Ahead of the April Launch of the "Bicycle Blue Ticket" System, Traffic Safety Education is Strengthened; 11-Year-Old Professional Skateboarder Ema Kawakami, 3rd in World Competition and Holder of 4 Guinness Records, Appears in Viewer-Participation Bicycle Traffic Safety Video
Sakai Cycle Co., Ltd. has produced and released a free educational video on bicycle traffic safety for children on YouTube, ahead of the April implementation of the "bicycle blue ticket" system. In cooperation with the Osaka Prefectural Police and the Osaka Prefectural Board of Education, the video features professional skateboarder Ema Kawakami and uses a quiz format to help viewers learn traffic rules and potential hazards.
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- 📰 Published: April 3, 2026 at 19:00
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Sakai Cycle Co., Ltd. (Location: Suminoe-ku, Osaka City) has produced an approximately 9-minute traffic safety video educational material aimed at improving children's awareness of bicycle traffic safety, and has released it for free on YouTube.
This video was produced in cooperation with the Osaka Prefectural Police Headquarters and the Osaka Prefectural Board of Education, and is provided as educational material that can be utilized for traffic safety education in schools and communities, as well as for safety training in companies.
The video features 10-year-old professional skateboarder Ema Kawakami (Kobe City, Hyogo Prefecture), who has achieved 3rd place in world competitions in skateboarding vert events and holds 4 Guinness World Records.
Sakai Cycle Co., Ltd. serves as Ema Kawakami's main sponsor, and her appearance was realized through her endorsement of the purpose of this traffic safety education.
The video incorporates a quiz format, making it a content that allows viewers to easily learn about traffic rules when using bicycles and points of danger.
[Image: Title "Bicycle Driving School (Jitensha Kyoshujo) Anzen Debut"]
[Image: Quiz screen. The host is Yotsuba Uda, a 3rd-year high school student from Osaka Prefectural Fukusen High School.] [Image: Answer footage. An explanation is provided by a police officer from the Osaka Prefectural Police Headquarters Traffic Safety Education Unit, incorporating live-action footage.]
## ■ Background of Production
In recent years, in response to the increase in bicycle accidents and traffic rule violations, the introduction of a "blue ticket" system for bicycles, which imposes penalties for traffic violations, is planned, increasing the importance of traffic rule education for bicycle users.
This system is one of the regulatory reforms being promoted by the National Police Agency, and an increase in enforcement of bicycle traffic violations is expected.
On the other hand, opportunities and educational materials for traffic safety education for children are still insufficient.
Therefore, Sakai Cycle Co., Ltd., in cooperation with administrative organizations, has produced video educational materials that allow children to learn traffic rules in a fun way, and is providing them widely and for free.
## ■ Features of the Video Educational Material
* A viewer-participation traffic safety video educational material that makes learning fun through quizzes.
* Explains dangerous points when using bicycles with live-action footage.
* Can be utilized for traffic safety education in schools, communities, and companies.
* Provided free of charge to organizations engaged in traffic safety education.
## ■ Appearances
* Ema Kawakami (Professional Skateboarder)
* Yotsuba Uda-san (High school student at the time of filming)
* Osaka Prefectural Police Headquarters Traffic Safety Education Unit
* Ryota Kojima (Director, Sakai Cycle Co., Ltd.)
## ■ Cooperation
* Osaka Prefectural Police Headquarters Traffic Planning Division
* Suminoe Police Station
* Osaka Prefectural Board of Education
* Suminoe Driving School
* Tanizawa Lab Co., Ltd.
[Image]
## ■ Production and Copyright
* Sakai Cycle Co., Ltd.
## ■ Viewing and Educational Material Usage
The video is available on YouTube.
It is intended for use in schools, municipalities, companies, and traffic safety organizations, and video data is also provided to those who wish.
**(YouTube URL)**
https://youtu.be/CIZSAsX5BpA
[Image: YouTube QR code]
**(Data Application Form URL)**
https://forms.gle/ANCu5842jsZb8QEd8
[Image: Data Application Form QR code]
## ■ About Sakai Cycle Co., Ltd.
Sakai Cycle Co., Ltd. is a bicycle manufacturer headquartered in Suminoe-ku, Osaka, that plans and sells bicycles to bicycle retailers and wholesalers nationwide. The company also operates 11 "Cycle Hero" retail stores in Osaka Prefecture. In addition, it engages in traffic safety education and regional bicycle environment initiatives in cooperation with local governments and corporations.
The company has signed business cooperation agreements with Osaka Prefecture and Sakai City, and aims to "create a town full of smiles through bicycles" through traffic safety education utilizing bicycle simulators and Danish-style cycling classes, as well as bicycle safety promotion in cooperation with regions and administrative bodies.
