PR TIMES, with 70 Million Monthly PVs, to Migrate Service Domain to 'prtimes.com' This Fall

PR TIMES Inc. announced it will migrate its press release distribution service domain from 'prtimes.jp' to the global standard 'prtimes.com' by fall 2026 to strengthen its position as a global information infrastructure.
その他NQ 78/100出典:PR Times

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  • 📰 Published: April 11, 2026 at 00:30
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PR TIMES Inc. (Minato-ku, Tokyo; CEO: Takumi Yamaguchi; TSE Prime / NSE Premier: 3922) has decided to gradually migrate the service domain of its press release distribution service 'PR TIMES' to 'prtimes.com'. The migration of owned media and related services will begin sequentially in April 2026, and the migration of the press release distribution service 'PR TIMES' is scheduled to be completed after September 2026.

*70 million monthly PVs: The smoothed value of the average 71.84 million monthly PVs from March 2025 to February 2026. The highest was 89.84 million PVs in August 2023.

Towards becoming the 'World's No. 1 Press Release Service', migrating to the global standard 'prtimes.com'

Since its launch in 2007, the press release distribution service 'PR TIMES' has used the 'prtimes.jp' domain as a service for the Japanese domestic market. Currently, it is used by 121,105 companies (as of the end of November 2025), including over 64% of domestically listed companies.

In addition, according to data from the web analytics platform 'Similarweb', PR TIMES records approximately 10 times the number of views** compared to the world's largest press release services, making it arguably the most viewed press release service in the world.

**In-house research in February 2026. Estimated and compared website page views of the top 6 global press release services by revenue (including PR TIMES) using Similarweb.

As our company evolves 'PR TIMES' into a global press release service, we have decided to migrate the service domain from the local Japanese 'prtimes.jp' to the global standard 'prtimes.com'. We position this migration not merely as a domain change, but as an important step towards building an information distribution infrastructure for the world.

By migrating to 'prtimes.com', it is expected that the service will be recognized as a more global information source across various platforms, including search engines. In the future, this will establish a foundation for 'PR TIMES' to function as an information infrastructure that delivers primary information, such as the activities and performance of Japanese companies, more directly and accurately to global media, foreign investors, and alliance partners.

Risk reduction measures for the domain migration of a press release service with 70 million monthly PVs(*)

In undertaking this domain migration with an eye toward global service expansion, we will execute it under a meticulously planned technical strategy to minimize the impact of unexpected system failures or sudden fluctuations in search engine evaluations.

The number of monthly site views for 'PR TIMES' averages 70 million recently, and the companies using our service expect their press releases to spread beyond mere media distribution. Due to search engine specifications, this migration may cause temporary fluctuations in search result rankings and unstable access numbers. In migrating 'PR TIMES', we will implement the migration plan described below, ensuring the stable provision of the service and the preservation of these added values.