Promotool Welcomes Minoru Tsuzuki as Advisor, Launches 'Scent x Region x Health' Early Adoption Program
Promotool appointed former Nihon Pharmaceutical University President Minoru Tsuzuki as an advisor to launch the 'Scent x Region x Health' program. It provides evidence-based scent solutions for municipalities and companies.
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- 📰 Published: March 30, 2026 at 23:51
- 🔍 Collected: March 30, 2026 at 22:56
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Promotool Corporation (Headquarters: Bunkyo-ku, Tokyo; Scent Technology Laboratory: Saitama City, Saitama; Representative Director & CEO: Kensuke Ogata; hereinafter 'the Company'), a scent technology company that creates all scents and odors, is pleased to announce the appointment of Mr. Minoru Tsuzuki as an advisor. Mr. Tsuzuki is the former President of Nihon Pharmaceutical University and has a wide range of knowledge in the fields of education, healthcare, sports, and regional collaboration.
In collaboration with Mr. Tsuzuki, who has ties to Saitama City, the Company will advance initiatives exploring the possibilities of scent from educational perspectives and regional attractiveness built around scent. Concurrently, the Company has launched an early adoption program themed 'Scent x Region x Health' and has begun accepting paid implementations for municipalities, educational institutions, and companies. We are currently in discussions with several companies and municipalities for implementation and plan to roll it out sequentially.
For more details on Promotool, solving social issues with scent technology:
https://www.promotool.jp/
## Advancing Initiatives to Expand Scent's Medical Potential from Regions
After graduating from the Faculty of Agriculture at the University of Tokyo, Mr. Tsuzuki gained sales experience at Suntory Holdings Limited before earning his Ph.D. from the Graduate School of the University of Tokyo. He has served as Principal of Kanto Judo Therapy College and President of Nihon Pharmaceutical University, handling over 100 collaboration projects with municipalities, companies, universities, and high schools. His extensive knowledge will be a great strength for the Company in enhancing the social value of scent.
In recent years, the functionality of scent, such as relaxation effects and cognitive function support, has attracted attention, and research in medical and pharmaceutical fields is intensifying. Operating its Scent Technology Laboratory in Saitama City, the Company has leveraged strict quality control and safety to promote the utilization of scent with companies and municipalities.
By combining Mr. Tsuzuki's expertise with the Company's scent technology, we will elevate the functionality of scent more scientifically and connect it to regional collaboration initiatives starting from Saitama City. Moving forward, while advancing research and demonstration of effects on relaxation and cognitive functions, we will create new value for scent and contribute to the revitalization of local communities.
Furthermore, based on this knowledge, we will develop services that comprehensively provide scent design, implementation, and effect verification to companies and municipalities.
*The Company is a regular member (the only one in the space fragrance industry) of the Japan Flavor & Fragrance Materials Association, the Japanese subordinate organization of the international safety standard 'IFRA' (International Fragrance Association).
## Offering Contents
In this program, by fusing our knowledge and technology, we provide the following solutions:
- Design and development of original scents optimized for spaces
- Scent implementation and spatial design for commercial facilities, luxury hotels, corporate headquarters, etc.
- Planning and operational know-how for regional revitalization events (e.g., citizen-voting scent selection)
- Effect measurement and evidence building for relaxation, concentration, etc., through scent
- Well-being management and...
In collaboration with Mr. Tsuzuki, who has ties to Saitama City, the Company will advance initiatives exploring the possibilities of scent from educational perspectives and regional attractiveness built around scent. Concurrently, the Company has launched an early adoption program themed 'Scent x Region x Health' and has begun accepting paid implementations for municipalities, educational institutions, and companies. We are currently in discussions with several companies and municipalities for implementation and plan to roll it out sequentially.
For more details on Promotool, solving social issues with scent technology:
https://www.promotool.jp/
## Advancing Initiatives to Expand Scent's Medical Potential from Regions
After graduating from the Faculty of Agriculture at the University of Tokyo, Mr. Tsuzuki gained sales experience at Suntory Holdings Limited before earning his Ph.D. from the Graduate School of the University of Tokyo. He has served as Principal of Kanto Judo Therapy College and President of Nihon Pharmaceutical University, handling over 100 collaboration projects with municipalities, companies, universities, and high schools. His extensive knowledge will be a great strength for the Company in enhancing the social value of scent.
In recent years, the functionality of scent, such as relaxation effects and cognitive function support, has attracted attention, and research in medical and pharmaceutical fields is intensifying. Operating its Scent Technology Laboratory in Saitama City, the Company has leveraged strict quality control and safety to promote the utilization of scent with companies and municipalities.
By combining Mr. Tsuzuki's expertise with the Company's scent technology, we will elevate the functionality of scent more scientifically and connect it to regional collaboration initiatives starting from Saitama City. Moving forward, while advancing research and demonstration of effects on relaxation and cognitive functions, we will create new value for scent and contribute to the revitalization of local communities.
Furthermore, based on this knowledge, we will develop services that comprehensively provide scent design, implementation, and effect verification to companies and municipalities.
*The Company is a regular member (the only one in the space fragrance industry) of the Japan Flavor & Fragrance Materials Association, the Japanese subordinate organization of the international safety standard 'IFRA' (International Fragrance Association).
## Offering Contents
In this program, by fusing our knowledge and technology, we provide the following solutions:
- Design and development of original scents optimized for spaces
- Scent implementation and spatial design for commercial facilities, luxury hotels, corporate headquarters, etc.
- Planning and operational know-how for regional revitalization events (e.g., citizen-voting scent selection)
- Effect measurement and evidence building for relaxation, concentration, etc., through scent
- Well-being management and...