[Eikei University] Unprecedented Student-Led University Branding: 60 Student Brand Ambassadors Launch
Eikei University held a kick-off meeting for its student brand ambassadors on May 12, 2026. With 32 new recruits, the program now operates with a total of 60 members.
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- 📰 Published: May 21, 2026 at 00:45
- 🔍 Collected: May 20, 2026 at 16:32
- 🤖 AI Analyzed: May 20, 2026 at 16:32 (0 min after Collected)
Eikei University (President: Mutsuhiro Arinobu, Naka-ku, Hiroshima City) held a kick-off meeting for its student brand ambassadors on Tuesday, May 12, 2026. This year, 32 new members joined, bringing the total number of student brand ambassadors to 60.
Overview of the Day
What are Student Brand Ambassadors?
Purpose:
The student brand ambassadors engage in the branding of Eikei University and perform activities representing the university to enhance its brand value. The program also aims to increase the university's recognition and communicate its appeal widely to both internal and external audiences.
Main Activities:
- Planning and design of official university merchandise
- Planning and operation of PR activities such as websites, social media, and events
At the meeting, veteran ambassadors shared insights into their current activities and discussed the university's brand and the roles expected of the ambassadors for the future.
In the second half, members were divided into teams for a workshop to plan a welcome party for new members. Teams exchanged ideas on content and procedures to deepen communication, with veteran and new members collaborating on planning. The project details will be presented at the next meeting and decided by a vote of all ambassadors.
Moving forward, the student brand ambassadors will continue to communicate the appeal of Eikei University to society from a unique student perspective.
Overview of the Day
What are Student Brand Ambassadors?
Purpose:
The student brand ambassadors engage in the branding of Eikei University and perform activities representing the university to enhance its brand value. The program also aims to increase the university's recognition and communicate its appeal widely to both internal and external audiences.
Main Activities:
- Planning and design of official university merchandise
- Planning and operation of PR activities such as websites, social media, and events
At the meeting, veteran ambassadors shared insights into their current activities and discussed the university's brand and the roles expected of the ambassadors for the future.
In the second half, members were divided into teams for a workshop to plan a welcome party for new members. Teams exchanged ideas on content and procedures to deepen communication, with veteran and new members collaborating on planning. The project details will be presented at the next meeting and decided by a vote of all ambassadors.
Moving forward, the student brand ambassadors will continue to communicate the appeal of Eikei University to society from a unique student perspective.
FAQ
What activities do student brand ambassadors perform?
Students lead planning for university official merchandise, as well as PR activities through SNS and events.
How many students are in the ambassador program?
With 32 new members added in fiscal 2026, the program consists of 60 students in total.
What is the goal of this initiative?
The goal is to leverage student perspectives to enhance university brand value and share its appeal inside and outside the institution.