[EC/Store Week Analysis] AI Cameras Unveil the Forefront of 'Store DX'. What Are the Problem-Solving Needs Beyond Security Revealed by Data?
Ranet Co., Ltd. (Bic Camera Group) exhibited at the '15th EC/Store Week Spring' and released an analysis report of booth visitors using its AI camera 'Kizukumo'. The data highlights a strong demand for multi-store management and customer harassment countermeasures.
📋 Article Processing Timeline
- 📰 Published: April 15, 2026 at 19:10
- 🔍 Collected: April 15, 2026 at 10:31
- 🤖 AI Analyzed: April 19, 2026 at 13:31 (98h 59m after Collected)
Ranet Co., Ltd. of the Bic Camera Group (Headquarters: Toshima-ku, Tokyo; hereinafter "Ranet") exhibited at the "15th EC/Store Week Spring" held at Tokyo Big Sight from April 8 (Wed) to April 10 (Fri), 2026.
During the exhibition, we visualized the movements of booth visitors using our proprietary AI camera "Kizukumo". Today, we are publishing the results of this analysis as an "Analysis Report."
Kizukumo's Frontline DX: Balancing "Multi-Store Management" and "Staff Protection"
At this exhibition, our main themes were "Centralized management of multiple stores and locations" and "Countermeasures against customer harassment (cas-hara)" using network cameras equipped with AI analysis features.
Inside the booth, we conducted an operational demonstration using a miniature door linked to a smart lock and a camera.
Visitors experienced the convenience of "remote locking/unlocking" through intuitive simulations, eliminating the travel costs for store managers who otherwise have to "go to the site just to open the lock."
Additionally, many attendees stopped by, drawn to keywords such as "customer harassment countermeasures" and "resolving labor shortages." Numerous concrete business discussions took place regarding the use of cameras not merely for security, but as an infrastructure to protect the psychological safety of frontline staff.
Proposing Video DX via Network Cameras to a Wide Range of Industries
We presented the possibilities of video utilization beyond security to visitors from various industries, including retail stores, restaurants, and warehouse/logistics hubs.
Preparation for Mandatory Customer Harassment Countermeasures
Building a "system of peace of mind" to protect employees from unreasonable complaints and enabling early detection of trouble through audio and video recording.
Reducing "Travel Time" in Multi-Store Management
Managing bases nationwide from a single app. Proposing remote management that turns travel time into "profit-generating time."
Overwhelming Implementation Speed
In addition to the low cost starting at 770 yen/month per unit (*), it offers the reliability unique to the Bic Camera Group, allowing for DIY installation without construction.
Calculating 3 Days of Data Using Marketing Features
We installed Kizukumo cameras inside the booth and measured real data over 3 days using Kizukumo's marketing features.
■ Number of Visitors over 3 Days
- Passersby in front of the booth: 7,606 people
- Passersby on the side (left) of the booth: 161 people
- Passersby on the side (right) of the booth: 2,751 people
-> Total passersby front and sides: 10,518 people
- Number of guided tours inside the booth: approx. 936 people (about 8.9% of passersby)
* Based on Lead Manager
■ Industry Classification
* Extracted via Lead Manager
The largest group was "Manufacturing/Makers (16%)," followed by "Services (11%)" and "Retail/Dining/Store-based services (9%)." Regardless of the industry, there is a strong demand for problem-solving through "Video DX," from frontline safety management to store operations improvement and remote management at logistics hubs.
■ Job Title Classification
* Extracted via Lead Manager
Of the visitors, executive and board-level management accounted for 11%, and when combined with department managers and section chiefs, they made up about 30%. This suggests that the introduction of AI cameras is being viewed not merely as a localized equipment purchase, but as a "management strategy" accompanied by company-wide work style reforms and improved profitability.
■ Passersby by Time of Day
As a result of the analysis, the time slot from 14:00 to 15:00 consistently showed high traffic volume over the 3 days. Based on this data, by optimizing staff allocation during peak hours, we were able to provide rapid and intensive customer service addressing visitors' challenges.
Voices from the Field: "Three Challenges" Highlighted Through the Exhibition
Dialogues with visitors at our booth during the event revealed the "limits" of current store and facility operations and new expectations for AI cameras.
