Receive Applications in Just 1 Week Without an HR Rep — Official Release of 'Airio', AI Recruitment Agency for Local SMEs. Reduced Hiring Costs by 60% on Average Across 15+ Implementations.
Reaf Inc. launched 'Airio,' an AI-driven recruitment BPO for local SMEs. Starting at 50,000 yen/month, it fully automates job postings across Indeed and others, cutting hiring costs by 60% without needing HR staff.
📋 Article Processing Timeline
- 📰 Published: April 7, 2026 at 16:25
- 🔍 Collected: April 7, 2026 at 08:00
- 🤖 AI Analyzed: April 21, 2026 at 00:05 (328h 5m after Collected)
"9 applications per month in just 2 weeks after posting," "Hired 4 artisans in 3 months," "Reduced hiring costs by 65%" — Reaf Inc. (Hakata-ku, Fukuoka; CEO: Tatsuya Momozaki) announced the official release of "Airio," an AI recruiting agency service, having achieved implementation in over 15 companies, primarily in the Kyushu area.
Even without a dedicated HR representative, simply providing job information allows for complete operation, improvement, and reporting. With a fixed monthly model starting from 50,000 yen, it solves the recruitment difficulties of local small and medium-sized enterprises (SMEs).
## ■ Background: Three Structural Issues Faced by Local SMEs
**1. Soaring Recruitment Costs**
Recruitment advertising costs have increased approximately 3.2 times in 5 years. The market rate for recruitment agencies is 800,000 to 1.2 million yen per hire, and it is not uncommon for costs to exceed 3.6 million yen when hiring 3 people annually.
**2. Severe Shortage of HR Representatives**
42% of local SMEs lack a dedicated HR representative, or the role is concurrently held by the president or administrative staff (according to our survey). Updating, replying, and improving get postponed, and a situation with zero applicants becomes the norm before they know it.
**3. Lack of Internal Know-How Accumulation**
Every time the person in charge changes, it's a restart from zero. Knowledge to make recruitment functional, such as Indeed algorithm countermeasures, A/B testing, and media selection, does not remain within the company.
## ■ What Airio Solves
Airio entirely provides a "mechanism where recruitment continues to operate even without an HR representative."
- **No HR Representative Required** — Just provide job information. Updating, improving, and managing applicants are all handled on your behalf.
- **Automated Operation** — AI runs 24/7, automatically executing regular job updates, A/B testing, and data analysis.
- **Maximize Applications** — Optimally operates across Indeed, Standby, Kyujin Box, and Hello Work.
## ■ Three Differentiating Factors
**1. Specialized for Local SMEs**
Unlike consulting for major companies, it is well-versed in the industries, business customs, and recruitment circumstances of the Kyushu area. Enhances application rates with media selection and job descriptions tailored to regional characteristics.
**2. Continuous Improvement by AI x Human**
In addition to automated operation by AI, it conducts weekly and monthly report sharing and improvement proposals. It's not just "post and forget"; it continues to improve until results are achieved.
**3. Cross-Management of Multiple Media**
Centrally manages Indeed, Standby, Kyujin Box, and Hello Work. Proposes the optimal media combination according to the industry and area to maximize exposure.
## ■ Case Studies
**Case 1 | Nursing Care / Day Service (Fukuoka Prefecture, 15 Employees)**
- Before: Zero applications for half a year. The president doubled as HR but left it unattended without updates.
- After: 9 applications per month in 2 weeks after posting, 2 hired.
- Factor: Maintained top search rankings through job title optimization and regular updates in line with the Indeed algorithm.
**Case 2 | Construction / Electrical Work (Kumamoto Prefecture, 28 Employees)**
- Before: Only 1 medium, Hello Work. Chronic labor shortage, only able to hire 1-2 people a year.
- After: Hired 4 artisans in 3 months through multiple media x A/B testing. Recruitment cost reduced to about 1/3 of the previous amount.
- Factor: Cross-media operation and rewriting to job descriptions that "artisans react to."
**Case 3 | Restaurant / Izakaya Chain (Kagoshima Prefecture, 2 locations)**
- Before: Used a recruitment agency. 800,000 to 1 million yen incurred per hire, resulting in enormous annual costs.
- After: Hired 6 part-timers and 1 full-time employee in 6 months. Recruitment...
Even without a dedicated HR representative, simply providing job information allows for complete operation, improvement, and reporting. With a fixed monthly model starting from 50,000 yen, it solves the recruitment difficulties of local small and medium-sized enterprises (SMEs).
## ■ Background: Three Structural Issues Faced by Local SMEs
**1. Soaring Recruitment Costs**
Recruitment advertising costs have increased approximately 3.2 times in 5 years. The market rate for recruitment agencies is 800,000 to 1.2 million yen per hire, and it is not uncommon for costs to exceed 3.6 million yen when hiring 3 people annually.
**2. Severe Shortage of HR Representatives**
42% of local SMEs lack a dedicated HR representative, or the role is concurrently held by the president or administrative staff (according to our survey). Updating, replying, and improving get postponed, and a situation with zero applicants becomes the norm before they know it.
**3. Lack of Internal Know-How Accumulation**
Every time the person in charge changes, it's a restart from zero. Knowledge to make recruitment functional, such as Indeed algorithm countermeasures, A/B testing, and media selection, does not remain within the company.
## ■ What Airio Solves
Airio entirely provides a "mechanism where recruitment continues to operate even without an HR representative."
- **No HR Representative Required** — Just provide job information. Updating, improving, and managing applicants are all handled on your behalf.
- **Automated Operation** — AI runs 24/7, automatically executing regular job updates, A/B testing, and data analysis.
- **Maximize Applications** — Optimally operates across Indeed, Standby, Kyujin Box, and Hello Work.
## ■ Three Differentiating Factors
**1. Specialized for Local SMEs**
Unlike consulting for major companies, it is well-versed in the industries, business customs, and recruitment circumstances of the Kyushu area. Enhances application rates with media selection and job descriptions tailored to regional characteristics.
**2. Continuous Improvement by AI x Human**
In addition to automated operation by AI, it conducts weekly and monthly report sharing and improvement proposals. It's not just "post and forget"; it continues to improve until results are achieved.
**3. Cross-Management of Multiple Media**
Centrally manages Indeed, Standby, Kyujin Box, and Hello Work. Proposes the optimal media combination according to the industry and area to maximize exposure.
## ■ Case Studies
**Case 1 | Nursing Care / Day Service (Fukuoka Prefecture, 15 Employees)**
- Before: Zero applications for half a year. The president doubled as HR but left it unattended without updates.
- After: 9 applications per month in 2 weeks after posting, 2 hired.
- Factor: Maintained top search rankings through job title optimization and regular updates in line with the Indeed algorithm.
**Case 2 | Construction / Electrical Work (Kumamoto Prefecture, 28 Employees)**
- Before: Only 1 medium, Hello Work. Chronic labor shortage, only able to hire 1-2 people a year.
- After: Hired 4 artisans in 3 months through multiple media x A/B testing. Recruitment cost reduced to about 1/3 of the previous amount.
- Factor: Cross-media operation and rewriting to job descriptions that "artisans react to."
**Case 3 | Restaurant / Izakaya Chain (Kagoshima Prefecture, 2 locations)**
- Before: Used a recruitment agency. 800,000 to 1 million yen incurred per hire, resulting in enormous annual costs.
- After: Hired 6 part-timers and 1 full-time employee in 6 months. Recruitment...