New Products for the Latest Character "Mainichi Hamuchima" to be Released from Late April!

San-X Co., Ltd. is launching new merchandise for its popular character "Mainichi Hamuchima," which debuted in November 2025. These items, including popular Korean-style goods like patch keychains and 4-cut stickers, will be available from late April 2026 at retailers nationwide and online shops. The lineup also features various cute plush toys and accessories.
product_launchNQ 100/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: April 3, 2026 at 19:00
  • 🔍 Collected: April 3, 2026 at 10:31
  • 🤖 AI Analyzed: April 18, 2026 at 01:20 (350h 49m after Collected)

San-X Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo) will release new products for its highly anticipated new character "Mainichi Hamuchima," which debuted in November 2025, starting from late April 2026 at retailers nationwide and online shops.

Hamsters are gaining popularity in Asia, including Korea. This time, the lineup includes items popular in Korea, such as patch keychains and 4-cut stickers where 4-panel comics become stickers. In addition, many cute plush goods such as plush toys, hanging plush toys, and plush badges will appear. May you find small happiness with Hamuchima today.

●You can view the new theme from this site.

【Goods Information】

https://www.san-x.co.jp/ja/goods-info/

【San-X Net Shop here】

https://shop.san-x.co.jp/

Example of items

What is "Mainichi Hamuchima"?

Details URL：https://www.san-x.co.jp/ja/characters/mainichi-hamuchima/

～Product Lineup～

・Hamuchima Daily 4-Cut Stickers (275 yen each *tax included): Waterproof + UV processing, 2 sheets per pack

・Wappen Keychain (1,650 yen *tax included)

・Plush Photo Keychain (1,980 yen *tax included)

・Mini Tote Bag (2,200 yen *tax included): Made of cotton fabric

～Lots of cute plush goods♪～

・Tenori Plush (1,320 yen *tax included)

・Hanging Plush (1,650 yen *tax included)

・Plush Badge (1,045 yen each *tax included): With safety pin

・Plush Toy (1,980 yen *tax included): Mochi-mochi material

■About San-X (https://www.san-x.co.jp/company/)
San-X continues to create over 1,000 100% original characters, including Rilakkuma, Sumikko Gurashi, and Tarepanda, and delivers their mysterious charm to the world through original products, licensing businesses, various events, promotions, and videos. Their characters are not just cute; they possess a surreal humor that brings a chuckle and a gentle kindness that embraces the heart. San-X characters, with their appeal beyond mere cuteness, attract many people.

©2026 SAN-X CO., LTD. ALL RIGHTS RESERVED.

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