Receive Applications in Just 1 Week Without an HR Rep — Official Release of 'Airio', AI Recruitment Agency for Local SMEs. Reduced Hiring Costs by 60% on Average Across 15+ Implementations.

"9 applications per month in just 2 weeks after posting," "Hired 4 artisans in 3 months," "Reduced hiring costs by 65%" — Reaf Inc. (Hakata-ku, Fukuoka; CEO: Tatsuya Momozaki) announced the official release of "Airio," an AI recruiting agency service, having achieved implementation in over 15 companies, primarily in the Kyushu area.

Even without a dedicated HR representative, simply providing job information allows for complete operation, improvement, and reporting. With a fixed monthly model starting from 50,000 yen, it solves the recruitment difficulties of local small and medium-sized enterprises (SMEs).

■ Background: Three Structural Issues Faced by Local SMEs **1. Soaring Recruitment Costs** Recruitment advertising costs have increased approximately 3.2 times in 5 years. The market rate for recruitment agencies is 800,000 to 1.2 million yen per hire, and it is not uncommon for costs to exceed 3.6 million yen when hiring 3 people annually.

**2. Severe Shortage of HR Representatives** 42% of local SMEs lack a dedicated HR representative, or the role is concurrently held by the president or administrative staff (according to our survey). Updating, replying, and improving get postponed, and a situation with zero applicants becomes the norm before they know it.

**3. Lack of Internal Know-How Accumulation** Every time the person in charge changes, it's a restart from zero. Knowledge to make recruitment functional, such as Indeed algorithm countermeasures, A/B testing, and media selection, does not remain within the company.

■ What Airio Solves Airio entirely provides a "mechanism where recruitment continues to operate even without an HR representative."

- **No HR Representative Required** — Just provide job information. Updating, improving, and managing applicants are all handled on your behalf. - **Automated Operation** — AI runs 24/7, automatically executing regular job updates, A/B testing, and data analysis. - **Maximize Applications** — Optimally operates across Indeed, Standby, Kyujin Box, and Hello Work.

■ Three Differentiating Factors **1. Specialized for Local SMEs** Unlike consulting for major companies, it is well-versed in the industries, business customs, and recruitment circumstances of the Kyushu area. Enhances application rates with media selection and job descriptions tailored to regional characteristics.

**2. Continuous Improvement by AI x Human** In addition to automated operation by AI, it conducts weekly and monthly report sharing and improvement proposals. It's not just "post and forget"; it continues to improve until results are achieved.

**3. Cross-Management of Multiple Media** Centrally manages Indeed, Standby, Kyujin Box, and Hello Work. Proposes the optimal media combination according to the industry and area to maximize exposure.

■ Case Studies **Case 1 | Nursing Care / Day Service (Fukuoka Prefecture, 15 Employees)** - Before: Zero applications for half a year. The president doubled as HR but left it unattended without updates. - After: 9 applications per month in 2 weeks after posting, 2 hired. - Factor: Maintained top search rankings through job title optimization and regular updates in line with the Indeed algorithm.

**Case 2 | Construction / Electrical Work (Kumamoto Prefecture, 28 Employees)** - Before: Only 1 medium, Hello Work. Chronic labor shortage, only able to hire 1-2 people a year. - After: Hired 4 artisans in 3 months through multiple media x A/B testing. Recruitment cost reduced to about 1/3 of the previous amount. - Factor: Cross-media operation and rewriting to job descriptions that "artisans react to."

**Case 3 | Restaurant / Izakaya Chain (Kagoshima Prefecture, 2 locations)** - Before: Used a recruitment agency. 800,000 to 1 million yen incurred per hire, resulting in enormous annual costs. - After: Hired 6 part-timers and 1 full-time employee in 6 months. Recruitment...