Marketing AI OS "ENSOR" Adds "Element Swap" Feature for Ad Banners — Precisely Replace Only the Selected Part by Uploading 2 Images, Maintaining Background, Composition, and Lighting
REHATCH Co., Ltd. has added a new "Element Swap" feature to its marketing AI OS, "ENSOR," to support ad banner creation. This function allows users to upload two images—a banner with a selected area and a replacement material—to precisely swap only the specified element while preserving the original background, composition, and lighting. This addresses the common need in display advertising to change elements like product images or logos without altering the overall design integrity, thus streamlining the creative workflow.
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- 📰 Published: March 26, 2026 at 23:33
- 🔍 Collected: March 28, 2026 at 21:59 (46h 25m after Published)
- 🤖 AI Analyzed: April 14, 2026 at 23:34 (409h 35m after Collected)
REHATCH Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; CEO: Ryota Sakoda) is pleased to announce the addition of "Element Swap," a new feature to support advertising banner production, to its marketing AI OS, "ENSOR."
■ Background of the Release
In display advertising, there are many situations where the appeal is changed by swapping only the product image, logo, or key visual while keeping the layout the same. However, when the entire image is recreated using generation or editing tools, the "unity of the banner," such as the background, composition, and lighting, tends to be lost, often leading to corrections and rework.
・I want to replace just the photo or logo to match the appeal or placement, but I don't want to change the background or lighting.
・I want to perform the replacement work quickly while maintaining design reproducibility.
・If there are too many operational steps, it's difficult to integrate into the production workflow.
With this new feature, ENSOR provides an environment where users can obtain an image with only the specified element replaced by simply uploading two images: a banner image with a selected area and the replacement material.
■ Details of the New Feature
This function precisely replaces a specific element within an ad banner (such as a product image, logo, or a person's photo) with another image in the area selected by the user. It allows you to focus on swapping the element while maintaining the atmosphere of the background, composition, and lighting of everything else.
Image of replacing property materials in real estate (custom homes).
Image of replacing product materials for e-commerce (health drinks).
▼ How to Use (2 Steps)
Step 1: Launch the "Element Swap" feature and prepare the images according to the instructions.
Step 2: Upload both the ad banner image with the selected area and the replacement image together.
Processing is executed as soon as the two images are available, generating the resulting image without unnecessary confirmation steps. Fine-tuning the finish or swapping other parts can be done by re-executing the same procedure.
▼ Before
It was necessary to re-edit the entire banner or switch between multiple tools for adjustments, which took time to reproduce the background and shadows.
▼ After
By simply providing the banner with a selected area and the replacement material, you can obtain an image with only the target element swapped while maintaining the context of the layout and lighting.
■ About ENSOR
ENSOR is an AI creative generation platform for marketers, based on the concept of "an AI that mass-produces winning banners—a continuously learning marketing OS." It executes the process from creative strategy planning to collaboration and generation in one-fifth of the conventional time. As a marketing AI OS that integrates data scattered across advertising, CRM, SFA, e-commerce, etc., and has AI perform real-time analysis and propose measures, it reduces the man-hours required for data analysis and creative generation tasks.
【Main Features】
AI Editing: High-quality design generation. Realizes revisions in 3 minutes and submission in 10 minutes, including background replacement and horizontal expansion.
Rough Draft Creation: Generate optimal appeal points and copy through dialogue with a brand-aware AI.
Video Generation: Easily turn static banners created with ENSOR into videos. A variety of expressions are possible, including background movement, character motion, CTA button animations, and overall effects.
LP (Landing Page) Generation: Obtain a highly polished LP image and implementation code just by conversing with AI in a chat format. Marketers can quickly give shape to their LP composition ideas without specialized design or coding knowledge.
Data Integration: Integrate various marketing data from ads, CRM, DWH, etc., and utilize it from analysis to strategy improvement.
Brand Tone & Manner: Automatically extract colors, fonts, and tone & manner just by entering a URL. This functions as a common standard for all expressions.
Brand Check: Consolidate planning and reviews on one screen to streamline the approval process. AI automatically checks if the generated creatives and copy comply with advertising expression rules and the company's brand tone & manner. Recommended and NG expressions can be preset, making pre-release risk checks more efficient. Catchphrases generated with the rough draft creation feature are automatically included for checking.
Templates: Select an image close to what you want to generate from over 100 templates and use it as a base for image generation. Templates tailored to industry and use case can serve as a starting point for creative production.
