Studio Palette Sapporo Odori Store Announces New 'Ivory Bloom' Visual for Shichi-Go-San, Blending Minimalism with Korean and Balletcore Trends

Studio Palette Sapporo Odori store, operated by Sankei Studio Ltd. (Headquarters: Asahikawa, Hokkaido; CEO: Yasuhiro Onishi), has released 'Ivory Bloom', a new advertising visual that breaks the conventions of traditional Shichi-Go-San photography and condenses cutting-edge trends.

Overturning common sense with an overwhelming 'aesthetic of subtraction'

When it comes to children's photo studios, the standard has always been wearing glittering costumes against colorful, pop backgrounds.
However, what modern mothers in their 20s and 30s pursue in their private social media and home interiors is sophisticated 'simplicity' and 'transparency'.
Capturing this market need, the newly announced 'Ivory Bloom' was shot in a 'simple dry' background studio that thoroughly eliminates unnecessary decorations.
By intentionally creating space, the studio has succeeded in maximizing the subtle expressions and dignified presence of the children themselves.
It is a proposal for a new standard of Shichi-Go-San that truly embodies the 'quiet beauty wrapped in blank space'.

Three Innovations of 'Ivory Bloom' that cover all the trends

- A unique styling incorporating 'Korean x Balletcore'
Mixing 'Korean trends', which currently enjoy enthusiastic support primarily among younger generations, and 'Balletcore', which incorporates elements of ballet, into the traditional Japanese dress for Shichi-Go-San. It is an unprecedentedly fresh coordination that combines an elegant ivory kimono with a lace-adorned obi, sheer socks, and gold ballet shoes.

- Calculated total coordination from hairstyle to footwear
Rather than just dressing the child, an accent is added to the hairstyle with a thick headband. The styling, meticulously thought out down to the details, creates a stunning harmony in a single photograph.

- Hair and makeup that produces overwhelming transparency and maturity
Makeup that emphasizes gloss and transparency while making the most of the child's natural qualities. It draws out a somewhat melancholic, mature expression that makes one feel the moment of their growth.

Bringing special commemorations into everyday life to 'cheer you up when you look back'

We aim to provide not just a record of beautiful photos, but an experience itself that makes families realize they are 'loved' and feel warm when they look back on it in the future.
For today's busy mothers, Shichi-Go-San, a milestone in a child's growth, is something truly special.
That is exactly why we focused on sophisticated visuals that blend naturally into home interiors and make you want to look at them anytime in your daily life.
At Studio Palette Sapporo Odori store, we are offering photography sessions where you can experience the worldview of this 'Ivory Bloom' exactly as it is.
Furthermore, our store strives to provide careful guidance tailored to each individual customer, and we also offer simple plans with adjusted numbers of costumes.

Company Overview
Since our founding in 1941, we have produced anniversaries for many families while flexibly adapting to the trends of each era.
We promise to continue providing new value that exceeds customers' imaginations and warm memories that connect to the future.

Company Information
Company Name: Sankei Studio Ltd.
CEO: Yasuhiro Onishi
Established: 1941
Business Activities: Photo studio operations (children, weddings, coming-of-age, graduations, ID photos, etc.), Costume rental business

Store Information
Studio Palette Sapporo Odori Store
Address: 9F Asset Planning Building, 7-2 Odori Nishi, Chuo-ku, Sapporo, Hokkaido
Phone Number: 011-522-6733
Business Hours: 10:00 - 18:30 (Closed: Wednesdays)

Alliance Partner Recruitment
'Studio Palette' is looking for partner companies to jointly liven up commemorative events and photo services for babies and kids. Interested companies are welcome to contact us.
Contact: Morita, Design Department