'San-X 90th Anniversary Exhibition in Taiwan' Opens June 27 at Breeze Center, Taipei

San-X Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo) has announced the latest information, including highlights and merchandise details, for the 'San-X 90th Anniversary Exhibition in Taiwan.' This marks the company's first major overseas exhibition commemorating its 90th anniversary, which will be held at Breeze Center in Taipei from Saturday, June 27 to Sunday, August 30.

This exhibition will gather popular characters from throughout the company's history alongside valuable archival materials, fully showcasing the charm of San-X characters that have been loved across generations.

At the venue, historical product collections will be displayed, and original merchandise exclusive to the Taiwan event will be sold. Visitors can enjoy the exhibitions while securing special commemorative items unique to this Taiwan presentation.

[San-X 90th Anniversary Exhibition in Taiwan Overview] Event Period: June 27, 2026 (Saturday) to August 30, 2026 (Sunday) Location: Breeze MEGA Studio 8F & 9F, Art and Culture Center, Breeze Center (No. 39, Section 1, Fuxing South Road, Songshan District, Taipei City) Organizer: Mighty Media

The exhibition is composed of multiple themed areas, allowing visitors to trace the history of San-X through the evolution of character designs and products from its founding period.

At the entrance, a large welcome wall featuring a lineup of all-time popular characters will greet visitors. In the highly anticipated 'Character Theme Area,' numerous valuable materials such as design documents and original illustrations (replicas) will be unveiled. Visitors can learn about the backgrounds and behind-the-scenes stories of the creation of popular characters like Rilakkuma, Sumikko Gurashi, and Tarepanda.

Additionally, large photo spots will be installed in each area, allowing attendees to experience the soothing worldviews up close.

Exclusive Merchandise Featuring Taiwan Original Art A wide array of merchandise featuring Taiwan original art will debut, showing popular characters such as Rilakkuma, Sumikko Gurashi, and Tarepanda holding iconic Taiwanese gourmet foods like bubble tea and fried chicken.

The venue will also feature experiential content such as photo sticker booths, name sticker machines, and character collection cards, enabling visitors to take home their own personalized 90th-anniversary memories.

Exhibition Original Products Items available for purchase will include the San-X 90th Anniversary 'Where Everyone Was Born' Encyclopedia, various plush toys (such as 'Love to Collect' and 'Love to Hold in Hand' series), San-X favorite plush sets, trading acrylic magnets, 750ml stainless steel bottles, stand mirrors, mouse pads, and card cases.

San-X Café Stand Opens! A limited-time 'San-X Café Stand' will appear outside the venue, offering a variety of light meal menus in collaboration with the characters.

Drinks will be served in reusable original character glass bottles, which can be taken home as commemorative items after being enjoyed.

Furthermore, popular sweets like macarons are designed with character illustrations, offering an irresistible cuteness perfect for photos. In addition, those who spend NT$500 or more at the food and beverage area will receive an exclusive holographic sticker as a gift, perfect for collections.

Character greeting events are also scheduled during the exhibition period. Rilakkuma, Kiiroitori, and Shirokuma will appear at the venue, delivering special moments for visitors to interact with them up close. The latest information regarding the exhibition will be released sequentially.

~ About San-X Characters (Selection) ~

Tarepanda (Released in 1998) Debuted in 1998. Their body length varies from 5cm to 3m. It is difficult for amateurs to distinguish between males and females. There are rumors that they multiply by dividing. They can sometimes be caught by placing 'suama' (a Japanese sweet) in a transparent jar.

Rilakkuma (Released in 2003) Rilakkuma is a bear in a costume who suddenly moved into the house of an office worker named Kaoru. He spends his days lounging around. There is a zipper on his back, but the contents are a secret. He lives with Korilakkuma, a mischievous and playful bear cub, and Kiiroitori, a hardworking and tidy yellow bird. Chairoikoguma, who lives in the Honey Forest, is Korilakkuma's friend.

Sumikko Gurashi (Released in 2012) Characters born in 2012 under the keyword 'Settling down in the corner.' Their appeal lies not only in being cute but also in their slightly negative and surreal characters and stories, which have gathered popularity across a wide range of age groups. Whether it's filling the corner seats first when boarding a train or securing a corner table at a cafe... the 'Sumikko' characters embody these feelings shared by many Japanese people.

About San-X San-X has continuously created over 1,000 completely original characters, including Rilakkuma, Sumikko Gurashi, and Tarepanda. They deliver the mysterious charm of these characters to the world through original products, licensing businesses, various events, promotions, and videos. Despite their cute appearance, these characters possess a slightly surreal humor that makes you chuckle and a gentleness that snuggles up to and embraces your heart. More than just cute, San-X characters attract a vast number of people.