Marketing AI OS "ENSOR" adds "Element Replacement" feature for ad banners — Precisely swap only selected areas by uploading two images while maintaining background, composition, and lighting.
REHATCH Inc. has added a new "Element Replacement" feature to its marketing AI OS "ENSOR" to assist in creating ad banners. This feature allows users to precisely swap selected elements in a banner while maintaining its background, composition, and lighting, by simply uploading two images.
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- 📰 Published: March 30, 2026 at 05:11
REHATCH Inc. (Headquartered in Chiyoda-ku, Tokyo; CEO: Ryota Sakoda) is pleased to announce the launch of "Element Replacement," a new feature for its marketing AI OS "ENSOR" designed to assist in the creation of advertisement banners.
### ■ Release Background
In display advertising, there are many situations where product images, logos, or key visuals need to be swapped out while maintaining the same layout to switch up the appeal. On the other hand, when recreating an entire image using image generation or editing tools, the "consistency of the banner"—such as the background, composition, and lighting—tends to break down, often leading to revisions and rework.
- I want to swap only the photo or logo to match the appeal or placement, but I don't want to change the background or lighting.
- I want to perform replacement tasks in a short time while maintaining design reproducibility.
- If there are too many operational steps, it's difficult to integrate into the production flow.
With this functional addition, ENSOR provides an environment where you can obtain an image with only the elements of a specified portion replaced simply by uploading two images: the banner image with the selection already made and the replacement material.
### ■ New Feature Details
This feature precisely replaces specific elements within an advertising banner (such as product images, logos, or portraits) in a user-selected area with another image. You can focus on swapping elements while maintaining the atmosphere of the background, composition, and lighting outside the replacement target.
▼ Usage Flow (2 Steps)
Step 1: Launch the "Element Replacement" function and prepare the images according to the guidance.
Step 2: Upload the advertising banner image with the selection already made and the replacement image together.
The process is executed as soon as the two images are ready, generating the resulting image without any unnecessary confirmation steps. Fine-tuning the finish or replacing other parts can be done by repeating the same procedure...
### ■ Release Background
In display advertising, there are many situations where product images, logos, or key visuals need to be swapped out while maintaining the same layout to switch up the appeal. On the other hand, when recreating an entire image using image generation or editing tools, the "consistency of the banner"—such as the background, composition, and lighting—tends to break down, often leading to revisions and rework.
- I want to swap only the photo or logo to match the appeal or placement, but I don't want to change the background or lighting.
- I want to perform replacement tasks in a short time while maintaining design reproducibility.
- If there are too many operational steps, it's difficult to integrate into the production flow.
With this functional addition, ENSOR provides an environment where you can obtain an image with only the elements of a specified portion replaced simply by uploading two images: the banner image with the selection already made and the replacement material.
### ■ New Feature Details
This feature precisely replaces specific elements within an advertising banner (such as product images, logos, or portraits) in a user-selected area with another image. You can focus on swapping elements while maintaining the atmosphere of the background, composition, and lighting outside the replacement target.
▼ Usage Flow (2 Steps)
Step 1: Launch the "Element Replacement" function and prepare the images according to the guidance.
Step 2: Upload the advertising banner image with the selection already made and the replacement image together.
The process is executed as soon as the two images are ready, generating the resulting image without any unnecessary confirmation steps. Fine-tuning the finish or replacing other parts can be done by repeating the same procedure...