroidery lace factory in Ishikawa Prefecture with 60 years of history, and the coat was meticulously sewn at Sanyo Sewing's Aomori Factory (Shichinohe-cho, Aomori Prefecture). The coat retails for 330,000 yen (tax included) and is available at select stores and the official online store.

FAQ

How much is the embroidery trench coat?

It is priced at 330,000 yen (including tax).

Where is it manufactured?

The embroidery and cutwork are done by a factory in Ishikawa Prefecture, and the tailoring is performed at Sanyo Sewing's Aomori Factory.