[INNISFREE] New 'Green Tea Ceramide Cleansing Balm' Launched! Protecting with Ceramide and Cleansing Thoroughly – Available Nationwide from May 1st

Amorepacific Japan Co., Ltd. (Headquarters: Shibuya-ku, Tokyo) is launching the 'Green Tea Ceramide Cleansing Balm' under its natural active skincare brand [INNISFREE]. Formulated with unique high-purity Green Tea Ceramide*¹, it will be available at the official online store and official malls from May 1, 2026.

Development Background Cleansing items often present a trade-off: emphasizing cleansing power leads to skin tightness and dryness, while seeking a gentle feel can result in dissatisfaction with cleansing efficacy or residue. Recently, however, cleansing has increasingly been viewed not just as makeup removal, but as a 'step to prepare the foundation for beautiful skin.' INNISFREE focused on this growing need and developed a cleansing balm that achieves a comfortable finish, thoroughly removing heavy makeup and sebum while caring for the skin with beneficial ingredients derived from green tea, including Green Tea Ceramide*¹.

Green Tea Ceramide Cleansing Balm This balm balances cleansing power with comfort. Focusing on green tea-derived ingredients unique to INNISFREE, the design aims to make daily cleansing time pleasant and skin-friendly. The balm melts smoothly to clear even heavy makeup. It is a cleansing balm that effortlessly dissolves and cares for the moisture barrier.

Point 01: Changes from balm to oil to milk to thoroughly off heavy makeup The balm melts and adheres smoothly to the skin, lifting away heavy makeup and impurities. When emulsified, it transforms into a light milk that rinses off cleanly without leaving residue. No double cleansing is required, leading to clear skin.

Point 02: Triple moisture care with proprietary Green Tea Ceramide*¹, Green Tea Seed*², and Green Tea Water*³ Formulated with high-purity Green Tea Ceramide*¹ (a proprietary ingredient with twice*⁴ the moisturizing power of standard ceramide), Green Tea Seed*², and Green Tea Water*³ to approach the moisture barrier. It removes makeup while gently enveloping the skin with beneficial ingredients.

Point 03: Gentle, sweet scent like a green tea latte Envelops you in a pleasant scent during every cleansing.

Point 04: Easy-to-use tube type Tested by ophthalmologists*⁵, tested on sensitive skin panels*⁵, and non-comedogenic tested*⁶.

Product Details Product Name: Green Tea Ceramide Cleansing Balm (Sales Name: GTC Cleansing Balm) Capacity / Price: 100g / 2,420 yen (tax included) Release Date: May 1, 2026 (Friday) Official Online Store / Official Online Mall

INNISFREE's Unique Green Tea Research: High-Purity Green Tea Ceramide*¹ What is Ceramide? An essential component for the 'barrier function' present in everyone's skin. It fills the gaps between keratinocytes and plays a role in retaining moisture. Ceramide is indispensable for creating hydrated, healthy skin.

INNISFREE's Proprietary Ingredient 'High-Purity Green Tea Ceramide*¹' Born from the blessings of tea leaves grown in the soil of Jeju Island. Extracted at high purity and density from green tea seed oil using self-conversion technology that precisely manages temperature and time without relying on chemical solvents. - Human-type ceramide with a structure extremely close to what naturally exists in human skin. - High moisturizing power approximately 2.3 times*⁴ that of general ceramide. It combines affinity with the skin and high moisturizing power. Green Tea Ceramide*¹ intensively prepares the moisture barrier of easily irritated skin, leading to a healthy state. Thousands of green tea seeds are needed to obtain 1kg of ceramide. This rarity is proof of its definite efficacy on the skin.

About the Green Tea Line INNISFREE's iconic 'Green Tea Line' is a popular skincare line rich in Camellia Sinensis Leaf Extract (moisturizing ingredient) extracted from unique 'Beauty Green Tea' containing 16 types of amino acids. As INNISFREE's most comprehensive product lineup, it meets diverse needs across cleansing, daily skincare, and special care for various lifestyles and scenes.