Prosper Law Office Releases Free Checklist Organizing TikTok Shop's "Rules to Follow" by Operational Process

Prosper Law Office: Free Checklist Released

Prosper Law Office (Chiyoda-ku, Tokyo / Representative Attorney: Tomohiro Mitsumata), specializing in Internet/IT and influencer law, has released the free resource "TikTok Shop Usage Checklist (for Sellers and Creators)" on its website starting June 9, 2026. This checklist is designed for businesses (sellers) operating on TikTok Shop and creators who introduce and sell products.

This document is a lawyer-supervised checklist that organizes the rules to be followed on TikTok Shop in the order of the "actual operational process," with links to the underlying terms, policies, and laws for each item. It can be used not only by sellers and creators themselves but also by businesses, MCNs, and agencies that hire and manage creators, as a management tool to require affiliated creators to comply with the rules.

Anyone can download it for free.

■ Background: Rules Are Not Consolidated into a Single Document

TikTok Shop is rapidly expanding as a new form of commerce that allows product sales within videos and live streams. While it is easy to get started, it is also a platform where troubles such as "unintentionally violating terms and rules" are prone to occur.

The reason for this is that the rules to be followed are not consolidated into a single document, but are layered across terms of use, various policies, TikTok Community Guidelines, and Japanese laws such as the Act on Specified Commercial Transactions, the Act on Premiums and Representations, and the Pharmaceutical and Medical Device Act. These are also frequently revised, and many cases occur where operations are carried out without fully grasping the rules. Accumulating violations can lead to restrictions on listings, temporary account suspension, or permanent suspension.

Amidst this "layering of rules," it is the diligent general businesses and creators who ultimately bear the burden of complexity. Violations occur not out of malice but simply from "not knowing"—to bridge this information asymmetry even slightly, our firm created this document as a "map" for users to check for themselves.

■ Features of This Document

Practical Structure Organized by "Operational Process"
Check items are arranged in the order of the actual operational flow: preparation for opening a store → product registration and listing → promotion, content/LIVE → order and shipping → after-sales service → continuous operation and account maintenance. The structure allows users to follow "what they need to check right now."

Three-Part Structure: Seller Edition, Creator Edition, and Applicable Japanese Laws
Supports both sellers (merchants) and creators who introduce and sell products. Items necessary for each role are separated, and additionally, applicable Japanese laws that concern both parties (notation based on the Act on Specified Commercial Transactions, Act on Premiums and Representations [misleading claims of superiority/inferiority, misleading claims of advantage, regulations on stealth marketing], Pharmaceutical and Medical Device Act, Electrical Appliance and Material Safety Act (PSE), etc.) are organized independently.

"Where to Find the Basis" Clearly Indicated with Links for Each Item
Each checklist item includes links to the sources: ① Terms of Use ② Policy Center (for Sellers/for Creators) ③ TikTok Community Guidelines ④ Applicable Japanese Laws. The ability to trace "why it must be followed" and "where to read" distinguishes this from a mere list of precautions.

Laws Verified by Attorneys Against Current Statutes
The laws referenced in the document have been cross-checked against the current statutes using e-Gov's Legal Search.

Usable as a "Management and Education Tool" for Hired Creators
The Creator Edition can be used not only by those who stream themselves but also by those who hire and manage creators—such as business sellers, MCNs, operational outsourcing companies, and advertising agencies—as a common rulebook to require affiliated and hired creators to comply. By sharing this as a list with grounds, rather than relying on verbal or ad-hoc instructions for "what to comply with," items that could become risks for the hiring party if overlooked—such as #PR/tie-up disclosures, stealth marketing regulations, prohibitions on exaggerated/false claims, and disclosure of AI-generated content—can be incorporated into management through pre-hiring education, operational checks, and attachment to contracts.

■ Comment from Representative Attorney Tomohiro Mitsumata

"Platform rules have evolved over the past two decades from a 'single page of terms of use' to a 'four-layered structure.' Each layer is individually rational, and there is likely no going back. Therefore, I believe that for users to at least have a 'map of where to read' is the way to interact with platforms going forward. As rules continue to be revised, we intend to keep updating this map, not just draw it once and be done."

■ How to Obtain

Document Name: TikTok Shop Usage Checklist (for Sellers and Creators)

Format: PDF

Price: Free

Distribution Page: On our firm's website
https://prospire-law.com/white-paper/tiktokshop_rules_checklist/

How to Obtain: Please fill out the required information on the form on the above page to apply.

*This document is for general informational purposes only and does not constitute individual legal advice. TikTok Shop's terms, policies, and related laws are subject to change, so please confirm the latest original texts for actual compliance.

■ Firm Overview

Name: Prosper Law Office

Representative: Attorney Tomohiro Mitsumata

Location: 6-1 Ichibancho Royal Ichibancho A202, Chiyoda-ku, Tokyo 102-0082
Practice Areas: General Corporate Law, Venture Company Law, Internet/IT-related Law, Influencer Law, Reputation Damage Countermeasure Law, Non-life Insurance Related Law, etc.

Official Website: https://prospire-law.com/

Our firm specializes in legal matters related to the Internet/IT field and influencer marketing, providing legal support to businesses and creators engaged in new ventures.

[Contact for Inquiries]

Prosper Law Office Public Relations
E-mail: contact@prospire-law.com