Challenge of Safety Management due to "Labor Shortages"
Particularly frequent feedback from the Manufacturing/Makers (16%) sector concerned "Ensuring safety during solo shifts." To address the issue of "how quickly to notice an anomaly if a worker collapses while working alone," there were extremely strong expectations for remote real-time video verification and future expansion of AI detection features (e.g., fall detection needs).
"Concrete Preparation" for Mandatory Customer Harassment Countermeasures
Looking ahead to the legal revisions in October, many attendees were specifically searching for systems with the condition that "both audio and video can be recorded together." Merely recording...
During the exhibition, we visualized the movements of booth visitors using our proprietary AI camera "Kizukumo". Today, we are publishing the results of this analysis as an "Analysis Report."
Kizukumo's Frontline DX: Balancing "Multi-Store Management" and "Staff Protection"
At this exhibition, our main themes were "Centralized management of multiple stores and locations" and "Countermeasures against customer harassment (cas-hara)" using network cameras equipped with AI analysis features.
Inside the booth, we conducted an operational demonstration using a miniature door linked to a smart lock and a camera.
Visitors experienced the convenience of "remote locking/unlocking" through intuitive simulations, eliminating the travel costs for store managers who otherwise have to "go to the site just to open the lock."
Additionally, many attendees stopped by, drawn to keywords such as "customer harassment countermeasures" and "resolving labor shortages." Numerous concrete business discussions took place regarding the use of cameras not merely for security, but as an infrastructure to protect the psychological safety of frontline staff.
Proposing Video DX via Network Cameras to a Wide Range of Industries
We presented the possibilities of video utilization beyond security to visitors from various industries, including retail stores, restaurants, and warehouse/logistics hubs.
Preparation for Mandatory Customer Harassment Countermeasures
Building a "system of peace of mind" to protect employees from unreasonable complaints and enabling early detection of trouble through audio and video recording.
Reducing "Travel Time" in Multi-Store Management
Managing bases nationwide from a single app. Proposing remote management that turns travel time into "profit-generating time."
Overwhelming Implementation Speed
In addition to the low cost starting at 770 yen/month per unit (*), it offers the reliability unique to the Bic Camera Group, allowing for DIY installation without construction.
Calculating 3 Days of Data Using Marketing Features
We installed Kizukumo cameras inside the booth and measured real data over 3 days using Kizukumo's marketing features.
■ Number of Visitors over 3 Days
- Passersby in front of the booth: 7,606 people
- Passersby on the side (left) of the booth: 161 people
- Passersby on the side (right) of the booth: 2,751 people
-> Total passersby front and sides: 10,518 people
- Number of guided tours inside the booth: approx. 936 people (about 8.9% of passersby)
* Based on Lead Manager
■ Industry Classification
* Extracted via Lead Manager
The largest group was "Manufacturing/Makers (16%)," followed by "Services (11%)" and "Retail/Dining/Store-based services (9%)." Regardless of the industry, there is a strong demand for problem-solving through "Video DX," from frontline safety management to store operations improvement and remote management at logistics hubs.
■ Job Title Classification
* Extracted via Lead Manager
Of the visitors, executive and board-level management accounted for 11%, and when combined with department managers and section chiefs, they made up about 30%. This suggests that the introduction of AI cameras is being viewed not merely as a localized equipment purchase, but as a "management strategy" accompanied by company-wide work style reforms and improved profitability.
■ Passersby by Time of Day
As a result of the analysis, the time slot from 14:00 to 15:00 consistently showed high traffic volume over the 3 days. Based on this data, by optimizing staff allocation during peak hours, we were able to provide rapid and intensive customer service addressing visitors' challenges.
Voices from the Field: "Three Challenges" Highlighted Through the Exhibition
Dialogues with visitors at our booth during the event revealed the "limits" of current store and facility operations and new expectations for AI cameras.
Challenge of Safety Management due to "Labor Shortages"
Particularly frequent feedback from the Manufacturing/Makers (16%) sector concerned "Ensuring safety during solo shifts." To address the issue of "how quickly to notice an anomaly if a worker collapses while working alone," there were extremely strong expectations for remote real-time video verification and future expansion of AI detection features (e.g., fall detection needs).
"Concrete Preparation" for Mandatory Customer Harassment Countermeasures
Looking ahead to the legal revisions in October, many attendees were specifically searching for systems with the condition that "both audio and video can be recorded together." Merely recording...