A Special Week to Experience Korean Luxury Beauty Brand Sulwhasoo

Amorepacific Japan Co., Ltd. (Location: Shibuya-ku, Tokyo; Representative: Jeong-gyun Na) has announced the details of its pop-up store, 'Sulwhasoo Lounge,' which will be held by its luxury Korean beauty brand 'Sulwhasoo' from May 6 (Wed) to May 12 (Tue). Guests can enjoy premium anti-aging care in a beautiful space that merges a dedication to ginseng research with unique aesthetics. ▽ Signature Products and Exclusive Sets on Sale At the 'Sulwhasoo Lounge,' designed to showcase the charm of 60 years of ginseng science, visitors can explore a wide range of Sulwhasoo products. This includes the two signature items—First Care Activating Serum and Concentrated Ginseng Rejuvenating Cream—as well as the Essential Set for skin balance, the Sunbaek line for UV protection, and the Gentle Cleansing line for waste removal. Trial Set Capturing the Essence of Sulwhasoo First Care Activating Serum VI Set Price: 5,720 yen (tax included) Contents: - First Care Activating Serum VI (30mL) - First Care Activating Serum VI (4mL) - Essential Firming Cream (5mL) - Gentle Cleansing Foam (50mL) A special 'Yunjo Essence Trial Set' will be sold for first-time customers, featuring the signature serum combined with firming cream and cleansing foam to easily experience the brand's premium anti-aging routine. ▽ Exclusive Pop-up Benefits Visitors can journey through five immersive spaces: the 'Welcome Lounge' with warm hospitality, the 'Heritage Zone' exploring the brand's origins, the 'Product Zone' featuring hero products, the 'Yunjo-ji-hyang Zone' inspired by Korean gardens, and the 'Reward Zone' with special perks. Guests can experience holistic beauty that enhances the skin's natural power. ① Sulwhasoo Slot Machine Challenge Visitors who complete all stamp missions in the venue can participate in a welcoming slot machine challenge. All participants will receive trial samples (3 sachets each) of 'First Care Activating Serum' and 'Concentrated Ginseng Cream.' Prizes include the 'Concentrated Ginseng 4-item Sample Kit,' 'Yunjo 3-item Sample Kit,' and original Sulwhasoo pouches. *Images are for illustration purposes only. *Prizes available while supplies last. *Contents subject to change without notice. ② Exclusive Purchase Gifts - For buyers of Concentrated Ginseng Cream (30mL): Choose two mini-size samples from three best-sellers: First Care Activating Serum VI (8mL), Concentrated Ginseng Serum (5mL), or Concentrated Ginseng Cream (5mL). - For buyers of Concentrated Ginseng Cream (50mL): Receive a '4-item Sample Kit' including Gentle Cleansing Foam (15g), Concentrated Ginseng Serum (5mL), Concentrated Ginseng Cream Rich (5mL), and Concentrated Ginseng Eye Cream (4mL). *Gifts available while supplies last. *Please present your receipt to the staff. *Waiting times may occur during crowded periods.