Ralph Lauren, a global lifestyle brand, hosted the 'Sporting Life Retreat' event on Thursday, May 21, in the Karuizawa area of Nagano Prefecture. 'Sporting Life' pays homage to the theme of the Spring 2026 campaign, 'the timeless intersection where sports and style meet,' a concept that has long characterized Ralph Lauren's brand image. This immersive event featured a party at 'THE HIRAMATSU Karuizawa Miyota' and celebrated sports, including golf, tennis, and horseback riding, as part of a lifestyle, serving as a reminder that sports are more than just competition. Venues such as Karuizawa 72 Golf and Karuizawa Prince Hotel West Tennis Courts were decorated to evoke an early summer hospitality lounge, allowing celebrity guests to enjoy the sophisticated worldview embodied by Ralph Lauren. Additionally, the venue on the 5th floor of 'THE HIRAMATSU Karuizawa Miyota' will feature special interior decorations that allow visitors to experience Ralph Lauren's worldview for a limited time until Thursday, May 28.

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: Sporting Life Retreat