▼ENSOR Service Site
https://www.ensor-ai.com/
▼Book an individual briefing for corporations here
https://calendar.app.google/E59WFyTSMFQN1CXLA
■About REHATCH Co., Ltd.
Company Name: REHATCH Co., Ltd.
Location: Portal Akihabara 8F, 2-10-9 Higashi-Kanda, Chiyoda-ku, Tokyo
Representative: Ryota Sakoda, CEO
Established: August 2019
Business...
■ Background of the Release
In display advertising, there are many situations where the appeal is changed by swapping only the product image, logo, or key visual while keeping the layout the same. However, when the entire image is recreated using generation or editing tools, the "unity of the banner," such as the background, composition, and lighting, tends to be lost, often leading to corrections and rework.
・I want to replace just the photo or logo to match the appeal or placement, but I don't want to change the background or lighting.
・I want to perform the replacement work quickly while maintaining design reproducibility.
・If there are too many operational steps, it's difficult to integrate into the production workflow.
With this new feature, ENSOR provides an environment where users can obtain an image with only the specified element replaced by simply uploading two images: a banner image with a selected area and the replacement material.
■ Details of the New Feature
This function precisely replaces a specific element within an ad banner (such as a product image, logo, or a person's photo) with another image in the area selected by the user. It allows you to focus on swapping the element while maintaining the atmosphere of the background, composition, and lighting of everything else.
Image of replacing property materials in real estate (custom homes).
Image of replacing product materials for e-commerce (health drinks).
▼ How to Use (2 Steps)
Step 1: Launch the "Element Swap" feature and prepare the images according to the instructions.
Step 2: Upload both the ad banner image with the selected area and the replacement image together.
Processing is executed as soon as the two images are available, generating the resulting image without unnecessary confirmation steps. Fine-tuning the finish or swapping other parts can be done by re-executing the same procedure.
▼ Before
It was necessary to re-edit the entire banner or switch between multiple tools for adjustments, which took time to reproduce the background and shadows.
▼ After
By simply providing the banner with a selected area and the replacement material, you can obtain an image with only the target element swapped while maintaining the context of the layout and lighting.
■ About ENSOR
ENSOR is an AI creative generation platform for marketers, based on the concept of "an AI that mass-produces winning banners—a continuously learning marketing OS." It executes the process from creative strategy planning to collaboration and generation in one-fifth of the conventional time. As a marketing AI OS that integrates data scattered across advertising, CRM, SFA, e-commerce, etc., and has AI perform real-time analysis and propose measures, it reduces the man-hours required for data analysis and creative generation tasks.
【Main Features】
AI Editing: High-quality design generation. Realizes revisions in 3 minutes and submission in 10 minutes, including background replacement and horizontal expansion.
Rough Draft Creation: Generate optimal appeal points and copy through dialogue with a brand-aware AI.
Video Generation: Easily turn static banners created with ENSOR into videos. A variety of expressions are possible, including background movement, character motion, CTA button animations, and overall effects.
LP (Landing Page) Generation: Obtain a highly polished LP image and implementation code just by conversing with AI in a chat format. Marketers can quickly give shape to their LP composition ideas without specialized design or coding knowledge.
Data Integration: Integrate various marketing data from ads, CRM, DWH, etc., and utilize it from analysis to strategy improvement.
Brand Tone & Manner: Automatically extract colors, fonts, and tone & manner just by entering a URL. This functions as a common standard for all expressions.
Brand Check: Consolidate planning and reviews on one screen to streamline the approval process. AI automatically checks if the generated creatives and copy comply with advertising expression rules and the company's brand tone & manner. Recommended and NG expressions can be preset, making pre-release risk checks more efficient. Catchphrases generated with the rough draft creation feature are automatically included for checking.
Templates: Select an image close to what you want to generate from over 100 templates and use it as a base for image generation. Templates tailored to industry and use case can serve as a starting point for creative production.
▼ENSOR Service Site
https://www.ensor-ai.com/
▼Book an individual briefing for corporations here
https://calendar.app.google/E59WFyTSMFQN1CXLA
■About REHATCH Co., Ltd.
Company Name: REHATCH Co., Ltd.
Location: Portal Akihabara 8F, 2-10-9 Higashi-Kanda, Chiyoda-ku, Tokyo
Representative: Ryota Sakoda, CEO
Established: August 2019
Business...