All-Teenage Japanese 5-Member Boy Group VIBY Appointed as Reebok Ambassador

Artist development platform "Rii.MJ" is pleased to announce that VIBY, its first artist and an all-teenage Japanese 5-member boy group, has been appointed as a temporary ambassador for the global fitness brand "Reebok."

This collaboration will feature two types of new sneakers from Reebok, an iconic and innovative sports culture brand. As the first phase, the "ATV-19+" series will be released from Friday, May 1, 2026, with a second phase also planned for future development.

During the ambassador appointment period, promotions will also be carried out in stores and on the streets, including outdoor advertising in Shibuya and Harajuku stores, and POP displays in "Reebok" directly managed stores nationwide.

IORENKI AKITORYOHA KOTARO

Campaign Overview Reebok Official Website: https://reebok.jp/ Implementation Period: May 1, 2026 (Friday) - Scheduled for late August (End date is undecided, details will be announced once confirmed).

Product Information: ・First Phase: ATV-19+ Sales Start Date: May 1, 2026 (Friday) ・Second Phase: Information to be released sequentially Outdoor Advertising / In-store POP Start Date: May 1, 2026 (Friday)

About "VIBY" VIBY is the first boy group from "Rii.MJ," a new label established by Kim Mi-jung, who discovered BTS and TOMORROW X TOGETHER.

Comprising five Japanese teenagers, their concept is "Voyage Into Bright Youth," with "Voyage" as their worldview.

They directly convey the honest and pure emotions of "boys living in the present era" through music and performance.

VIBY Appearance Information "ABEMA" "VIBY 1329 The night before debut" #1 Broadcast Date/Time: April 29, 2026 (Wednesday holiday) 10:10 PM ~ #1 Broadcast URL: https://abema.tv/channels/abema-special/slots/DgUGwN88fbbpgX #2 Broadcast Date/Time: May 6, 2026 (Wednesday holiday) 10:00 PM ~ #2 Broadcast URL: https://abema.tv/channels/abema-special/slots/DgUGyVCYkNrK2f

Release Information Released on Wednesday, June 24, 2026 1st CD Single Miracle : The First Light Online Shop List https://viby.lnk.to/Miracle_The_First_Light

Contents of VIBY's debut single CD "Miracle : The First Light," to be released on Wednesday, June 24, have been decided and pre-orders have started! "Miracle : The First Light" is a commemorative first CD single that includes Crystal Kay's famous song remake "Koi ni Ochitara" (pre-debut song), debut song "Mi*light," and "HANAMARU" (scheduled for digital release on Wednesday, May 13). It will be released in 7 formats: a photobook edition with 92 pages of newly shot photos, solo editions (5 types) where you can enjoy individual member visuals, and a first-press group edition with a paper jacket.

VIBY Official Website https://viby-official.com/

VIBY Official SNS X: https://x.com/Official_VIBY Instagram: https://www.instagram.com/official_viby/ YouTube: https://www.youtube.com/@Official_VIBY TikTok: https://www.tiktok.com/@official_viby LINE: https://page.line.me/official_viby Pinterest: https://jp.pinterest.com/official_viby/

About "Rii.MJ" "Rii.MJ" is an advanced production system for creating next-generation artists and an artist development platform that designs IP based on "sensibility."

The label name "Rii" embodies three meanings: Real (focus on essence), Insightful (insight to envision the whole picture), and Irreplaceable (unique, irreplaceable).