A Garment Praised Worldwide, Now Before Your Eyes.

aim/aimme, a photo studio and fashion brand, showcased its original costumes at Vancouver Fashion Week, receiving enthusiastic acclaim. These globally recognized garments are now returning to their studios in Harajuku, Ikebukuro, and Sapporo, embodying the brand's 'I AM' theme of self-expression.
イベントNQ 76/100出典:PR Times

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  • 📰 Published: May 8, 2026 at 18:20
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A garment praised worldwide, now before your eyes.

During Vancouver Fashion Week in Canada, our aim/aimme costumes graced the special stage of the runway.

What we felt there was the intense excitement the moment aim/aimme's original costumes appeared; all eyes simultaneously focused, and the very atmosphere of the space seemed to change.

These costumes, imbued with that atmosphere, are finally returning to Harajuku, Ikebukuro, and Sapporo.

What is Vancouver Fashion Week (VFW)?

VFW is an international fashion event held twice a year in Vancouver, Canada. Designers from diverse cultural backgrounds gather from all over the world, and it is also known as a gateway for young designers.

Show Theme "I AM"

This year's show theme is "I AM."

It's about being true to what you find beautiful and wonderful. It's about being yourself, not trying to be someone else.

This very sentiment is the brand vision we aim for.

aim/aimme expresses the origin of "my individuality" to the world through the medium of fashion.

Thoughts on Original Costumes

Make life's milestones more uniquely your own.

aim/aimme has always been committed to original costumes to ensure that life's turning points are preserved in a way that truly reflects the individual, rather than merely as a "rite of passage."

While cherishing respect for tradition and formality, we chose originality to express the sensibilities of us who live in the present. This stance has earned high praise from within the industry, in addition to strong support from our customers.

Backstage

The backstage during the actual show was a scene where not a single second could be wasted. Everyone's attention was keenly focused on that moment, and the atmosphere was undeniably charged with speed and tension.

Entering the backstage area, the fitting was handled by aim/aimme's own hair and makeup staff.

aim/aimme's professional hair and makeup staff will also be responsible for hair and makeup during our customers' actual photo shoots.

"aim/aimme original"

Dress-up and traditional Japanese attire styles that affirm "being oneself" rather than conforming to someone else's ideal.

We propose positive new choices that are not confined by categories or words.

From this place, we will disseminate our original line, infused with our sensibilities and aesthetic values.

creative photo studio aim/aimme

A photo studio that specializes in commemorative photography. It constantly stays at the forefront by offering new situational proposals that invite ordinary people to feel like professional models, along with visual sense, hair and makeup skills, and counseling expertise that are meticulous about detail.

aim/aimme Tokyo Harajuku Store
〒150-0001 New Wave Harajuku 7F, 4-32-12 Jingumae, Shibuya-ku, Tokyo
TEL 03-5843-0199

aimme Tokyo Ikebukuro Store

〒171-0022
8F, 1-21-4 Minami Ikebukuro, Toshima-ku, Tokyo

TEL: 03-6907-0726

aim/aimme Sapporo Store
〒060-0808 8・3 Square Kita Bldg 1F, Kita 8-jo Nishi 3-chome 32, Kita-ku, Sapporo
TEL 011-788-3212