Samurai Style Co., Ltd. Officially Launches 'HookHack', Generating Acquisition-Focused Video Ads from LPs in as Little as 5 Minutes
Samurai Style has officially launched 'HookHack', a tool that generates video ads from landing pages in just 5 minutes. It improves the accuracy of marketing execution to create a difference in sales.
📋 Article Processing Timeline
- 📰 Published: April 7, 2026 at 02:00
- 🔍 Collected: April 6, 2026 at 17:30
- 🤖 AI Analyzed: April 21, 2026 at 00:19 (342h 49m after Collected)
Samurai Style Co., Ltd. (Shibuya-ku, Tokyo, Representative Director and CEO: Keiji Hashimoto, hereinafter 'Samurai Style'), which provides overseas expansion support and Web marketing support, has developed and officially launched 'HookHack' starting today. It is a service that generates video ads originating from an LP in as little as 5 minutes, increasing the accuracy of executing measures aimed at creating a difference in sales.
This product has undergone significant updates from the beta version released in June 2025, advanced through joint offshore development by engineering teams in Japan and Indonesia.
[The Growing Importance of Video Ads in the Acquisition Area]
In recent years, due to the spread of LLMs (Large Language Models) in the web search area, the medium- to long-term uncertainty of listing ads, which have traditionally been the mainstay of acquisition measures, has been increasing. On the other hand, user contact points originating from SNS and video platforms are expanding, and video ads are becoming increasingly important not only for awareness but also for the acquisition area aimed at purchases and applications.
Amidst such environmental changes, companies are required not only to produce videos but also to identify which appeals and expressions lead to sales and conversions, and connect them to improvements.
[Planned and Developed Based on the Representative's Practical Marketing Experience]
Hashimoto, our representative, has supported cumulative total of more than 30 companies in planning and executing marketing strategies centered on the acquisition area based on business understanding, leveraging his experience at both operating companies and web vendors.
The challenge he consistently faced in that practical work was how to identify the overlap between customer needs and the value provided by the operating company, and how to communicate it to lead to results. Especially in measures aimed at acquiring conversions, differences in appeal axes and expressions make a big difference in results. However, since the production load in the video ad area tends to be relatively high compared to static banners, the hurdle to starting is high, and verification tends to become dependent on individual skills after starting.
From an awareness of these issues, our company planned and developed HookHack to lower the threshold for production in the video ad area, speed up and improve the accuracy of PDCA, and support the identification of patterns that lead to results.
[What HookHack Aims For]
The value of past production tools tended to be compared functionally, such as "how much it costs to make one" or "how many man-hours can be reduced." However, what advertisers truly seek is not the production itself, but how much they can increase sales through the production.
To achieve this, it is necessary to visualize the relationship between appeal axes and expressions, which are components of video ads, and performance indicators such as sales and CVR, and elevate them to decision-making that leads to results.
HookHack supports the improvement of reproducibility of decision-making that leads to the creation of sales differences by visualizing the relationship between input and output in video ads through hypothesis verification in ad operations, generating multiple patterns of appeal axes starting from research on competitor LPs and ad expressions, and competitor analysis.
Through HookHack, our company aims to establish a position of 'video ad marketing that creates sales differences.'
[Main Features of HookHack]
1. Proposing appeals that lead to results based on competitor comparison
By comparing and analyzing competitor LPs and ad expressions, we support evidence-based appeal design without relying solely on intuition and experience for creative production.
This product has undergone significant updates from the beta version released in June 2025, advanced through joint offshore development by engineering teams in Japan and Indonesia.
[The Growing Importance of Video Ads in the Acquisition Area]
In recent years, due to the spread of LLMs (Large Language Models) in the web search area, the medium- to long-term uncertainty of listing ads, which have traditionally been the mainstay of acquisition measures, has been increasing. On the other hand, user contact points originating from SNS and video platforms are expanding, and video ads are becoming increasingly important not only for awareness but also for the acquisition area aimed at purchases and applications.
Amidst such environmental changes, companies are required not only to produce videos but also to identify which appeals and expressions lead to sales and conversions, and connect them to improvements.
[Planned and Developed Based on the Representative's Practical Marketing Experience]
Hashimoto, our representative, has supported cumulative total of more than 30 companies in planning and executing marketing strategies centered on the acquisition area based on business understanding, leveraging his experience at both operating companies and web vendors.
The challenge he consistently faced in that practical work was how to identify the overlap between customer needs and the value provided by the operating company, and how to communicate it to lead to results. Especially in measures aimed at acquiring conversions, differences in appeal axes and expressions make a big difference in results. However, since the production load in the video ad area tends to be relatively high compared to static banners, the hurdle to starting is high, and verification tends to become dependent on individual skills after starting.
From an awareness of these issues, our company planned and developed HookHack to lower the threshold for production in the video ad area, speed up and improve the accuracy of PDCA, and support the identification of patterns that lead to results.
[What HookHack Aims For]
The value of past production tools tended to be compared functionally, such as "how much it costs to make one" or "how many man-hours can be reduced." However, what advertisers truly seek is not the production itself, but how much they can increase sales through the production.
To achieve this, it is necessary to visualize the relationship between appeal axes and expressions, which are components of video ads, and performance indicators such as sales and CVR, and elevate them to decision-making that leads to results.
HookHack supports the improvement of reproducibility of decision-making that leads to the creation of sales differences by visualizing the relationship between input and output in video ads through hypothesis verification in ad operations, generating multiple patterns of appeal axes starting from research on competitor LPs and ad expressions, and competitor analysis.
Through HookHack, our company aims to establish a position of 'video ad marketing that creates sales differences.'
[Main Features of HookHack]
1. Proposing appeals that lead to results based on competitor comparison
By comparing and analyzing competitor LPs and ad expressions, we support evidence-based appeal design without relying solely on intuition and experience for creative production.