I Want to Create a City Where Everyone Can Provide Assistance and Every Store Welcomes Assistance Dogs

Rise & Play Inc. aims to create an inclusive city where assistance dog users can freely go out without stress, addressing the current lack of understanding despite legal mandates. By 2026, the goal is to achieve zero entry refusals, foster a spirit of mutual support, and spread knowledge of assistance through awareness campaigns and store guidelines.
その他NQ 40/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 1, 2026 at 15:00
  • 🔍 Collected: April 1, 2026 at 08:05
  • 🤖 AI Analyzed: April 22, 2026 at 04:19 (500h 14m after Collected)
Rise & Play Inc. (Tokyo) supports April Dream, which aims to make April 1st a day to express dreams. This press release is the dream of "Company/Organization Name".

## Assistance Dogs are "Part of the Body" and Important Partners

Assistance dogs, such as guide dogs, service dogs, and hearing dogs, are irreplaceable partners that support users in their daily lives. Currently, while the acceptance of assistance dogs in private facilities is mandated by law, unfortunately, understanding on the ground is still insufficient.

We often hear comments from users who are refused entry with reasons like "Pets are a problem" or "There are other customers who dislike dogs."

Each time they are refused, users experience deep sadness and stress.

Furthermore, visually impaired individuals who find it difficult to go out without assistance face significant barriers, such as having to bear the travel expenses of a guide or struggling to find a guide easily, even if they wish to travel freely.

## Our Dream for 2026: A City Where You Can Go Out Freely Without Needing Confirmation

Our dream is to create a compassionate city where we watch over and accept each other.

**Achieving Zero Entry Refusals:** We will foster a culture where all stores and facilities correctly understand assistance dogs and warmly welcome them as a matter of course.
**A City Where the Spirit of "Mutual Help" is Rooted:** If someone is in need, someone will naturally speak up. We will create a kind space where people watch over each other, without it being something special.
**Generalizing Assistance:** We will spread the knowledge and mental capacity for everyone to be able to support (assist) others at an appropriate distance.

*This concept has also been adopted by Dream Train and is displayed on Yamanote Line signages.

## Towards the Realization of the Dream

We will make this "compassionate city" a reality through awareness activities to deepen understanding of assistance dogs and the dissemination of acceptance guidelines for stores.

We want to deliver the freedom that many people enjoy—the ability to enter without confirmation—to assistance dog users as well.

We have no intention of letting this dream remain just a dream.

We will gradually expand our circle through activities such as barrier-free board game events and training that teaches diversity by solving mysteries while simulating disabilities.

**■ As a First Step to Making the Dream a Reality: Held on April 12th in Shibuya**

"Disability Response That Costs Zero Yen" Lecture + "Mimiseka" Image-to-Text App Experience Session

For details and applications, please visit the URL below:
https://mimiseka.peatix.com/

Without spending money