Only 0.9g Fat, Zero Butter/Oil, 100% Non-Oil "Frozen Chewy Protein Bread" is Born
REDAS Inc. has launched a "Frozen Chewy Protein Bread" under the Wellni BIRUMESHI brand. With only 0.9g of fat and over 10g of protein per piece, it uses no oils, dairy, or eggs, relying on 100% Hokkaido wheat.
📋 Article Processing Timeline
- 📰 Published: April 14, 2026 at 19:30
- 🔍 Collected: April 14, 2026 at 11:01
- 🤖 AI Analyzed: April 19, 2026 at 17:53 (126h 51m after Collected)
REDAS Inc. (Headquarters: Tokyo; CEO: Yusuke Daimaru; hereafter "REDAS"), from its high-protein, low-fat frozen bento brand "Wellni BIRUMESHI," will launch the ultimate "Frozen Chewy Protein Bread" for trainees starting Tuesday, April 14, 2026.
This product was developed as a frozen bread, maintaining the delicious taste of the "Chewy Protein Bread" that has been well-received at our operated cafes and bakeries. We are particular about our unique manufacturing method that uses absolutely no oils or fats, while containing over 10g of protein per piece and using 100% Hokkaido-grown wheat.
We wanted more people to easily incorporate this "high-protein, low-fat" deliciousness, previously only available in stores, into their daily meals. From this desire, the "frozen sales" embodying the philosophy of the "BIRUMESHI" brand, which supports ideal body shaping, has finally been realized.
By expanding nationwide as a frozen food, we are broadening the options for people to easily consume high-quality nutrition anywhere, even in their busy daily lives. In addition, we also handle wholesale sales to gyms and restaurants on a made-to-order basis, contributing to the realization of healthy eating habits for everyone in various situations.
Only 0.9g of fat. A new era of high-function bread achieved by a unique manufacturing method that does not use oils, dairy products, or eggs.
High protein with over 10g per piece
Formulated with plant-based soy protein that is absorbed slowly, it is designed so that you can consume more than 10g of protein with just one bread. Unlike supplementary foods like protein bars, we emphasize gaining satisfaction as a meal.
Low-fat design by not using oils and fats
By adopting a unique manufacturing method that does not use oils, dairy products, or eggs, we have achieved a low-fat design. Compared to general round bread, fat is cut by about 90%.
By manufacturing without using animal fats such as butter and margarine used in regular bread, as well as dairy products and eggs, we achieved a low figure of 0.9g of fat while securing the amount of protein without relying on oils and fats.
It is easy to incorporate as a daily meal even for those who value nutritional balance, finishing it as a bread that combines functionality and deliciousness, balancing high protein and low fat with a satisfying eating experience.
*Based on the Standard Tables of Food Composition in Japan (8th Revised Edition) Supplement 2023
*Carbohydrates refer to available carbohydrates
Uses 100% Hokkaido wheat
We chose Hokkaido wheat as the raw material to achieve both the functionality of high protein and low fat, and the rich texture inherent to bread. Facing the challenge of "good numbers but unsatisfactory taste," we have been thorough starting from the selection of ingredients.
The unique aroma of domestic wheat pairs exceptionally well with soy-derived soy protein, characterizing how they enhance each other's good qualities.
From before and after training to daily meals, making every daily scene "high protein"
This product can be widely used as an "ideal supplement" before and after training, or as a "high-protein breakfast" on busy mornings. By simply heating it in the microwave, you can immediately enjoy the freshly baked deliciousness and necessary nutrition. It is designed so that you can easily adopt a high-protein diet in all lifestyle scenes.
For supplementary meals before and after training
While commuting to the gym or during the golden time right after training. It is optimal as a high-quality carb and protein source that is easy to carry.
For power charging on busy mornings
Even on mornings with no time, just warm it in the microwave for a few tens of seconds. Combined with coffee, a breakfast with a high-quality PFC balance is completed without hassle.
"One more item" for your usual lunch box
Ideal as an additional item when "bulking up and a bento is not enough" or "wanting to take more protein with real food."
