"Journey to Holistic Beauty" - A Timeless Journey to Ageless Beauty
Sulwhasoo, a Korean luxury beauty brand, is opening a limited-time "Sulwhasoo Lounge" pop-up at @cosme TOKYO from May 6th. The event allows visitors to experience the brand's philosophy and 60 years of ginseng science.
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- 📰 Published: April 8, 2026 at 20:00
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Sulwhasoo (雪花秀/ソルファス), a Korean luxury beauty brand loved across time. The "Sulwhasoo Lounge," where visitors can experience its world view and ginseng science, will open for a limited one-week period starting May 6 (Wednesday) at @cosme TOKYO.
Amorepacific Japan Co., Ltd. (Location: Shibuya-ku, Tokyo; Representative: Jeonggyun Na), which operates the Korean luxury beauty brand "Sulwhasoo (雪花秀/ソルファス)," will hold the "Sulwhasoo Lounge" on the 1st floor of the @cosme TOKYO pop-up store for one week, from May 6 (Wednesday) to May 12 (Tuesday).
Sulwhasoo (ソルファス) has built a unique position as an indispensable presence in Korean beauty for many years. This pop-up event introduces the brand's appeal to Japanese customers through a space where they can experience the brand's worldview and the essence of its ginseng science.
▽Sulwhasoo Lounge: A space to experience the charm of 60 years of ginseng science
The "Sulwhasoo Lounge" is a special space that embodies Sulwhasoo (ソルファス)'s philosophy, where its dedication to ginseng research and unique aesthetic sense are fused.
In the hospitable lounge that warmly welcomes visitors, you can experience the world of holistic beauty, which values traditions passed down through time, from multiple perspectives. Enjoy a special moment touching the essence of Korean luxury beauty.
From 60 years of ginseng research history to anti-aging care*¹ solutions that bring out the skin's natural power.
Sulwhasoo (ソルファス) offers various contents to discover the "fundamental beauty" it advocates. (Details to be announced later)
▽Sulwhasoo's two major signature lineups, proudly transcending time:
Keywords: Sulwhasoo, Sulwhasoo, Sulwhasoo, @cosme, Skincare, Beauty, Event, Korea, Korean Cosmetics, Ginseng
Amorepacific Japan Co., Ltd. (Location: Shibuya-ku, Tokyo; Representative: Jeonggyun Na), which operates the Korean luxury beauty brand "Sulwhasoo (雪花秀/ソルファス)," will hold the "Sulwhasoo Lounge" on the 1st floor of the @cosme TOKYO pop-up store for one week, from May 6 (Wednesday) to May 12 (Tuesday).
Sulwhasoo (ソルファス) has built a unique position as an indispensable presence in Korean beauty for many years. This pop-up event introduces the brand's appeal to Japanese customers through a space where they can experience the brand's worldview and the essence of its ginseng science.
▽Sulwhasoo Lounge: A space to experience the charm of 60 years of ginseng science
The "Sulwhasoo Lounge" is a special space that embodies Sulwhasoo (ソルファス)'s philosophy, where its dedication to ginseng research and unique aesthetic sense are fused.
In the hospitable lounge that warmly welcomes visitors, you can experience the world of holistic beauty, which values traditions passed down through time, from multiple perspectives. Enjoy a special moment touching the essence of Korean luxury beauty.
From 60 years of ginseng research history to anti-aging care*¹ solutions that bring out the skin's natural power.
Sulwhasoo (ソルファス) offers various contents to discover the "fundamental beauty" it advocates. (Details to be announced later)
▽Sulwhasoo's two major signature lineups, proudly transcending time:
Keywords: Sulwhasoo, Sulwhasoo, Sulwhasoo, @cosme, Skincare, Beauty, Event, Korea, Korean Cosmetics, Ginseng