Serial Intrapreneur® Minoru Moriya Joins Business Co-creation Company Relic as a Fellow. Accelerating New Business Creation in Japan by Expanding the Potential of 'Intrapreneurship' Alongside Independent Startups
Relic, a company with over 5,000 track records in supporting new business development, has appointed veteran intrapreneur Minoru Moriya as a Fellow. By combining Moriya's 37 years of practical experience with Relic's comprehensive co-creation platform, they aim to strongly support corporate 'intrapreneurship' leveraging existing assets.
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- 📰 Published: April 8, 2026 at 20:10
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Relic Inc., a business co-creation company (Headquarters: Shibuya-ku, Tokyo; Representative Director & CEO: Takao Kitajima; hereinafter Relic), announces that Minoru Moriya, who operates as a Serial Intrapreneur® (*2) and has been involved in launching numerous new businesses, has joined Relic as a Fellow.
With this appointment, Relic will further strengthen its support for intrapreneurship and new business creation utilizing existing resources. This will be achieved by multiplying Relic's track record of supporting and co-creating new business development for over 5,000 companies, mainly leading Japanese enterprises, and its business co-creation platform integrating business, technology, and creativity, with Moriya's practical knowledge of business creation and management gained over 37 years.
By intersecting the practical wisdom of Moriya, a leading serial intrapreneur in Japan, with Relic's business co-creation platform, which holds the top domestic market share (*1) in new business development support and co-creation, we believe this participation will serve as a catalyst to further expand the possibilities of corporate-originated new business creation and intrapreneurship.
## Background of the Appointment
The business environment surrounding Japanese companies is undergoing significant changes, making it difficult to achieve sustainable growth merely as an extension of existing businesses. Amidst this, there are growing expectations for initiatives that generate new businesses while leveraging existing corporate assets such as customer bases, technologies, data, human resources, brands, and capital.
Particularly in the social implementation of advanced fields like AI and decarbonization, the importance of management resources such as substantial initial investments, existing data, customer bases, and social trust is increasing. Against this backdrop, there are rising expectations for "intrapreneurship," where companies launch new businesses leveraging the assets they already possess.
Furthermore, developing new businesses within a company requires more than just establishing systems and mechanisms; it demands the practical wisdom to turn concepts into actual businesses and a hands-on support system to drive the business forward. Continuously creating new value by leveraging both the will of challenging individuals and the management resources of the company has become a crucial theme for Japanese companies moving forward.
This trend is not limited to the awareness of issues at the corporate level. The Ministry of Economy, Trade and Industry (METI) has been promoting initiatives to encourage new business creation by incorporating practical knowledge from both inside and outside companies, through support for "seconded entrepreneurship" and demonstration projects related to the utilization of "Entrepreneurs in Residence (EIR)."
In light of these environmental changes and policy backing, Relic has decided to welcome Moriya, who has been involved in launching numerous businesses, as a Fellow to more strongly promote corporate-originated new business creation.
## Enhancements Brought by This Appointment
In addition to the expertise accumulated through supporting and co-creating new business development for over 5,000 companies, Relic possesses one of Japan's largest BTC organizations, where business, technology, and creative professionals work together to provide end-to-end support from strategy formulation to business verification, product development, and commercialization. Furthermore, through the "DUALii" Dejima co-creation scheme, which accelerates new business development for large corporations, Relic has established a system that flexibly promotes joint verification and joint operation by combining a company's vision and assets with Relic's agility and execution capabilities.
On the other hand, Moriya has been involved in launching numerous new businesses over 37 years, possessing abundant practical knowledge of not ending projects at the conceptual stage but actually launching and nurturing them. With this appointment, by multiplying Relic's systematically cultivated business co-creation capabilities and co-creation schemes with Moriya's practical knowledge in business creation and management, Relic will primarily strengthen support in the following areas:
1. Sophistication of Assessment and Decision-Making in New Businesses
Moriya's long-standing business creation
With this appointment, Relic will further strengthen its support for intrapreneurship and new business creation utilizing existing resources. This will be achieved by multiplying Relic's track record of supporting and co-creating new business development for over 5,000 companies, mainly leading Japanese enterprises, and its business co-creation platform integrating business, technology, and creativity, with Moriya's practical knowledge of business creation and management gained over 37 years.
By intersecting the practical wisdom of Moriya, a leading serial intrapreneur in Japan, with Relic's business co-creation platform, which holds the top domestic market share (*1) in new business development support and co-creation, we believe this participation will serve as a catalyst to further expand the possibilities of corporate-originated new business creation and intrapreneurship.
## Background of the Appointment
The business environment surrounding Japanese companies is undergoing significant changes, making it difficult to achieve sustainable growth merely as an extension of existing businesses. Amidst this, there are growing expectations for initiatives that generate new businesses while leveraging existing corporate assets such as customer bases, technologies, data, human resources, brands, and capital.
Particularly in the social implementation of advanced fields like AI and decarbonization, the importance of management resources such as substantial initial investments, existing data, customer bases, and social trust is increasing. Against this backdrop, there are rising expectations for "intrapreneurship," where companies launch new businesses leveraging the assets they already possess.
Furthermore, developing new businesses within a company requires more than just establishing systems and mechanisms; it demands the practical wisdom to turn concepts into actual businesses and a hands-on support system to drive the business forward. Continuously creating new value by leveraging both the will of challenging individuals and the management resources of the company has become a crucial theme for Japanese companies moving forward.
This trend is not limited to the awareness of issues at the corporate level. The Ministry of Economy, Trade and Industry (METI) has been promoting initiatives to encourage new business creation by incorporating practical knowledge from both inside and outside companies, through support for "seconded entrepreneurship" and demonstration projects related to the utilization of "Entrepreneurs in Residence (EIR)."
In light of these environmental changes and policy backing, Relic has decided to welcome Moriya, who has been involved in launching numerous businesses, as a Fellow to more strongly promote corporate-originated new business creation.
## Enhancements Brought by This Appointment
In addition to the expertise accumulated through supporting and co-creating new business development for over 5,000 companies, Relic possesses one of Japan's largest BTC organizations, where business, technology, and creative professionals work together to provide end-to-end support from strategy formulation to business verification, product development, and commercialization. Furthermore, through the "DUALii" Dejima co-creation scheme, which accelerates new business development for large corporations, Relic has established a system that flexibly promotes joint verification and joint operation by combining a company's vision and assets with Relic's agility and execution capabilities.
On the other hand, Moriya has been involved in launching numerous new businesses over 37 years, possessing abundant practical knowledge of not ending projects at the conceptual stage but actually launching and nurturing them. With this appointment, by multiplying Relic's systematically cultivated business co-creation capabilities and co-creation schemes with Moriya's practical knowledge in business creation and management, Relic will primarily strengthen support in the following areas:
1. Sophistication of Assessment and Decision-Making in New Businesses
Moriya's long-standing business creation