Keywords: Bicycle, Traffic Safety, Blue Ticket, Ema Kawakami, Sakai Cycle, Osaka Prefectural Police, Osaka Prefectural Board of Education
This video was produced in cooperation with the Osaka Prefectural Police Headquarters and the Osaka Prefectural Board of Education, and is provided as educational material that can be utilized for traffic safety education in schools and communities, as well as for safety training in companies.
The video features 10-year-old professional skateboarder Ema Kawakami (Kobe City, Hyogo Prefecture), who has achieved 3rd place in world competitions in skateboarding vert events and holds 4 Guinness World Records.
Sakai Cycle Co., Ltd. serves as Ema Kawakami's main sponsor, and her appearance was realized through her endorsement of the purpose of this traffic safety education.
The video incorporates a quiz format, making it a content that allows viewers to easily learn about traffic rules when using bicycles and points of danger.
[Image: Title "Bicycle Driving School (Jitensha Kyoshujo) Anzen Debut"]
[Image: Quiz screen. The host is Yotsuba Uda, a 3rd-year high school student from Osaka Prefectural Fukusen High School.] [Image: Answer footage. An explanation is provided by a police officer from the Osaka Prefectural Police Headquarters Traffic Safety Education Unit, incorporating live-action footage.]
## ■ Background of Production
In recent years, in response to the increase in bicycle accidents and traffic rule violations, the introduction of a "blue ticket" system for bicycles, which imposes penalties for traffic violations, is planned, increasing the importance of traffic rule education for bicycle users.
This system is one of the regulatory reforms being promoted by the National Police Agency, and an increase in enforcement of bicycle traffic violations is expected.
On the other hand, opportunities and educational materials for traffic safety education for children are still insufficient.
Therefore, Sakai Cycle Co., Ltd., in cooperation with administrative organizations, has produced video educational materials that allow children to learn traffic rules in a fun way, and is providing them widely and for free.
## ■ Features of the Video Educational Material
* A viewer-participation traffic safety video educational material that makes learning fun through quizzes.
* Explains dangerous points when using bicycles with live-action footage.
* Can be utilized for traffic safety education in schools, communities, and companies.
* Provided free of charge to organizations engaged in traffic safety education.
## ■ Appearances
* Ema Kawakami (Professional Skateboarder)
* Yotsuba Uda-san (High school student at the time of filming)
* Osaka Prefectural Police Headquarters Traffic Safety Education Unit
* Ryota Kojima (Director, Sakai Cycle Co., Ltd.)
## ■ Cooperation
* Osaka Prefectural Police Headquarters Traffic Planning Division
* Suminoe Police Station
* Osaka Prefectural Board of Education
* Suminoe Driving School
* Tanizawa Lab Co., Ltd.
[Image]
## ■ Production and Copyright
* Sakai Cycle Co., Ltd.
## ■ Viewing and Educational Material Usage
The video is available on YouTube.
It is intended for use in schools, municipalities, companies, and traffic safety organizations, and video data is also provided to those who wish.
**(YouTube URL)**
https://youtu.be/CIZSAsX5BpA
[Image: YouTube QR code]
**(Data Application Form URL)**
https://forms.gle/ANCu5842jsZb8QEd8
[Image: Data Application Form QR code]
## ■ About Sakai Cycle Co., Ltd.
Sakai Cycle Co., Ltd. is a bicycle manufacturer headquartered in Suminoe-ku, Osaka, that plans and sells bicycles to bicycle retailers and wholesalers nationwide. The company also operates 11 "Cycle Hero" retail stores in Osaka Prefecture. In addition, it engages in traffic safety education and regional bicycle environment initiatives in cooperation with local governments and corporations.
The company has signed business cooperation agreements with Osaka Prefecture and Sakai City, and aims to "create a town full of smiles through bicycles" through traffic safety education utilizing bicycle simulators and Danish-style cycling classes, as well as bicycle safety promotion in cooperation with regions and administrative bodies.
Keywords: Bicycle, Traffic Safety, Blue Ticket, Ema Kawakami, Sakai Cycle, Osaka Prefectural Police, Osaka Prefectural Board of Education
FAQ
What is the "bicycle blue ticket" system?
It is a system to be introduced in April that imposes fines for traffic violations by bicycles, with an expected increase in enforcement.
Who produced this video educational material?
Sakai Cycle Co., Ltd. produced it in cooperation with the Osaka Prefectural Police and the Osaka Prefectural Board of Education.
Who appears in the video?
The video features 10-year-old professional skateboarder Ema Kawakami, who has won 3rd place in world competitions and holds 4 Guinness World Records.