Man'yoken (万葉軒), a long-established ekiben brand in Chiba Prefecture operated by Rieilife Co., Ltd. (Headquarters: Urayasu City, Chiba Prefecture; Representative Director and President: Daiki Kabasawa) of the Riey Group, will begin selling Kintaro-ame candy featuring the beloved "buta-san" (pig character) from the "Tonkatsu Bento" package at Man'yoken Perie Chiba Ekinaka Store starting Monday, April 6, 2026. This candy has a somewhat surreal and charming "buta-san" expression, a refreshing lemon flavor, and a nostalgic feel. It will be released as an exciting item to be enjoyed with ekiben, perfect for travel companions or souvenirs.

【Background of the "Pig Candy" Product Development】

The "Tonkatsu Bento" is Man'yoken's flagship product, loved by many customers for many years. The "buta-san" character, depicted as a chef holding a frying pan on its package, has been a beloved symbol of the Tonkatsu Bento. With the desire to "provide a more enjoyable time with ekiben" and "make more customers aware of the 'buta-san' from Tonkatsu Bento," we have developed the "Pig Candy."

【Product Features】

・Kintaro-ame with a pig's face

Made using the Kintaro-ame method, the charm lies in the slightly different expression of each piece. When you eat it, please enjoy the "buta-san" expression that appears in the candy.

・Refreshing Lemon Flavor

With suppressed sweetness, it features a refreshing lemon flavor that gently spreads in the mouth. Since the sourness is mild, it's a taste that everyone from children to adults can easily enjoy. It's also recommended as a palate cleanser to refresh the aftertaste of the "Tonkatsu Bento."

・Packaging with a focus on tactile feel

To evoke the nostalgia of the "Tonkatsu Bento" which has continued since the Showa era, we also paid attention to the packaging material. It features a Japanese paper-like texture that feels warm to the touch.

【What is Man'yoken's (万葉軒) "Tonkatsu Bento"?】

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  • Source: PR TIMES
  • Category: News