Product Overview
Product name: "Frozen Chewy Protein Bread" (Plain)
Contents: Set of 8
Price: 245 yen per piece (265 yen including tax)
Ingredients: Wheat flour (domestic production), soy protein, sanon sugar, yeast, salt, fresh yeast / emulsifier (contains wheat and soy in part)
Sales location: Wellne-store https://wellni.net/shop/pages/birumeshi
*Allergy warning
The manufacturing plant of this product produces products containing dairy ingredients and eggs. If you have allergies, please be careful.
About the "BIRUMESHI" brand
"BIRUMESHI"
This product was developed as a frozen bread, maintaining the delicious taste of the "Chewy Protein Bread" that has been well-received at our operated cafes and bakeries. We are particular about our unique manufacturing method that uses absolutely no oils or fats, while containing over 10g of protein per piece and using 100% Hokkaido-grown wheat.
We wanted more people to easily incorporate this "high-protein, low-fat" deliciousness, previously only available in stores, into their daily meals. From this desire, the "frozen sales" embodying the philosophy of the "BIRUMESHI" brand, which supports ideal body shaping, has finally been realized.
By expanding nationwide as a frozen food, we are broadening the options for people to easily consume high-quality nutrition anywhere, even in their busy daily lives. In addition, we also handle wholesale sales to gyms and restaurants on a made-to-order basis, contributing to the realization of healthy eating habits for everyone in various situations.
Only 0.9g of fat. A new era of high-function bread achieved by a unique manufacturing method that does not use oils, dairy products, or eggs.
High protein with over 10g per piece
Formulated with plant-based soy protein that is absorbed slowly, it is designed so that you can consume more than 10g of protein with just one bread. Unlike supplementary foods like protein bars, we emphasize gaining satisfaction as a meal.
Low-fat design by not using oils and fats
By adopting a unique manufacturing method that does not use oils, dairy products, or eggs, we have achieved a low-fat design. Compared to general round bread, fat is cut by about 90%.
By manufacturing without using animal fats such as butter and margarine used in regular bread, as well as dairy products and eggs, we achieved a low figure of 0.9g of fat while securing the amount of protein without relying on oils and fats.
It is easy to incorporate as a daily meal even for those who value nutritional balance, finishing it as a bread that combines functionality and deliciousness, balancing high protein and low fat with a satisfying eating experience.
*Based on the Standard Tables of Food Composition in Japan (8th Revised Edition) Supplement 2023
*Carbohydrates refer to available carbohydrates
Uses 100% Hokkaido wheat
We chose Hokkaido wheat as the raw material to achieve both the functionality of high protein and low fat, and the rich texture inherent to bread. Facing the challenge of "good numbers but unsatisfactory taste," we have been thorough starting from the selection of ingredients.
The unique aroma of domestic wheat pairs exceptionally well with soy-derived soy protein, characterizing how they enhance each other's good qualities.
From before and after training to daily meals, making every daily scene "high protein"
This product can be widely used as an "ideal supplement" before and after training, or as a "high-protein breakfast" on busy mornings. By simply heating it in the microwave, you can immediately enjoy the freshly baked deliciousness and necessary nutrition. It is designed so that you can easily adopt a high-protein diet in all lifestyle scenes.
For supplementary meals before and after training
While commuting to the gym or during the golden time right after training. It is optimal as a high-quality carb and protein source that is easy to carry.
For power charging on busy mornings
Even on mornings with no time, just warm it in the microwave for a few tens of seconds. Combined with coffee, a breakfast with a high-quality PFC balance is completed without hassle.
"One more item" for your usual lunch box
Ideal as an additional item when "bulking up and a bento is not enough" or "wanting to take more protein with real food."
Product Overview
Product name: "Frozen Chewy Protein Bread" (Plain)
Contents: Set of 8
Price: 245 yen per piece (265 yen including tax)
Ingredients: Wheat flour (domestic production), soy protein, sanon sugar, yeast, salt, fresh yeast / emulsifier (contains wheat and soy in part)
Sales location: Wellne-store https://wellni.net/shop/pages/birumeshi
*Allergy warning
The manufacturing plant of this product produces products containing dairy ingredients and eggs. If you have allergies, please be careful.
About the "BIRUMESHI" brand
"BIRUMESHI"