San-X Creates Official Character 'Runrunrunmo' for 'au Energy & Life' via Character Project 'Chara-Pro Friends'!
San-X has produced 'Runrunrunmo', the first official corporate character for au Energy & Life. Created to celebrate the 10th anniversary of the 'au Denki' service, the character will serve as a public relations representative to strengthen communication with customers.
📋 Article Processing Timeline
- 📰 Published: April 6, 2026 at 19:00
- 🔍 Collected: April 6, 2026 at 10:31
- 🤖 AI Analyzed: April 21, 2026 at 01:22 (350h 50m after Collected)
San-X Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; hereafter San-X) announced that it has created the official character 'Runrunrunmo' for au Energy & Life Inc. (Headquarters: Chiyoda-ku, Tokyo; hereafter au Energy & Life) as part of the 'San-X Chara-Pro Friends' project, which helps companies create and produce original characters.
On April 1, 2026, 'Runrunrunmo' was born as au Energy & Life's first corporate character to commemorate the 10th anniversary of the launch of the 'au Denki' service. The character has joined the company in charge of public relations.
In addition, on the special site celebrating the 10th anniversary of 'au Denki' launched on April 6, you can view the 'Runrunrunmo' introduction page and information related to the 10th anniversary all at once.
10th Anniversary Special Site: http://kddi-l.jp/dsY
## ■ About au Energy & Life's First Corporate Character 'Runrunrunmo'
'Runrunrunmo' is a character born on the occasion of the 10th anniversary of the 'au Denki' service launch.
Starting its activities in public relations, it will play an active role as a familiar presence supporting communication with customers toward the next 10 years.
As a corporate character, this character takes on the role of broadly communicating au Energy & Life's philosophy and initiatives to society. Going forward, it will be active through web pages and SNS activities.
## ■ New Employee Profile
- Name: Runrunrunmo
- Employee ID: No. 10-2026
- Department: Public Relations & Advertising Department (10th Anniversary Celebration Section)
- Characteristic: A curious and fun-loving 'Marmot'
- Special skill: Finding small happiness
- First job: Joining greetings on the website and SNS
- Enthusiasm: 'I became a member of au Energy & Life from today! I will find a lot of small happiness for everyone beyond electricity, mo!'
- 'Runrunrunmo' Introduction Page: http://kddi-l.jp/i8L
On April 1, 2026, 'Runrunrunmo' was born as au Energy & Life's first corporate character to commemorate the 10th anniversary of the launch of the 'au Denki' service. The character has joined the company in charge of public relations.
In addition, on the special site celebrating the 10th anniversary of 'au Denki' launched on April 6, you can view the 'Runrunrunmo' introduction page and information related to the 10th anniversary all at once.
10th Anniversary Special Site: http://kddi-l.jp/dsY
## ■ About au Energy & Life's First Corporate Character 'Runrunrunmo'
'Runrunrunmo' is a character born on the occasion of the 10th anniversary of the 'au Denki' service launch.
Starting its activities in public relations, it will play an active role as a familiar presence supporting communication with customers toward the next 10 years.
As a corporate character, this character takes on the role of broadly communicating au Energy & Life's philosophy and initiatives to society. Going forward, it will be active through web pages and SNS activities.
## ■ New Employee Profile
- Name: Runrunrunmo
- Employee ID: No. 10-2026
- Department: Public Relations & Advertising Department (10th Anniversary Celebration Section)
- Characteristic: A curious and fun-loving 'Marmot'
- Special skill: Finding small happiness
- First job: Joining greetings on the website and SNS
- Enthusiasm: 'I became a member of au Energy & Life from today! I will find a lot of small happiness for everyone beyond electricity, mo!'
- 'Runrunrunmo' Introduction Page: http://kddi-l.jp/i8L