Ishiyowachan POP-UP SHOP to be held at Yokohama-Hakkeijima Sea Paradise!

San-X Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo) announces that the "Ishiyowachan POP-UP SHOP in Yokohama-Hakkeijima Sea Paradise" will be held at Yokohama-Hakkeijima Sea Paradise (Yokohama City, Kanagawa Prefecture) starting Thursday, July 23, 2026.

In addition to selling original merchandise that can only be obtained here, cute collaboration food will also be available.

Please come and visit us.

【Event Outline】

Ishiyowachan POP-UP SHOP in Yokohama-Hakkeijima Sea Paradise

Period: Thursday, July 23, 2026 - Late March 2027 *End date may vary.

Venue: Yokohama-Hakkeijima Sea Paradise, Hakkeijima, Kanazawa Ward, Yokohama City

Ishiyowachan POP-UP SHOP (Merchandise Store), Bay Market Building D, 2nd Floor

Sea Paradise Food Hall (Collaboration Food), Bay Market Building D, 1st Floor

Business Hours: 10:00 AM - Closing time is subject to Bay Market business hours.

What is "Ishiyowachan"?

Ishiyowachan is a San-X character that has been gaining attention on social media since its debut in March 2024.

Voices of empathy for Ishiyowachan, who has weak willpower, saying "Maybe Ishiyowachan is me..." are flooding social media.

With over 100,000 followers on X (formerly Twitter), the character is receiving a lot of support.

▼Click here for Ishiyowachan's official X account (@Ishiyowachan_)

https://x.com/Ishiyowachan_

▼Ishiyowachan's official Instagram has been launched!

https://www.instagram.com/ishiyowachan.official/

We plan to post different content than on X, so please follow us there too!

▼Click here for Ishiyowachan's official TikTok

https://www.tiktok.com/@ishiyowachan

We post Ishiyowachan videos on our official TikTok and Instagram, which might resonate with you if you have weak willpower!?

● Original Merchandise

・Acrylic Stands (Blind Package) (500 yen each *tax included): 8 types in total

・Mini Drawstring Bags (650 yen each *tax included): 2 types in total

Blue Pink

・Roll Fortune Cookies (1,500 yen *tax included)

・Metal Charms (Blind Package) (750 yen each *tax included): 5 types in total

・Clear Cards (Blind Package) (400 yen each *tax included): 8 types in total

● "Ishiyowachan Yaki" will be sold at the Sea Paradise Food Hall on the 1st floor!

・Ishiyowachan Yaki (Egg Cream / Anko) (350 yen each *tax included)

About San-X (https://www.san-x.co.jp/company/)

San-X continues to create over 1,000 100% original characters such as Rilakkuma, Sumikko Gurashi, and Tarepanda, delivering their unique charm to the world through original products, licensing business, various events and promotions, and video content. Their characters are cute in appearance, but possess a surreal humor that makes you chuckle, and a gentleness that embraces and comforts the heart. San-X characters are not just cute and attract many people.

*San-X Official Website: https://www.san-x.co.jp/

©2026 SAN-X CO., LTD. ALL RIGHTS RESERVED.